May 2025 – Aug 2025 · 3 mos · Bengaluru, Karnataka, India · On-site

• Managing end-to-end trade ownership for the beverages category (water & juices) with a focus on scaling large brand partnerships in a fast-paced Q-commerce environment.
• Focusing on full-funnel category growth strategy including assortment, pricing, visibility, and promotional planning.
• Leading platform operations ensuring availability, fulfillment, inventory health, and minimal returns across 500+ dark stores.
• Owning pricing architecture and discount spends, ensuring efficient conversion and contribution margin expansion.
• Acting as the primary POC for large beverage brands, managing growth charters, commercial terms, and execution planning.
• Collaborating with supply chain, finance, product, city ops, and merchandising teams to drive seamless execution.
• Executing data-backed store-level interventions and playbooks to reduce stock-outs, improve fill rates, and increase sales velocity.

Mar 2025 – Jun 2025 · 3 mos · Bengaluru, Karnataka, India

Apr 2023 – Mar 2025 · 1 yr 11 mos · Bengaluru, Karnataka, India

• Got to work on various tailor made growth stories Lisasioing between Category, Product & Tech and various teams.
• Initiated multiple impactful programs for owned categories that were scaled across other categories following leadership recognition and appreciation of their outcomes.
• Led strategic brand partnerships, driving topline contribution margin (CM) while optimizing bottom-line efficiencies through data-backed negotiations and program design.
• Scaled premium product share from 5% to 17% by leveraging dynamic pricing, availability improvements, targeted promotions, and strategic investments in growth levers.
• Delivered consistent category expansion by executing end-to-end initiatives to improve and enable the CX journey with Loyalty programs, Monetization levers, Product Exchange, Selection Representation, and Value-Added Services.
• Drove high-impact experience initiatives such as Listing Quality Score improvement, Open Box Delivery, Tech Visit, and Video
• assistance along with various Search and Reco improvement via A/B experimentation.
• Led bottom-line prevention strategies through data-backed interventions, achieving significant annual savings
• Collaborated with cross-functional stakeholders and leaders across Product, Customer Experience, Supply Chain, and Content
• teams to drive agendas and manage project execution and communication effectively.
• Tracked critical performance metrics, developed annual category roadmaps (AOP) with quarterly and monthly adherence
• Launched an offline distribution channel for bulk electronics sales, generating over ₹2 Cr in quarterly revenue and opening new revenue streams for the category.

May 2021 – Mar 2023 · 1 yr 10 mos · Bengaluru, Karnataka, India

• Drove 40% drop in Returns (one of the biggest bottom-line levers in ecommerce)
• End-to-end vertical X Brand-level returns planning for the entire Electronics Business unit
• End-to-end planning, program management & execution of initiatives shaping post purchase
• experience; including multiple First-in-Flipkart initiatives - Such as Open Box Delivery, Tech Visit,
• Video Troubleshooting, Blanco etc.
• Responsible for conceptualizing and driving key central growth initiatives post running A/B experiments
• Formulated AOPs and built top-down approach to help achieve the same
• Led and participated in numerous pods to drive ideas and execution of various cross functional projects
• Program owner of GST charter, led adoption from 3% BAU to 9% leading to a significant Increase in GMV
• Designed and implemented an offline channel to sell electronics in bulk

Sep 2020 – May 2021 · 8 mos

• • Part of core launch team of MyPartner - platform for Travel agents, Drove onboarding of agents via various means to 10k + agents in 6 months

Jan 2019 – Sep 2020 · 1 yr 8 mos

• Responsible for developing a partnership with OYO Rooms and formulating a business strategy to drive the online transactional growth for a portfolio of 22K+ hotel units
• Primary Custodian for contractual parameters for20k+ hotels impacting daily transactions
• Facilitated movement of hotels out of the OYO platform and helped in their individual contracting for the platform
• Published performance dashboards to internal and external stakeholders for daily business health
• tracking
• Led a location correction drive for over 3k hotels to avoid adverse customer impact
• Scaled up and maintained 100% coverage of Bookability factors across portfolio such as Meal Plans, Amenities, Content Score, etc to boost conversion
• Grew the portfolio’s content score from 22% to 99.92%
• Helped reduce TAT for multiple processes by continuous process innovation and automation
• Helped optimize system flow for partner teams to ensure better delivery of daily ops

Apr 2018 – Jun 2018 · 2 mos · Gurgaon, Haryana, India

Jun 2016 – Nov 2016 · 5 mos · Pune

• Managed a portfolio of 60+ restaurants across Pune
• Increased client base by 20% by aggressive contracting
• Achieved revenue targets for the company by strategically up-selling available solutions
• Drove CRM campaigns for partners to achieve incremental revenue
• Got over 20 clients to upgrade to higher monthly subscription amounts by bundling Solutions

Jan 2015 – Jun 2015 · 5 mos · Gurgaon, India