Keerthi Koneru

Co-Founder

Bengaluru, Karnataka, India18 yrs 5 mos experience
Highly Stable

Key Highlights

  • Over 15 years of product leadership experience.
  • Expert in driving product innovation and growth.
  • Strong focus on customer-centric product strategies.
Stackforce AI infers this person is a Product Management leader in E-commerce and Retail sectors.

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Skills

Core Skills

Product StrategyProduct Lifecycle ManagementOperations ManagementUser Experience (ux)Corporate StrategyBusiness TransformationTeam LeadershipBusiness DevelopmentManagement ConsultingData Analysis

Other Skills

A/B TestingAgile MethodologiesAnalytical SkillsBacklog ManagementBuild Strong RelationshipsBusiness ProcessCoaching & MentoringCommunicationCommunity BuildingCompetitive AnalysisContinuous ImprovementCost OptimizationCreative Problem SolvingCross-team CollaborationCustomer Engagement

About

Product Leadership that Fosters Innovation, Drives Growth, and Empowers Teams - With over 15 years of experience in driving product innovation and leading cross-functional teams, I specialize in delivering customer-centric products that fuel business growth. My leadership blends strategic vision, a customer-first approach, and data-driven decision-making to craft product strategies that meet both business goals and user needs. Throughout my career, I have managed product portfolios, ensuring each product aligns with organizational objectives and market trends. I excel in leading teams across the entire product lifecycle, from concept to launch, leveraging agile methodologies and market research, to deliver products on time, in scope, and above expectations. Whether optimizing product roadmaps, managing complex cross-functional initiatives, or aligning teams around shared objectives, I thrive in high-growth, fast-paced environments, where balancing stakeholder priorities and fostering collaboration are key to success. Key Strengths: ✅ Strategic Leadership: Leading product strategy and roadmaps that align with business goals and capitalize on market opportunities. ✅ Cross-Functional Leadership: Building strong, collaborative relationships across engineering, design, marketing, and sales teams to ensure seamless product delivery. ✅ Stakeholder Management: Balancing competing priorities across departments, securing stakeholder buy-in, and driving alignment around shared goals. ✅ Data-Driven Decision Making: Using data insights to prioritize features, optimize product-market fit, and improve the product development process. ✅ Team Leadership & Development: Leading high-performing teams by fostering a culture of continuous learning, innovation, and accountability. A Commitment to Empowering Future Product Leaders - In addition to leading product initiatives, I am invested in helping others thrive in their product careers. I believe in empowering future product leaders by providing clarity, mentorship, and actionable guidance. If you are seeking advice as you prepare for your next opportunity or navigate a career transition, feel free to book a 1:1 session with me for personalized support. Let’s Connect: I am always open to discussing new challenges and opportunities that push the boundaries of product management. If you are seeking a strategic leader who can deliver transformative products and exceptional customer experiences, let’s connect! #OpenToWork Key Skills: Product Strategy | Product Roadmap Management | Agile Development | User Experience (UX)

Experience

18 yrs 5 mos
Total Experience
5 yrs 6 mos
Average Tenure
1 yr 11 mos
Current Experience

Stealth mode startup

Head of Product Management

Jul 2024Present · 1 yr 11 mos

  • As the Founder of a stealth-mode startup, I am currently building an innovative platform focused on leveraging emerging technologies to solve key challenges within a dynamic industry. My role encompasses all aspects of product development, strategy, and execution, including leading product vision, business strategy, and market entry for a tech-driven solution.
  • AI Integration: Utilizing artificial intelligence to drive personalized recommendations and optimize user experience.
  • Product Development: Managing the end-to-end product lifecycle, from concept to development, with a focus on innovation and customer-centric design.
  • Strategic Growth: Identifying opportunities for scaling the product in a competitive market landscape.
Product Lifecycle ManagementProduct StrategyGrowth StrategiesExecutive LeadershipMarket Analysis

Career break

Health and well-being

May 2023May 2024 · 1 yr · Seattle, Washington

  • I took an intentional career break to focus on my health and well-being. This time allowed me to prioritize mental and physical wellness, engage in self-care practices, and recharge. I gained valuable insights into the importance of maintaining a healthy work-life balance, which I’m excited to bring into my next professional chapter.

Amazon

4 roles

Senior Manager - Sub Same Day (SSD)

Jan 2021Mar 2023 · 2 yrs 2 mos

  • Sub Same Day program offers Amazon customers faster shipping speed where Amazon will deliver items of curated selection within 5 hours of delivery window from dedicated network of SSD buildings.
  • Led product vision and strategy for a multi-million-dollar supply chain transformation, supervising a large cross-functional team and driving growth in service delivery and revenue.
  • Product Roadmap Management: Developed and executed a product roadmap to drive a 5x expansion in the SSD fulfillment network, resulting in a 45% YoY increase in customer engagement.
  • Cost Optimization: Devised inventory management solutions that reduced annual removal costs by 80%, leveraging real-time data analytics to drive decision-making efficiency.
  • Performance Metrics Development: Defined Key Performance Indicators (KPIs) to optimize inbound shipment logistics, improving processing rates by 13% and enhancing product availability for consumers.
Integrated Supply Chain ManagementCompetitive AnalysisCost OptimizationSupply Chain OperationsOperations ManagementProgram Development+6

Senior Product Manager - Amazon Fresh Stores (AFS)

May 2019Jan 2021 · 1 yr 8 mos

  • Amazon Fresh Store is a new grocery store format that is built for hybrid services which includes: in-store shopping; curbside and in-store grocery pickup; online grocery delivery; and serving additional Amazon fulfillment capabilities like pickup, returns, etc. In select locations customers can experience unique shopping features with Just Walk Out and Amazon Dash Cart
  • Led product innovation efforts, focusing on maximizing customer engagement while collaborating closely with executive leadership to align on strategic initiatives.
  • User-Centric Design: Engineered a product expansion strategy that increased AFS footprint by 15x over 3 years, driving stronger customer engagement and brand loyalty.
  • Product Validation: Reduced defect rates by 30% through 50+ user interviews, user behavior analysis, and A/B testing to optimize product usability and address key customer pain points.
  • Feature Testing and Validation: Led the validation of over 35 product features across 400+ tests, ensuring seamless launches and optimized user experience (UX).
User Experience (UX)Coaching & MentoringCustomer EngagementSmartsheetStrategic PlanningGrowth Strategies+6

Senior Product Manager - Amazon Go / Just Walk Out (JWO)

Feb 2018May 2019 · 1 yr 3 mos

  • An Amazon Go store is a new kind of store with no checkout required and are the first of a kind to be enabled with Just Walk Out (JWO) technology. JWO uses computer vision, sensor fusion, and deep learning to let shoppers skip the checkout line at physical retail stores.
  • Managed a team of 30 cross-functional partners, focusing on product-led growth initiatives for launching JWO stores in key markets, optimizing user acquisition and retention.
  • Product Launch Leadership: Launched JWO stores in Chicago and NYC, optimizing the customer journey and enhancing the overall customer experience to drive customer lifetime value (CLTV).
  • Performance Optimization: Implemented continuous process improvements, reducing store validation time by 28% in 6 months by collaborating with engineering and QA teams to enhance customer checkout experience.
  • Agile Product Management: Championed agile methodologies using JIRA within the product team that reduced product development cycles by 25%, resulting in faster time-to-market for new features.
Logistics ManagementJiraSenior Stakeholder ManagementEnd-to-End Project ManagementOperationsSoftware as a Service (SaaS)+9

Senior Product Manager (International Expansion) - Prime Now

Sep 2015Feb 2018 · 2 yrs 5 mos

  • Prime Now is Amazon’s ultra-fast grocery service that lets you purchase groceries, home products, and other everyday essentials for expedited delivery within two hours.
  • Gained expertise in international market dynamics, managing complex product strategies to drive growth and optimize user experience for the global rollout of PN.
  • Global Market Expansion: Managed a cross-functional team to launch and localize the PN retail app in 5 international markets, expanding market share by 300% within one year of product launch.
  • Revenue Growth: Conducted market analysis and competitor benchmarking to inform product enhancements that generated $19 million in annual recurring revenue (ARR) within one year.
  • Strategic Planning: Executed a customer feedback program that increased monthly active users (MAU) by 15% in 18 months and 50% increase in customer satisfaction ratings.
User Acceptance TestingProduct RequirementsCustomer JourneysProduct Road MappingCustomer Journey MappingProduct Launch+6

Raghu infra pvt ltd

2 roles

Director

Jan 2014Sep 2015 · 1 yr 8 mos · Bengaluru Area, India

FinanceBusiness TransformationCorporate StrategyInfluencing OthersStructured Finance

Chief of Staff and Advisor to CEO

Mar 2010Dec 2013 · 3 yrs 9 mos · Bengaluru Area, India

  • Raghu Infra Private Limited is a construction organization implementing infrastructure projects across diverse sectors.
  • Directed product-related strategic initiatives, driving business expansion and operational improvements.
  • Strategic Budget Allocation: Spearheaded business development initiatives that unlocked $2M for expansion, driving profitability through resource optimization and debt restructuring.
  • Team Development: Restructured 500+ personnel, improving productivity and engagement through enhanced performance evaluations.
  • Risk Management: Enforced best practice compliance programs across seven states, ensuring adherence to regulations and improving operational consistency.
Team LeadershipBusiness DevelopmentWorkforce DevelopmentWorkforce PlanningBusiness ProcessExecutive Leadership+3

Deloitte consulting

Consultant

Aug 2006Mar 2010 · 3 yrs 7 mos · Greater Chicago Area

  • SAP CRM practitioner in the Enterprise Applications practice with management consulting experience.
  • Led product development initiatives that optimized business processes and enhanced operational efficiency for global clients.
  • Product Design: Integrated SAP CRM with financial technology solutions, enhancing data accuracy and improving operational efficiency by 37%.
  • Stakeholder Collaboration: Directed cross-functional stakeholder meetings to create 40 product requirement documents (PRDs), ensuring alignment with business strategy and product goals.
  • Agile Product Development: Implemented agile practices for the SAP CRM sales module, enabling rapid product iterations and improving operational performance through effective A/B testing and prototyping.
Build Strong RelationshipsExecutive VisibilityManagementMarket AnalysisProblem SolvingStrategic Initiatives+8

Education

HEC Paris

Master of Business Administration (M.B.A.) — Entrepreneurship/Entrepreneurial Studies

Jan 2014Jan 2015

The University of Chicago Booth School of Business

Master of Business Administration (M.B.A.) — Entrepreneurship/Entrepreneurial Studies

Jan 2015Jan 2015

Visvesvaraya Technological University

BE — CSc

Jan 1998Jan 2002

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