Sep 2021 – Apr 2024 · 2 yrs 7 mos · Ahmedabad, Gujarat, India · On-site

• As a part of Salesmate team, I mainly look after content-driven marketing. I make sure anything that goes on the Salesmate website/blog resonates with our brand image and reflects our vision for building the best CRM for businesses of all sizes.
• I also coordinate with Design, Development, and Customer Service teams to make sure we communicate with the right marketing voice.
• I'm also a part of the social media marketing team where we create insightful content for our ideal audience. We also create memes. If you see a Meme on the Salesmate LinkedIn, I probably created it :)
• As a Growth Marketer, I also look after SEO strategy and content marketing efforts. I love it all!

Feb 2021 – Aug 2021 · 6 mos · Ahmedabad, Gujarat, India · Remote

• As a part of Acquire team, I came up with interesting growth ideas that can help Acquire build a stronger brand image. I communicated with the core Digital Marketing team for content marketing and Lead Magnets.

Sep 2020 – Feb 2021 · 5 mos · United Kingdom · Remote

• As a part of the Launch Space team, I took care of the content marketing activities. I coordinated with content teams, allocated everyday tasks, edited outgoing content, and make sure our client received the best quality content marketing results.
• A part of my job was to focus on meeting monthly targets for our clients. I was a part of the outreach team to make sure we never miss our monthly goals and help the team with content requirements.
• And I also created some good content in this journey :)

Mar 2018 – Sep 2020 · 2 yrs 6 mos · Ahmedabad Area, India

• Generate SEO friendly and creative Content for our Product & Services.
• Connect with high authority blogs and submit valuable content pieces.
• Use a set of tools like Analytics, Semrush, Moz, Ahrefs, etc. to analyze and optimize content and interlinkings.
• Content Designing and Content Optimization
• Search Engine Optimisation (On-Page & Off-Page)
• Social Media Management.
• Email Marketing and setting up Drip sequences.
• Create weekly and monthly marketing reports using Analytics and Data Studio.
• Experiments with Growth Hacking techniques and Influencer Outreach.
• Connect with industry experts and take expert interviews.

Nov 2017 – Mar 2018 · 4 mos

• Generate SEO friendly and creative Content for Services.
• Designing content structure and optimization of on-site content.
• Search Engine Optimisation and performance set of activities for organic rankings.

Feb 2017 – Nov 2017 · 9 mos · Ahmedabad Area, India · On-site

• Generate SEO Friendly Blogs and other resources for SoftwareSuggest & CallHippo.
• Try various Software/Platforms and write Software Reviews.
• Perform Keyword Research and generate effective content.
• Interact with Industry Experts and Take Expert Interviews.
• Create effective Social Media Posts.
• Interact with Marketing Team and Help in Marketing and Promotional Campaigns.