Leora Okeke

Business Development Executive

London, England, United Kingdom13 yrs 5 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Expert in digital marketing and storytelling.
Proven track record in B2B marketing strategies.
Advocate for neurodiversity in the workplace.

Stackforce AI infers this person is a Digital Marketing Specialist with expertise in B2B strategies and content-driven campaigns.

Contact

Skills

Core Skills

Digital MarketingContent StrategyB2b Marketing

Other Skills

Marketing CampaignsStrategic ThinkingStorytellingContent DevelopmentSocial Media StrategyLinkedIn AdvertisingCampaign AnalyticsWeb AnalyticsDigital StrategyLeadershipOperationsVirtual TeamsBudget ManagementCampaign ManagementSocial Media Marketing

About

I’m Leora - a storyteller passionate about shaping narratives that connect meaningfully. My experience spans industries from financial services to telco, translating complexity into clarity and crafting digital campaigns that resonate across channels. Whether it’s content, social, or paid media, I focus on aligning messages with audience intent to drive understanding and engagement. At Capgemini, I’ve evolved digital marketing by building scalable frameworks for collaboration and connection - leading initiatives from advocacy bootcamps that elevate internal voices to video storytelling that captures the spirit of events. I thrive on turning strategy into action, always with an audience-first mindset. Specialisms: Digital Communications, Content Strategy, Social Media, Paid Media, Employee Advocacy, Marketing Campaigns, Storytelling, Professional Development, Mentoring, DEI, Innovation, Collaboration.

Experience

13 yrs 5 mos

Total Experience

2 yrs 3 mos

Average Tenure

4 yrs 8 mos

Current Experience

Capgemini

3 roles

Senior Digital Communications Manager

Promoted

Aug 2025 – Present · 9 mos

Senior Digital Marketing Manager

Jan 2025 – Jul 2025 · 6 mos

Marketing CampaignsStrategic ThinkingStorytellingContent DevelopmentDigital MarketingContent Strategy

Global Digital Marketing Manager

Jul 2021 – Dec 2024 · 3 yrs 5 mos

Leading the digital marketing strategy for Capgemini's global alliance partner marketing (GSIP). Core partners including Microsoft, AWS, Google Cloud, Salesforce.

Social Media StrategyLinkedIn AdvertisingB2B MarketingCampaign AnalyticsWeb AnalyticsDigital Strategy+33

Enra specialist finance

Digital Marketing Manager

Aug 2017 – Jul 2021 · 3 yrs 11 mos · Borehamwood, Hertfordshire · Hybrid

Highlight: Pioneered inbound marketing strategy, nurturing databases & generating high-quality MQLs/SQLs through valuable content across the funnel.
Strategised and executed comprehensive digital marketing strategies across web, social media, and email (strategy, planning, execution, and tracking).
Developed and managed a rolling content calendar for all digital channels (company case studies, email campaigns, blogs, guides, eBooks, web copy, webinars, and videos) by collaborating with internal and external stakeholders.
Ensured adherence to FCA regulations (Financial Services) for Enra via all digital marketing channels
Maintained and reported on website performance as Webmaster for all group websites
Strategised, created, executed, and monitored high-performing email marketing campaigns (segmentation, design, testing) to drive leads
Consulted with senior leadership (C-suite) to develop marketing strategies that aligned with their objectives
Strategised, executed, and monitored Hubspot automation programs (maintenance, segmentation, drip, nurturing) to optimise campaigns
Collaborated with agencies to create ads, videos, email templates, and landing pages, optimising SEO and SEM performance
Generated monthly KPI reports using Google Analytics, social platforms, and Hubspot reporting software

LinkedIn AdvertisingCampaign AnalyticsFinancial ServicesEmail MarketingLanding Page OptimizationCoaching & Mentoring+16

Eckoh plc

Digital Marketing Executive

Jan 2015 – Aug 2017 · 2 yrs 7 mos · Hertfordshire

Highlight: 150% increase in lead generation through improved inbound/outbound campaigns, SEO, PPC, and content distribution
Nurtured leads by crafting targeted campaigns using Hubspot, Act-On and Salesforce
Owned copy & design for landing pages, blogs, all format content and demos
Led stakeholder engagement (C-suite, sales) for campaign planning and delivery
Global website architect: Planned & launched impactful global websites (rebuilds)
Project management with agencies, consultants & developers for optimal results
Leveraged SEMRush, Moz, Google tools to optimise SEO
Executed global email marketing campaigns driving engagement and ROI
Amplified brand voice & thought leadership via LinkedIn and Twitter
Data-driven approach to implementing KPIs to track campaign effectiveness and ROI

Social Media StrategyB2B MarketingCampaign AnalyticsWeb AnalyticsIntegrated MarketingLanding Page Optimization+14

Building research establishment (bre)

Digital Content & Communications Assistant

Jan 2014 – Dec 2014 · 11 mos · Hertfordshire

SEO copywriting; engaging, informative website copy to improve SEO and UX
Content creation; articles, blogs, infographics
Email marketing; eNewsletters and eShots
Social media; Managed accounts and campaigns - Twitter, LinkedIn and YouTube
Reporting; Produced reports to reflect traffic, visitors, sources, etc
Maintained and organised editorial calendars

StorytellingContent DevelopmentDigital MarketingContent Strategy

Ubm plc

Digital Content Intern

Jun 2013 – Nov 2013 · 5 mos · London Area, United Kingdom

Content creation; SEO articles,news items, animations and blogs
Directory launch; Custom CMS build, in collaboration with web developers and stakeholders
Managed social media accounts; Facebook and Twitter

StorytellingContent DevelopmentDigital MarketingContent Strategy