Happy Garg

Business Development Executive

Bengaluru, Karnataka, India12 yrs 3 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

12+ years of experience in retail and digital advertising.
Led successful DEI initiatives at Amazon Ads.
Expert in driving brand growth through innovative media strategies.

Stackforce AI infers this person is a Digital Marketing and Advertising expert with a strong focus on Retail and E-commerce.

Contact

Skills

Core Skills

Performance MarketingAdvertisingDiversity, Equity, And Inclusion (dei)

Other Skills

Amazon dspRetailSponsored adsTeam ManagementE-CommerceLeadershipManagementMarketingPay Per Click (PPC)Sales ManagementStrategyTeam LeadershipDiversity, Equality, and Inclusion (DEI)People DevelopmentDiversity, Equity, Inclusion and Belonging (DEIB)

About

I lead Advertising/Retail Media for Apparel and Lifestyle client at Amazon Ads, owning P&L and working with leading brands to drive growth across the full funnel. Over the last 6+ years at Amazon Ads, I have worked across program management, business development, and ad sales. I have helped brands scale through sponsored ads, DSP, and content-led solutions across platforms like Prime Video and MX Player. Earlier, I built and scaled systems for Sponsored Ads from the ground up, driving adoption, improving efficiency, and enabling consistent outcomes for advertisers. Prior to this, I spent over 5+ years at Titan Company Limited in retail and customer experience roles, managing large territories across 60+ cities and working closely with store teams, franchise partners, and customers. In total, I bring 12+ years of experience across retail, digital advertising, sales, and customer experience. I hold an MBA from Indian Institute of Technology Kharagpur and a B.Tech in Computer Science.

Experience

12 yrs 3 mos

Total Experience

4 yrs 1 mo

Average Tenure

6 yrs 2 mos

Current Experience

Amazon

4 roles

Manager, Ad Sales

Promoted

Jan 2023 – Present · 3 yrs 4 mos

Leading a team driving Amazon Ads sales and strategy for India’s top & emerging D2C brands in Apparel, Lifestyle, Eyewear verticals across full funnel solutions spanning e-commerce ( DSP, Sponsored Ads) and media ( Amazon Prime Video, Amazon MX, FireTV) etc.

Amazon dspRetailPerformance MarketingSponsored adsTeam ManagementE-Commerce+8

Sr. Client Solutions Manager

Apr 2022 – Dec 2022 · 8 mos

Leading Account & Program management for Sponsored Ads across large clients (LCS) in Fashion

Performance Marketing

Diversity, Equity and Inclusion Manager

Feb 2020 – Dec 2023 · 3 yrs 10 mos

Part of Amazon Ads India DEI ( Diversity, Equity and Inclusion) team and driving pan org level initiatives to champion this cause

LeadershipTeam ManagementDiversity, Equality, and Inclusion (DEI)Diversity, Equity, and Inclusion (DEI)

Program Manager - Brand Ads

Jan 2020 – Mar 2022 · 2 yrs 2 mos

I led program management for Softlines, supporting large Fashion clients for Sponsored Ads. I focused on building and scaling foundational programs — driving revenue growth through category and account-level interventions, improving operational efficiency, and enabling adoption of new ad products. I also led people development initiatives, including training and upskilling programs for the Ads team.

Performance MarketingSponsored adsAdvertisingPeople Development

Titan company limited

4 roles

National Manager - Customer Experience & Retention

Promoted

Oct 2018 – Jan 2020 · 1 yr 3 mos

Driving CX strategy, Net Promotor Score, Digitization, Standardization, Social Media Reputation, Complaint Management via 7 different channels, Improvements in Retail Operations & Product Quality. Database & Customer retention marketing for 570+ Titan Eyeplus stores pan India

Area Business Manager

Jun 2015 – Sep 2018 · 3 yrs 3 mos

Retail Sales, Operations , Business Development, BTL, ATL, Campaign Management, Franchise Onboarding & management for Titan Eyeplus chain of Optical Stores in the largest geographical territory in India comprising of Madhya Pradesh and Chattisgarh. Managed 23 Stores with 13 Associates spread over 12 cities having an indirect reporting of more than 100 sales executives. Expanded the territory by 65% ( Network Expansion ) and 100% ( Topline Growth) during my tenure
Awards in this role:
1. CEO's POWER of ONE Challenge for driving Network Expansion in Q4 2016
2. Retail Meet Aug 2016: Aggressive Store Expansion in MPCG & Highest ARISTO (18k Gold) frames
3. Moment of Fame for Fashion Mela SOR Closure by Regional Commercial
4. Best Implementation of MHB (Make Heart Beats) practices across all ABMs in India in FY 16-17
5. Impressions December 2017: First ever BEST ABM Eyewear Award in WEST region
6. National TRRAIN 2018: Special Jury Award for Titan Eyeplus Bilaspur
7. ABM Powerplay Q4 2018: Challenge for achieving Business Plan ( Won a trip to Dubai)
8. Business Cascade April 2018: Award for Highest Business Plan achievement above 2 Cr for Titan Eyeplus Jabalpur , Highest RXSG, Spare Spectacles & ARISTO in WEST Region to Titan Eyeplus Indore MG Road store for the FY 2017-18

Management Trainee

Jun 2014 – May 2015 · 11 mos

1. Setting up a pan India service center & process for Montblanc for writing instruments & watches. Liasoning with third party service providers for leather goods & silver wares
2. Identifying potential markets for retail expansion in Haryana and Rajasthan across formats.
3. Launch, sales & operations of Titan Glares sunglasses in Trade and LFS
Awards in this role
1. Moment of Fame Award for launch of Glares in Trade and LFS

Management Internship

May 2013 – Jul 2013 · 2 mos · Bengaluru Area, India

Competition tracking for Sonata by visiting 11 cities in Maharashtra, Andhra Pradesh, Karnataka and Tamil Nadu with focus on competitors, display, sales policies, after sales, market share, people structure, pricing & distribution, created a model for dealer segmentation for merchandise planning and point of sale display prominence, crafted a 5 year plan for brand Sonata.

Nielsen

Marketing Research Intern

Dec 2012 – Dec 2012 · 0 mo · New Delhi Area, India

Worked on a highly sensitive project of Gujarat and Himachal Pradesh Assembly Elections 2012 involving research and analysis, was part of the team that prepared Gujarat elections Exit Poll which was aired on ABP News, worked on elections result counting exercise, coordinating with Nielsen's field officers and ten news channels simultaneously to provide live trends