Jan 2025 – Feb 2025 · 1 mo · London Area, United Kingdom · Hybrid

Apr 2021 – Jan 2022 · 9 mos · Chennai

Oct 2020 – Dec 2020 · 2 mos · Chennai

• create advertising campaigns in Digital media with targeting strategies based on demographic data
• Conduct marketing research to identify industry trends & opportunities
• Develop and implement a marketing strategy according to objectives and budget
• Advice on branding, positioning, communications, and other marketing issues
• Give direction to marketing efforts with the most effective methods and tools

Feb 2017 – Mar 2018 · 1 yr 1 mo · Greater Chennai Area

• ● Defining the Product Roadmap
• ● Market & Product Research & Case Study Development
• ● Prototype/Wireframes/Mockups & Feature Definition & enhancements
• ● Study on UI/UX approach Design & implementation
• ● Setting ground up JIRA & Sprint, Release Management, and process
• enforcement
• ● Delivery Management & Planning future Releases

Jan 2015 – Jan 2016 · 1 yr · Greater Chennai Area

• Analyze on customer demographics, preferences, and business needs to identify potential markets and factors affecting product demand.
• Seek and provide information to determine the product's position in the marketplace.
• Specifying market requirements for current and future products by conducting market research supported by on-going visits to customers and non-customers.
• Identifiying tools for Project management and report generation
• Responsible for Project planning and task allocation to the team
• Documenting all the client and Tech architect meetings and creating a comprehensive Meeting minute for future reference
• Responsible for reviewing Database structure to ensure product scalability
• Monitoring the design team and getting a clear UI/UX with minimalistic design
• Writing Test cases and doing manual testing before every week release
• Responsible for adding or removing a feature from the product

Jan 2014 – Jan 2017 · 3 yrs · 708, 6th Main Road, Ram Nagar South, Madipakkam, Chennai - 600 091 - See more at

• Using DMC (Do - Measure - Control) strategy for process definition and implementation
• Client Relationship Management
• Proof of Concepts & Prototyping
• Performing Quality audits
• Talent Management & Strategic Workforce Planning
• HR Process Planning and implementation. Conceiving and implementing new recruitment strategies.
• Organizing employee welfare sessions and events.
• Brand development, web site traffic growth, web site UI and advertising revenue. Developed brand strategy for Social Media
• Measure the effectiveness of marketing, advertising, and communications programs and strategies.
• Develop marketing strategies for diverse business environments.
• Provide recommendations to optimize marketing campaigns.
• Identify market segments, estimate consumer demand and position products.

Aug 2011 – Apr 2013 · 1 yr 8 mos · India Infoline Towers. 2nd Floor, No.143, MGR Road, Perungudi, Chennai 600 096.

• Sourcing the profiles of NPOs, Celebrities, Influential Business people and Politician around the world to create a huge database of factual information about them.
• Data Mining and structuring unstructured Data using Kapow katalyst
• Used ML parser tools for quality checking SEC filings of fortune 500 companies. Validate the data and pass it to the inhouse linking tool.
• Automate the process of extracting information from website by building ROBOTS using KAPOW KATALYST.
• Quality Checking and ensuring and enforcing the six sigma Quality standards among the Team.
• Organising the software produced XMLs into structured excel file
• Performing quality audits
• Traniging a team of people on Kapow Katalyst
• Contributing to the Knowledge base and FAQ's on various processes
• Generating and auditing work reports
• Creating daily and weekly productivity reports

Jun 2010 – Oct 2010 · 4 mos · Chennai Area, India

• Researching and selecting a topic for the day based on Agriculture
• Scriptwriting
• Appointment scheduling with the Guest speaker
• Interviewing the Guest speaker