Gurdeep C.

Communications Manager

Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia10 yrs 2 mos experience

Highly Stable

Key Highlights

Over a decade of experience in digital marketing.
Led award-winning campaigns for top brands.
Expert in blending creativity with measurable impact.

Stackforce AI infers this person is a Digital Marketing Specialist with a focus on B2C brand engagement.

Contact

Skills

Core Skills

Digital StrategyPerformance MarketingDigital MarketingBrand ManagementSocial Media MarketingClient ServicingSocial Media ManagementContent CreationSocial Media StrategyCampaign ManagementCampaign Execution

Other Skills

Marketing MediaGoogle AnalyticsSearch Engine Marketing (SEM)CampaignsTeam LeadershipMedia RelationsAdvertisingCorporate CommunicationsBrand MarketingBrand DevelopmentTwitterStrategic ThinkingInstagram MarketingCrisis CommunicationsBrand Strategy

About

From brainstorming tweets to building cross-market campaigns, I’ve spent the last decade translating brand goals into scroll-stopping, ROI-driving digital experiences. With a decade across India, and the Middle East, I’ve led social and digital for everything from CGI launches to pizza promotions and bank campaigns. I've managed award-winning campaigns, wrangled P&L spreadsheets, collaborated with influencers, and led teams across content, performance, and SEO, all of this without losing my sanity (or Wi-Fi). My experience spans powerhouse brands like Jeep, MG, JLR, Pizza Hut, Red Bull, and Nissan, and agencies like Havas. Whether it’s data-led strategy, integrated brand campaigns, or a cleverly-timed meme, I love blending creativity with measurable impact. Currently in Kuala Lumpur and open to opportunities across digital strategy, brand leadership, or creative marketing in APAC or MENA. Let’s connect if you’re looking for someone who can create a full-funnel success story.

Experience

10 yrs 2 mos

Total Experience

1 yr 8 mos

Average Tenure

Current Experience

Hgs - hinduja global solutions

Head - Social & Digital Media

Feb 2024 – Feb 2025 · 1 yr · Navi Mumbai, Maharashtra, India · On-site

Social & Digital Media Strategy: Leading the development and execution of multi-platform digital strategies that align with brand goals
Community & Engagement Management: Overseeing social media communications, community interactions, and audience growth initiatives
Content Marketing & SEO: Crafting and optimizing brand-aligned content to boost engagement and search visibility
Performance Marketing & ROI Optimization: Managing paid media campaigns that drive lead generation and maximize ROI
Influencer Marketing & Brand Advocacy: Building strategic partnerships with influencers to enhance brand reach and credibility
Leadership & Team Development: Managing and mentoring a team of 10 social media, SEO, content, performance and communication professionals

Marketing MediaGoogle AnalyticsSearch Engine Marketing (SEM)CampaignsTeam LeadershipMedia Relations+41

Mhd acere

Digital Marketing Specialist

Nov 2022 – Feb 2024 · 1 yr 3 mos · Muscat, Masqaţ, Oman · On-site

Assisting the marketing manager in planning and supervising marketing operations for the digital strategy of four mass automobile brands, automotive accessories, and leasing business
Brand management and media planning
Strategizing, planning, and executing all digital marketing campaigns across GDN, Instagram, and Facebook
Handling external agencies for media planning, PR dissemination, website management,
e-commerce, SEO, and more.
Measure and report the performance of all marketing campaigns with ROI
Strategizing and planning the addition of new products and brands to the MHD ACERE group
Managing external agencies and stakeholder communication
Establishing in-house knowledge of marketing content leveraged by the sales team to improve customer LTV
Developing robust conditional email campaigns based on customer interactions with the platform
Handling monthly, quarterly and annual P&L report

Marketing MediaDigital StrategyReturn on Marketing Investment (ROMI)Google AnalyticsSearch Engine Marketing (SEM)Campaigns+75

Havas

Senior Account Manager

Jun 2018 – Jun 2022 · 4 yrs · Muscat Governorate, Oman · On-site

Managing a team of 5 executives & managers for client servicing & social media operations as a social media head
Responsible for social media marketing and communication for Nissan, INFINITI, Renault, Pizza Hut, Red Bull, Bank Muscat, Changan, and Oman Data Park among others
Developing and executing social media strategies (Facebook, Twitter, Instagram, LinkedIn & TikTok)
Paid social media advertising (Facebook, Instagram, Twitter, LinkedIn & GDN)
Engaged relevant influencers to build brand awareness via different conceptualized social media videos
Designed and implemented social media strategies to align with business goals
Introduced 'Giphy' as a new platform for Nissan's T20 Cricket Campaign
Explored Google Street View for a social media contest and successfully executed it on Instagram
Increased Nissan Oman's Instagram followers by 153% in 2021 with the support of business-aligned strategies and localized content

Marketing MediaDigital StrategyReturn on Marketing Investment (ROMI)Google AnalyticsSearch Engine Marketing (SEM)Campaigns+53

India yamaha motor pvt. ltd.

Senior Social Media Executive

Apr 2015 – May 2018 · 3 yrs 1 mo · Greater Noida · On-site

Social media content creation, ads, and execution
Developing and construing analytics on the basis of sentiment and volume of data from social listening tools like Radian6 and Social Studio
Ideating and executing of lead generation campaigns
Command center setup for real-time community management & monitoring with live sentiment analysis
Monthly reports on the two-wheeler industry (MIS and BSI using the Social Studio, radian6, and Brandwatch)
Bloggers' activation & Influencer marketing
Actively initiated presence on Twitter and Instagram
Consistently featured on best social media content in the automobile/two-wheeler segment on the ETAuto portal(http://auto.economictimes.indiatimes.com/social-analytics/two-wheeler-makers)

Marketing MediaReturn on Marketing Investment (ROMI)Google AnalyticsCampaignsEvent ManagementMedia Relations+42

Cnn-news18

Social Media Consultant

Jan 2015 – Mar 2015 · 2 mos · Noida · On-site

Handling various social media channels for CNN - IBN's Indian of the Year Awards which includes Facebook, Twitter and YouTube among others
Ideation, strategy planning and execution of campaign for maximizing the VOTEs and enhancing traffic on the site

Google AnalyticsCampaignsAdvertisingBrand MarketingTwitterInstagram Marketing+17

Utsav fashion

Senior Social Media Executive

Jul 2014 – Dec 2014 · 5 mos · Okhla · On-site

Handling various social media channels for Utsav Fashion which includes Facebook, Twitter, Instagram, Pinterest, Tumblr and YouTube among others
Ideation, strategy planning, and execution of various campaigns for lead generation and enhancing traffic
Tracking daily conversations about the brand via Listening tools (i.e Sysomos)
Maintaining average traffic of 90,000/day on their website of utsavfashion.com basis social posting and blog writing

Google AnalyticsCampaignsAdvertisingBrand MarketingTwitterCommunication+17

Webchutney

Social Media Execuitve

Jan 2014 – Jun 2014 · 5 mos · Gurgaon, India · On-site

Handling Social Media content creation and reporting for various clients like Indian National Congress, Panasonic Air Conditioners, ITC Grand Chola, and Gap Inc
Online reputation management & Social Listening
Got #Right2Breathe trended on Twitter organically without any influencer thrice in three months as part of the Panasonic econavi air conditioner contest

Google AnalyticsCampaignsAdvertisingBrand MarketingTwitterCommunication+8

India today

Digital Trainee

Jun 2013 – Jan 2014 · 7 mos · Noida Area, India · On-site

Ideation, and campaign planning for Flagship events such as India Today Conclave, Mind Rocks Youth Summit , Agenda AajTak, Business Today MindRush
Worked on digital ideas such as RFID bands and a Digital photo booth powered by Tagglabs;
Bloggers Engagement: Identified and reached out to relevant active, local bloggers for various events and requirements

Google AnalyticsEvent ManagementAdvertisingTwitterSocial MediaOnline Content+3