Manmitha Gowda

Business Development Executive

Bengaluru, Karnataka, India9 yrs experience
Highly StableAI Enabled

Key Highlights

  • Achieved 35% brand visibility growth.
  • Established a new Training Division from scratch.
  • Generated 1L leads and 12.9 Cr revenue over 3 years.
Stackforce AI infers this person is a B2B Marketing and Business Development expert with a strong focus on user experience.

Contact

Skills

Core Skills

Marketing StrategyDigital MarketingBusiness DevelopmentUser ExperienceCrmSales Management

Other Skills

AI toolsAccount ManagementAgile MethodologiesB2B MarketingB2B Marketing StrategyBrand ManagementBrand StrategyBusiness AnalysisBusiness Process ImprovementBusiness StrategyBusiness-to-Business (B2B)CRM ImplementationClient RetentionConsultative SellingCross-functional Collaborations

About

🏅Throughout my career journey, I've worn various hats. I've embraced roles that require initiative, strategic thinking and am comfortable working with minimal or no supervision.

Experience

9 yrs
Total Experience
6 yrs 6 mos
Average Tenure
2 yrs 6 mos
Current Experience

Intercert inc

2 roles

Senior Manager - Branding & Marketing

Promoted

Jun 2025 – Present · 1 yr · Bengaluru, Karnataka, India · On-site

Marketing Strategy and Growth Manager

Dec 2023 – Jun 2025 · 1 yr 6 mos · Bengaluru, Karnataka, India · On-site

  • Used AI tools and Prompt Engineering to strategize, research and execute the tasks with utmost productivity
  • Built and executed the overall marketing strategy, aligning campaigns with business goals and market positioning.
  • Planned and managed multi-channel digital campaigns. Achieved 35% brand visibility growth, leading to a 30% increase in lead generation across organic and paid channels.
  • Enhanced organic website traffic by 25% through SEO improvements and content marketing.
  • Optimized paid ad campaigns, improving ROI by 20% and increasing lead conversions.
  • Designed and executed targeted email marketing campaigns.
  • Established the Training Division from scratch, building operational processes and revenue streams.
  • Oversaw the complete website revamp project focussed on enhancing user experience and brand alignment.
  • Coordinated end to end for the CRM implementation from requirement gathering to deployment.
AI toolsPrompt EngineeringMarketing StrategyDigital CampaignsSEOEmail Marketing+2

Byju's

3 roles

Business Development Manager

Promoted

Sep 2020 – Dec 2023 · 3 yrs 3 mos · On-site

  • Managed end to end marketing-driven sales operations, driving revenue growth across domestic and international markets, including the Middle East and USA.
  • Led a team of 20 business development associates through structured training and performance tracking resulting in consistent lead generation and revenue growth.
  • Contributed approximately 1L leads and 12.9 Cr (INR) revenue over 3 years with consistent growth.
  • Collaborated closely with marketing, product and post sales teams to refine campaigns, optimize client targeting and improve user engagement.
  • Focused on client retention and upselling, improving renewal rates by 34%
Sales OperationsTeam LeadershipClient RetentionRevenue GrowthBusiness DevelopmentSales Management

Business Development Associate

Promoted

Aug 2019 – Sep 2020 · 1 yr 1 mo · On-site

  • Leveraged platforms like Social media, LinkedIn and Email marketing tools (Hubspot) to generate 150 qualified leads per month on an average.
  • Handled the complete sales cycle from cold calling, online meetings and in person visits to close the deals.
  • Generated 1 Cr revenue (INR) in a year and was recognized as a Top Performer multiple times for consistently exceeding targets.
Lead GenerationSales Cycle ManagementSocial Media MarketingSales Management

User Experience and Product Expert

Jun 2017 – Aug 2019 · 2 yrs 2 mos · On-site

  • Conducted demo sessions for users and regularly collected feedback on user experience.
  • Supported the product team in analysing user feedback and engagement patterns to understand user behaviour.
  • Assisted in identifying areas of improvement in the product to help enhance the overall user experience.
  • Worked closely with the product and marketing teams to align product features with user needs.
  • Used Salesforce to track user data and interactions, contributing insights for product updates and customer experience improvements.
User Experience AnalysisFeedback ManagementSalesforceUser Experience

Education

Nitte Meenakshi Institute of Technology

Bachelor of Engineering - BE — Civil Engineering

Jan 2013 – Jan 2017

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