Harshit Singhal

Associate Consultant

India6 yrs 5 mos experience
Most Likely To SwitchAI Enabled

Key Highlights

  • Expert in Salesforce Marketing Cloud solutions.
  • Proven track record in executing successful email campaigns.
  • Strong analytical skills for data-driven decision making.
Stackforce AI infers this person is a MarTech professional with expertise in email marketing and data management.

Contact

Skills

Core Skills

Salesforce Marketing CloudEmail MarketingData ManagementAws

Other Skills

AMPscriptAdobe IllustratorAdobe PhotoshopAmazon Web Services (AWS)Analytical SkillsArduinoArduino IDEArtificial Intelligence (AI)Attention to DetailAutomationAutomation StudioBusiness AnalystC (Programming Language)Campaign StrategiesCampaigns

About

At ZS, our team develops Salesforce Marketing Cloud solutions that bolster the marketing efforts of a leading pharmaceutical firm. My role centers on executing targeted email campaigns, leveraging SQL for precise audience segmentation, and analyzing deliverability to refine future strategies. Collaborative in nature, I've contributed to the successful deployment of multi-channel campaigns that drive tangible business results. With a solid educational foundation in Computer and Communication from The LNM Institute of Information Technology, my expertise lies in designing personalized customer experiences. Focused on continuous improvement, I resolve technical issues and optimize campaign performance through data analysis, ensuring each project aligns with the overarching business objectives and delivers on its promise.

Experience

6 yrs 5 mos
Total Experience
1 yr 5 mos
Average Tenure
3 yrs 9 mos
Current Experience

Zs

4 roles

Business Technology Solutions Associate Consultant

Jul 2025Present · 11 mos

Business Technology Solutions Associate

Jan 2023Jun 2025 · 2 yrs 5 mos

  • Develop customized solutions using Salesforce Marketing Cloud, HTML, SQL, AMP Script, and other technologies to support critical business functions of a leading US-based pharmaceutical company.
  • Execute email campaigns based on business requirements, including set-up, scheduling, testing, and deployment of one-time, recurring, triggered, and dynamic content-driven campaigns.
  • Utilize SQL to configure data filters, create target audience segments, and configure Facebook advertising audiences.
  • Analyze email deliverability through Waterfall reports prior to campaign deployment.
  • Generate campaign reports to inform future strategies and initiatives.
  • Resolve technical issues related to campaign build, HTML templates, list segmentation, and other aspects of email execution and post-deployment activities.
Marketing CampaignsAMPscriptMarketing Campaign ManagementCampaign StrategiesTechnical Solution DesignEmail Marketing Software+53

Business Operations Associate

Jul 2022Dec 2022 · 5 mos

  • Led the development of an end-to-end Business Intelligence and Data Warehousing solution, encompassing ETL mappings and code for MDM. The goal was to establish a pre-configured platform that enables seamless onboarding of data from various sources using pre-configured connectors, processing it through ETL with pre-built logic, and ingesting it into MDM.
  • Acted as the main liaison for clients, building strong relationships and ensuring effective communication throughout the project lifecycle.
  • Collaborated with a global network of approximately 165 affiliates, effectively managing and integrating data from diverse sources.
  • Created comprehensive source-to-target mapping documents for multiple integrations, ensuring precise data mapping and smooth information flow across systems.
  • Leveraged AWS cloud services to facilitate scalable data storage, ensure high availability, and implement robust security measures.
  • Designed and executed extensive test cases to thoroughly validate the functionality, performance, and data integrity of the MDM system.
  • Proficiently utilized SQL for query building, enabling efficient management of large data volumes, monitoring data quality, assessing data sources, and analyzing output data.
  • Demonstrated exceptional skills in the MS Office suite, particularly MS Word and MS Excel, effectively utilizing their functionalities for project tasks and deliverables.
Technical Solution DesignProject DeliveryDocumentationSQLDesign DocumentsData Management+20

Business Operations Associate Intern

Jan 2022Jun 2022 · 5 mos

Technical Solution DesignProject DeliveryDocumentationSQLDesign DocumentsData Management+16

Demons

Business Development Manager

Jun 2021Dec 2021 · 6 mos · Singapore

  • I was responsible for identifying and pursuing new business opportunities to help the company grow and expand. This included conducting market research to identify potential clients, developing and implementing sales strategies, and managing the sales pipeline from lead generation to closing. Additionally, I was responsible for building and maintaining relationships with key clients, negotiating contracts, and ensuring high levels of customer satisfaction. Through my efforts, I successfully increased revenue by 40% and expanded our client base by 30% within my first year. I am a results-driven individual with excellent communication and interpersonal skills, able to build strong relationships with clients and internal stakeholders alike. I am also a strategic thinker, able to identify market trends and develop innovative solutions to drive business growth.
DocumentationAttention to DetailCritical ThinkingCreative Problem Solving

Mycaptain

2 roles

Human Resources Manager

Sep 2020Feb 2021 · 5 mos · Bengaluru, Karnataka, India

  • I was responsible for managing all aspects of the company's HR function. This included recruiting, onboarding, and training employees, as well as managing benefits, compensation, and performance evaluation processes. I also ensured compliance with all relevant laws and regulations, such as employment standards and health and safety regulations. Through my efforts, I successfully reduced the employee turnover rate by 20% and introduced new employee engagement programs that led to a 15% increase in overall employee satisfaction. I am an effective communicator, collaborating with leadership to ensure HR initiatives align with overall business objectives.
DocumentationAttention to DetailCritical ThinkingCreative Problem Solving

Sales And Marketing Specialist

May 2020Feb 2021 · 9 mos · Bengaluru, Karnataka, India

  • I was responsible for driving sales growth and developing marketing strategies to increase brand awareness. I developed and executed marketing campaigns across multiple channels, including social media, email, and paid search. I also analyzed market trends and conducted research to identify new opportunities for growth, while managing customer relationships and ensuring high levels of satisfaction. Through my efforts, I achieved 150% of sales targets in Q4 2020 and launched a successful email marketing campaign that led to a 50% increase in website traffic. I demonstrated strong communication and leadership skills, mentoring junior team members and leading team meetings.
DocumentationAttention to DetailCritical ThinkingCreative Problem Solving

Media cell, lnmiit

2 roles

Coordinator

Promoted

Apr 2020May 2021 · 1 yr 1 mo

  • I was responsible for managing and overseeing all media-related activities for the college. This included creating and distributing content across various media channels, such as social media, print, and digital media, to promote the college and its events. I also coordinated with other teams within the college to ensure that all media content was aligned with the overall messaging and branding. Through my efforts, I successfully increased social media engagement by 50% and created a cohesive and recognizable brand identity for the college. I am a creative thinker with excellent communication and organizational skills, able to manage multiple projects simultaneously and meet tight deadlines.
Attention to Detail

Member

Sep 2018Apr 2020 · 1 yr 7 mos

DocumentationAttention to DetailCritical ThinkingCreative Problem Solving

Cofounderstown

2 roles

Community Manager

Promoted

Mar 2020Mar 2021 · 1 yr

  • I was responsible for building and engaging with our online community across various social media platforms. This included creating and curating content that resonated with our audience, responding to comments and messages in a timely and professional manner, and identifying opportunities for engagement and growth. I also monitored metrics and analytics to track engagement and measure the success of our community initiatives. Through my efforts, I successfully increased our social media following by 25% and created a loyal and engaged community of brand advocates. I am a skilled communicator and relationship-builder, with experience in managing cross-functional teams to achieve business objectives.
DocumentationAttention to DetailCritical ThinkingCreative Problem Solving

Business Development Associate

Jun 2019May 2021 · 1 yr 11 mos

  • I was responsible for identifying and pursuing new business opportunities to help the company grow and expand. This included conducting market research to identify potential clients, developing and implementing sales strategies, and managing the sales pipeline from lead generation to closing. I also worked closely with cross-functional teams, including marketing and product development, to ensure alignment with overall business goals. Through my efforts, I successfully increased revenue by 30% and expanded our client base by 25% within my first year. I am a results-driven individual with excellent communication and interpersonal skills, able to build strong relationships with clients and internal stakeholders alike.
DocumentationAttention to DetailCritical ThinkingCreative Problem Solving

Unschool

Student Intern

Jan 2020Jul 2020 · 6 mos · Jaipur, Rajasthan, India

Critical ThinkingCreative Problem Solving

Tedxlnmiit

Event Organizer

Jul 2019Aug 2019 · 1 mo · Jaipur, Rajasthan, India

Datsme

Student Intern

Apr 2019Apr 2020 · 1 yr · Jaipur, Rajasthan, India

Critical ThinkingCreative Problem Solving

Basics eduventures

Student Intern

Dec 2018Dec 2018 · 0 mo · Jaipur, Rajasthan, India

Critical ThinkingCreative Problem Solving

Alterhop

Student Intern

Oct 2018Oct 2018 · 0 mo · Jaipur, Rajasthan

Critical ThinkingCreative Problem Solving

Education

The LNM Institute of Information Technology

Bachelor of Technology - BTech — Computer and Communication

Jan 2018Jan 2022

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