Kanik Raj, MBA

Business Development Executive

Noida, Uttar Pradesh, India2 yrs experience

Highly StableAI Enabled

Key Highlights

Proven expertise in B2B SaaS lead generation.
Strong grasp of full-cycle sales processes.
Skilled in optimizing marketing campaigns for growth.

Stackforce AI infers this person is a SaaS Business Development professional with strong sales and marketing capabilities.

Contact

Skills

Core Skills

Outbound SalesSaas Lead GenerationDigital MarketingMarket Research

Other Skills

Account ManagementAnalytical SkillsApolloAppointment SettingArtificial Intelligence (AI)B2B MarketingB2B SoftwareB2C MarketingBusiness DevelopmentBusiness Development StrategyBusiness-to-Business (B2B)CRM systemsClient OnboardingClient PresentationClient Relations

About

As a Business Development Executive with 2+ years of hands-on experience, I specialize in B2B SaaS lead generation, outbound outreach, and client onboarding. I've built and optimized pipelines using tools like HubSpot, Apollo.io, ZoomInfo, and Sales Navigator, helping businesses drive consistent growth through strategic outreach and relationship-building. From crafting high-converting email campaigns to managing full-cycle sales—from market research to cold outreach, product demos, and onboarding—I've developed a strong grasp of what it takes to move leads through the funnel and close opportunities. I’ve worked with cross-functional teams to optimize marketing campaigns, identify upsell potential, and drive stronger product adoption for clients. Whether it's cold emailing, LinkedIn prospecting, CRM management, or sales enablement—I thrive in fast-paced, target-driven environments. 🔧 Core Skills: Outbound Sales • SaaS Lead Generation • CRM (HubSpot) • Email Marketing • LinkedIn Prospecting • Market Research • Sales Pipeline Management • Client Onboarding • B2B Growth Strategy. Let’s connect if you're in SaaS, sales, or looking to scale your outbound game. ✉ Email - Kanikraj1@gmail.com ☎︎ Primary Phone - (+91) 9155555655

Experience

2 yrs

Total Experience

2 yrs

Average Tenure

Current Experience

Voiceoc

Business Development Executive

Sep 2023 – Sep 2025 · 2 yrs · Noida, Uttar Pradesh, India

▪ Generate a pipeline of leads via outbound targeting - LinkedIn, Email, etc.
▪ Engage with leads on a regular basis and close the deals
▪ Continuously experiment and optimize messaging to boost conversion rates
▪ Collaborate with online media agencies to expand Voiceoc's reach and impact
▪ Gather key market insights to inform business strategy and drive growth
▪ Develop and execute a comprehensive keyword strategy while creating compelling articles and blog posts.

New LeadsKey Performance IndicatorsCustomer Relationship Management (CRM)Opportunity CreationMarket researchSales Management+44

Paytm

Business Development Intern

May 2022 – Jul 2022 · 2 mos · Noida, Uttar Pradesh, India · On-site

▪ Assisted in developing digital marketing campaigns for various products.
▪ Conducted market research to identify customer preferences and trends.
▪ Collaborated with the marketing team on email marketing strategies and execution.
▪ Analyzed campaign performance data to inform future marketing initiatives.
▪ Analyzed existing marketing campaigns and optimized strategies to better achieve target objectives.
▪ Utilized social media platforms such as Facebook, Twitter, Instagram, LinkedIn. for organic and paid promotion activities.
▪ Maintained a database of contacts including customers, prospects, partners, vendors.
▪ Generated weekly reports that tracked key performance metrics related to growth efforts.

New Business OpportunitiesLead GenerationB2C MarketingDigital Marketing MediaAnalytical SkillsSales+1

Itc limited

Channel Sales Intern

May 2019 – Jul 2019 · 2 mos · Patna, Bihar, India · On-site

▪ Conducted market research and analysis to identify potential opportunities and risks.
▪ Designed customized spreadsheets with formulas to streamline reporting tasks.
▪ Analyzed market trends to support strategic decision-making processes.
▪ Analyzed customer feedback surveys to better understand customer needs and preferences.
▪ Supervised daily sales operations and team performance in a competitive market.

PresentationsSalesNew Business OpportunitiesInbound Lead GenerationField Sales ManagementMarket Research