Nov 2024 – Jan 2025 · 2 mos · Phuket

• Took some time to plan a career transition into the AI space and traveled through South-East Asia.

Jan 2023 – Nov 2024 · 1 yr 10 mos · Mumbai, Maharashtra, India · On-site

• Led strategic category launches and targeted brand acquisitions, focusing on the right product-geography mix, resulting in significant GMV ARR growth while owning the business P&L
• Launched over 200 brands across 25+ countries, including household names like Ambrane and Fabindia.
• Built and grew the Sales Development Representative (SDR) team to five members, setting up sales processes and automation using Hubspot CRM.
• Spearheaded the launch of the Electronics category, now a critical segment for the company, driving significant GMV ARR.
• Strategised GTM and Launch for goGlocal Payments, onboarding, and building relationships with the first set of customers

Sep 2022 – Jan 2023 · 4 mos · Bengaluru, Karnataka, India

• Led the development of monetization strategy for Ad-Tech business unit, acquiring seven national FMCG brands. Established execution guidelines for customer success and spearheaded strategic partnerships to generate non-FMCG revenue streams.
• Developed monetization strategy for Ad-Tech business unit
• Established execution guidelines for customer success
• Spearheaded strategic partnerships to generate non-FMCG revenue streams

Sep 2021 – Dec 2022 · 1 yr 3 mos · Gurugram, Haryana, India

• Led the development of a data aggregation and analytics platform with a vast variety of use-cases
• Conceptualized and built a Encome.io, a unique platform for retail investors providing real-time social-media momentum and sentiment insights
• Partnered with smallcase to create an end-to-end analytics to execution platform
• Developed D2C Spotlight tool for actionable customer insights for D2C brands straight from marketplaces like Amazon, Flipkart and public data like Google Trends
• Pivoted the business model to B2B, driving significant revenue growth and market presence.
• Secured investment from strategic angel investors with expertise in trading algorithms.

Jul 2019 – Sep 2021 · 2 yrs 2 mos · Bengaluru Area, India

• Led the growth and P&L ownership of the Smart Wearables category.
• Managed a diverse mix of budget and premium brands in the Smart Wearables category, driving selection across key segments.
• Achieved over 300% year-over-year growth in on-platform ads, becoming the Business Development Manager with the highest monetization.
• Received the Value Champion Award for achieving over 60% online market share in Q4 '20.
• Built and managed relationships key brands like Samsung, Noise, boAt, Fossil, Snapchat
• Enabled multiple million-dollar launches with boAt & Noise setting category records in the country

Jun 2017 – Jul 2019 · 2 yrs 1 mo · Goa, India · On-site

• Managed a territory with annual turnover of Rs. 65+ crores, leading a team of 32 people.
• Led the highest-growing Sales team in Goa in 2018.
• Ideated and executed end-to-end consumer sampling for Minute Maid juices and Maaza Gold, reaching more than 60K consumers.

Apr 2016 – May 2016 · 1 mo · Gurgaon, India · On-site

• Redesigned financial operating model for a $100B+ revenue conglomerate, benchmarked against industry standards
• Completed Lean Six Sigma Yellow Belt Training and Certification Program
• Storyboarded & managed the production of Deloitte USI’s campus recruitment video, reaching 1000+ applicants

May 2014 – Jul 2014 · 2 mos · Bhatinda Area, India

• Conducted in-depth academic research on the FCC Unit at HPCL-Mittal Energy Ltd.
• Analyzed 2 safety incidents to identify root causes and propose solutions.
• Developed valuable skills in chemical engineering industry.
• Enhanced knowledge in root cause analysis and safety protocols.