Jun 2025 – Present · 1 yr · San Francisco Bay Area · Remote

• Advising organizations on go-to-market strategy, enablement, and field readiness. Providing consulting services focused on product launch enablement, partner programs, and scalable learning solutions. Supporting business transformation initiatives by aligning stakeholders, building frameworks, and applying modern tools to accelerate execution and impact.

Apr 2019 – Jun 2025 · 6 yrs 2 mos · Santa Clara, California

• ● Led enablement strategy and deployment for 30+ product units, enabling 9,000+ Sales and Customer Success professionals globally each quarter
• ● Manage end-to-end release enablement cycle—content collection, deployment coordination, communications—to support quarterly GTM motions
• ● Built and led a high-performing team, fostering a culture of trust, collaboration, and performance
• ● Act as strategic liaison between Enablement and Product teams to ensure timely, accurate field readiness
• ● Partnered with Global Partner team to extend reach and deliver enablement collateral that supports training, accreditation, and ecosystem growth
• ● Reduced time to deployment by 30% and increased CSAT by 2X after revamping enablement process for technical pre-sales teams

Jan 2018 – Jan 2019 · 1 yr · Palo Alto

• ● Designed and scaled enablement programs by 61% YoY for the AWS Partner Network across North America, aligning with GTM priorities and collaborating cross-functionally to drive partner success and faster ramp
• ● Aligned training to go-to-market priorities, driving adoption and engagement
• ● Led end-to-end project management for partner training initiatives, including planning, execution, and metrics
• ● Advocated internally for partner needs and helped improve training strategy across Sales, Marketing, and Product

Mar 2017 – Dec 2017 · 9 mos · San Francisco Bay Area

• TouchSense Ads incorporates digital touch effects into mobile video ads giving marketers the ability to engage consumers through their sense of touch allowing them to feel the rumble of an engine, the pounding of a heartbeat or the shaking of a martini.
• ● Launched onboarding and recurring training programs for internal and channel sales teams
• ● Led GTM strategy and enablement for Immersion’s Haptic Ad Tech
• ● Delivered positioning, messaging, and content by partnering across Product, UX, and Legal

Oct 2015 – Jan 2017 · 1 yr 3 mos · Redwood City, CA

• As part of this team, I oversaw and administered training for Rocket Fuel's product releases and other programs with the objective of providing the knowledge and skills our employees need to confidently speak to our solutions in the marketplace.
• ● Administered Rocket Fuel’s LMS (LearnCore), overseeing program deployment, reporting, and learner engagement
• ● Built and delivered global training programs for new product launches, ensuring sales teams could confidently articulate Rocket Fuel’s solutions in the marketplace
• ● Led onboarding and role-based curriculum design to accelerate time-to-productivity for Sales and Customer Success
• ● Rolled out the Challenger methodology across the global Sales organization, embedding a consultative selling approach that elevated customer conversations
• ● Promoted scalable eLearning solutions with measurable business impact through analytics and learner feedback

Sep 2014 – Sep 2015 · 1 yr · Redwood City, CA

• Rocket Fuel is a leading programmatic marketing platform that uses Artificial Intelligence and Big Data scale to optimize performance, awareness, or lift across channels for agencies and marketers.
• As a Senior Product Marketing Manager at Rocket Fuel, I am responsible for:
• Collaborating with Solutions Marketing, Product Management, Business Development, & Analytics teams to develop the strategy and roadmap for our products & solutions.
• Developing product messaging that clearly articulates and differentiates our offerings in the market.
• Leading internal training programs that describe the positioning, value proposition, capabilities, sales strategies, other best practices for our products & solutions.
• Supporting the Sales & Solutions teams with a robust sales kit including presentations, briefs, FAQs guides, and related collateral.

Jul 2013 – Sep 2014 · 1 yr 2 mos · San Francisco Bay Area

• Responsible for the growth of advertising supply from Supply Side Platform Partners as well as ad product strategy. Accountable for driving growth by nourishing existing partnerships as well as scoping new partnerships with Mobile Ad Exchanges and data partners. Regularly interface with Senior Level Executives both internally and externally. Scaled ad revenue from <$1M to $8M and drove user growth

Oct 2012 – Jun 2013 · 8 mos · Sunnyvale

• Telenav offers a variety of GPS navigation and lifestyle mobile products for the carrier, enterprise, automotive and consumer channels and recently launched Scout for Apps HTML5 Navigation Service. Scout for Apps allows developers, publishers and merchants to embed smartphone navigation into any app or website on the mobile or desktop web. Responsible for pitching decision makers in the mobile application space to incorporate the Scout for Apps product as their default mapping plugin. Duties included value proposition creation, product positioning and orchestrating internal resource
• alignment during integrations.

Sep 2010 – Aug 2012 · 1 yr 11 mos

• Responsible for working closely with Business Development teams to foster new opportunities, deploy new solutions for Yahoo! and the Partner networks as well as serve as the internal advocate for the Partner. Overall deepening of the relationship with the Partner through shared risk and reward.
• Regularly interfacing and communicating with senior executive stakeholders and business leads across the internal and external organizations to set expectations and drive requirements
• Independently managing the full project life cycle, from initiation through implementation, defining scope and schedule, obtaining approvals, managing tasks, leveling resources, and troubleshooting.

May 2008 – Sep 2010 · 2 yrs 4 mos

• Responsible for driving incremental revenue through Yahoo's advertising reseller partners. Program was launched in Q1 2008 and sales grew from minimal revenue to in excess of $35+ million to date. Support Yahoo advertising reseller partners with the creation of value propositions and sales materials to effectively bring to market unique advertising programs as well as supporting Partner training needs.
• Assist Yahoo's Business Development team in signing new Yahoo advertising reseller partnerships through market analysis

Jan 2007 – May 2008 · 1 yr 4 mos

• Responsible for partnering with Sales to identify opportunities for targeting offerings to be included in key account and relevant vertical category pitches.
• Primary point of contact for the National Sales teams, as well as their clients, for Online Targeting Products. Advertiser targeting accounted for more than $500 million in display advertising revenue for 2007.
• Personally responsible for driving ~$2million in incremental revenue through identifying client needs and coordinating with internal teams on activation of existing targeting categories to address these needs.
• Provided onboard training for new sellers in the region as well as ongoing training as applicable.
• Participated in sales calls, client pitches and meetings for needs assessment, presentation/proposal development and delivery to client.

May 2005 – Dec 2006 · 1 yr 7 mos

• Account Executive, Yahoo! Headquarters, Sunnyvale CA, • Engaged and strategized with some of the top online media agencies to develop programs that demonstrate to their clients how Yahoo! can drive revenue to their bottom line utilizing a consultative Sales approach.

Aug 2002 – May 2005 · 2 yrs 9 mos

• • Responsible for developing and executing online Advertising and Marketing Solutions for key partner accounts

Jun 2000 – Jul 2002 · 2 yrs 1 mo

• Responsible for supporting a team of sales representatives in a high grossing sales region.
• Duties include generating Advertising Insertion Orders, monitoring the performance of running campaigns, ensuring client satisfaction, campaign delivery and revenue recognition.