Jun 2025 – Present · 11 mos

• I run buildthat.tech, where I help startups cut through chaos and reach product-market fit faster. I don't consult. I execute. We turn "everything feels important" into "this is what we're doing next," and drive it with you all the way to the finish line.

Jun 2023 – May 2025 · 1 yr 11 mos · New York, United States · Remote

• Took full ownership of SaaS, AI, and Cloud products end-to-end. Led and coached a team of PMs, set the product vision, and decided what we build (and what we don’t). Worked directly with executives and engineering leaders to turn company goals into shipped results.

Jun 2021 – Oct 2021 · 4 mos · Zurich, Switzerland · Remote

• Collaborated with multiple cross-functional teams developing ML algorithm, mobile apps, SDK, and website, to achieve alignment and define the product roadmap
• Closely worked with mobile teams to breakdown the roadmap into actionable epics, and stories; define acceptance criteria, and oversee the delivery
• Coordinating and collaborating with beta testers across multiple locations in Zurich and Belgrade, to validate proof of concept, and better understand the main challenges and opportunities around the (ML algorithm, Sensors, Mobile Apps, SDK, and Website)
• The product was in the Early Adopter Phase, used at 2 leading universities in Switzerland: a mobility data platform collecting and managing all types of transport, and analyzing and visualizing the use of space.

Jan 2021 – May 2023 · 2 yrs 4 mos · Leipzig, Saxony, Germany · Remote

• Lecturio is a leader in EdTech for the medical field, with more than 2M users in over 175 countries, and medical & nursing content featuring faculty from the likes of Harvard, Yale, Johns Hopkins, Imperial, and UCL.
• Grew the app from under 50K to over 500K downloads, maintaining a 4.7-star rating on Google Play, while driving product growth through feature improvements and UX optimisation.
• Driving new product initiatives, working closely with tech and business leaders and various stakeholders
• Managed cross-team collaboration, working closely with Product, Backend, and QA teams to align product strategies and ensure smooth, agile delivery across all teams.
• Led the hiring, mentoring, and development of the mobile team, shaping the team’s technical direction in a fast-paced EdTech environment.

Apr 2017 – Jan 2021 · 3 yrs 9 mos · Leipzig, Saxony, Germany · Remote

• Led the development and maintenance of the Lecturio Medical Videos app, achieving 99.99% crash-free performance, alongside more than 100 white-label apps.
• Directed the complete architectural redesign of the Android app during its transition to Kotlin, focusing on improving performance and long-term maintainability.
• Single-handedly rewrote and optimised the core feature - a complex video player to support adaptive streaming, ensuring seamless content delivery across various network conditions.

Jun 2020 – Jun 2023 · 3 yrs · Serbia · On-site

• Founded an outdoor tour booking platform, leading the development of the business model, marketing strategy, and operational processes to ensure long-term growth and brand recognition.
• Managed a cross-functional team and took a hands-on role in platform management, covering everything from website design to social media and user engagement strategies.
• Built a strong online presence, growing website traffic and establishing key partnerships with tour organisers, while publishing a wide range of adventure experiences.

Nov 2019 – Dec 2019 · 1 mo · Serbia

• Teaching Android Application Development course - building UI, networking, using services and broadcast receivers, databases, notifications, etc.

Feb 2019 – Dec 2019 · 10 mos · New York, United States · Remote

• Developed FindBridge business networking/social media Android app

Oct 2018 – Feb 2019 · 4 mos · Belgrade · On-site

• Teaching "Introduction to programming" course.

Jul 2015 – Apr 2017 · 1 yr 9 mos · Serbia · On-site

• Led the development and architecture of the CarStory Android app, a data-driven platform for over 7 million used vehicles in the USA market.
• Designed the app architecture, built a custom ChatBot feature, REST services, and analytics to enhance functionality and user engagement.
• Collaborated with POs on product specs, wireframes, and development timelines, ensuring alignment with business goals and market requirements.
• Reviewed all code and managed releases to Google Play, maintaining high-quality standards and ensuring timely updates.
• Mentored new developers and took part in hiring, helping build a capable and cohesive Android development team.

Dec 2014 – Jun 2015 · 6 mos · Serbia · Hybrid

• Developing and maintaining several Android apps, both inhouse and for clients
• In charge of approving product specs, wireframes, and designs; estimating and planning development for several Android apps
• Took part in establishing new standard operating procedures and agile workflows for the company collaborating closely with project managers and delivery
• Took part in interviewing and hiring new employees for the engineering team

Aug 2014 – Dec 2014 · 4 mos · Serbia · On-site

• Planning and estimating development effort for several Android apps
• Managed product backlog and development progress
• Projects included various Android apps for external clients, for instance: energy tracker app including numerous useful views for consumers; instruction and advice app for contact lenses users.

May 2014 – Jul 2014 · 2 mos · Bosnia and Herzegovina · Remote

• Developed an Android app for scientific conferences from scratch, based on an existing website.

Feb 2014 – May 2014 · 3 mos · Serbia · On-site

• Worked on a multiplatform offline map application in cocos2d-x [C++].