Mark Williams-Cook

Co-Founder

Norwich, United Kingdom20 yrs 6 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Over 20 years of SEO experience.
  • Founder of a leading search intent research tool.
  • International speaker at major SEO conferences.
Stackforce AI infers this person is a seasoned SEO and Digital Marketing expert with a strong focus on E-commerce and SaaS.

Contact

Skills

Core Skills

E-commerceDigital MarketingSaasSeoContent CreationTeachingScuba Diving

Other Skills

SEMPPCBloggingConversion OptimizationOnline MarketingSocial MediaSMOOnline AdvertisingMarketingEmail MarketingLink BuildingOrganic SearchSocial Media MarketingGoogle AdwordsDigital Strategy

About

๐‡๐ข, ๐ˆ'๐ฆ ๐Œ๐š๐ซ๐ค - ๐ˆ'๐ฏ๐ž ๐ฐ๐จ๐ซ๐ค๐ž๐ ๐ข๐ง ๐’๐„๐Ž ๐Ÿ๐จ๐ซ ๐š๐›๐จ๐ฎ๐ญ ๐ญ๐ฐ๐ž๐ง๐ญ๐ฒ ๐ฒ๐ž๐š๐ซ๐ฌ ๐š๐ง๐ ๐ˆ ๐š๐ฆ ๐œ๐ฎ๐ซ๐ซ๐ž๐ง๐ญ๐ฅ๐ฒ: ๐Ÿข Director at Candour - an SEO agency based in Norwich (contact us for SEO + web builds) ๐Ÿ—ฃ๏ธ Founder of AlsoAsked - a search intent research SaaS tool (subscribe for the best intent tool on the planet) ๐Ÿ• Co-owner of TopDog Harnesses - a UK-based e-commerce business (make your dog look cute) ๐Ž๐ง ๐‹๐ข๐ง๐ค๐ž๐๐ˆ๐ง, ๐ˆ'๐ฆ ๐ฆ๐จ๐ฌ๐ญ๐ฅ๐ฒ ๐ค๐ง๐จ๐ฐ๐ง ๐Ÿ๐จ๐ซ: ๐Ÿ’Œ Core Updates SEO newsletter (It's free https://coreupdates.com) ๐Ÿ’ญ Daily 'unsolicited' SEO tips (Hit the bell for a tip every day on LI) ๐ŸŽ™๏ธ Search with Candour podcast (http://search.withcandour.co.uk/) ๐Ÿ‘จโ€๐Ÿซ My top-rated SEO course on Udemy (https://t.ly/JCR-) ๐…๐ž๐ž๐ฅ ๐Ÿ๐ซ๐ž๐ž ๐ญ๐จ ๐œ๐จ๐ง๐ญ๐š๐œ๐ญ ๐ฆ๐ž: โœ”๏ธ If you're a fellow SEO and want to chat โœ”๏ธ You're at a business, you want SEO, and have a budget for it โœ”๏ธ You'd like to personally berate me for any of my SEO tips โœ”๏ธ You would really like more pictures of my dog, Snoop ๐๐ฅ๐ž๐š๐ฌ๐ž ๐๐จ ๐ง๐จ๐ญ ๐œ๐จ๐ง๐ญ๐š๐œ๐ญ ๐ฆ๐ž: โŒ Asking for SEO advice for your website for free โŒ Are a person offering guest posting, links, websites or anything in digital โŒ Generally, anyone if all you want to do is sell to me, you get the idea โŒ No, i don't need your lead generation service ๐’๐จ๐ฆ๐ž ๐ซ๐š๐ง๐๐จ๐ฆ ๐’๐„๐Ž ๐ญ๐ก๐ข๐ง๐ ๐ฌ/๐š๐œ๐ก๐ข๐ž๐ฏ๐ž๐ฆ๐ž๐ง๐ญ๐ฌ: ๐Ÿ† Candour has donated >ยฃ25,000 to charity this year ๐Ÿ† Featured in Wall Street Journal, BBC News, SearchEngineLand ๐Ÿ† International speaker at SERPConf, SEODay, Tech SEO Summit, semKRK, Zagreb SEO, BrightonSEO, Search'n'Stuff and more ๐Ÿ† Awarded $13,337 Google security bug bounty for search endpoint exploit (donated) ๐Ÿ† Published in 4 SEO books ๐Ÿ† Built the first (and still most popular) live PAA research SaaS tool ๐Ÿ† Moved UK's largest voucher website from 400k to 1.2M visitors per month in <6 months ๐Ÿ† Built 'AutoStumble' social media blackhat tool which I used to โฌ‡๏ธ ๐Ÿ† Get 90,000,000 YouTube views and be one of the first paid YouTube partners (yes, it was a ๐Ÿˆ video) ๐Ÿ† Designed the first iteration of the CIM 'Digital Bootcamp' being brought on as a faculty speaker ๐Ÿ† Run successful SEO campaigns for Expedia, ViaGoGo, Mazda, Hitachi, FatFace, Vax, HotDealsUK, CheapFlights, and a load more ๐Ÿ† Made, SEO'd and flipped 5 businesses including Viral news site (>1M organic visitors in first 12 months), Scuba Diving community site with >4000 members, a bunch of gallery and media websites.

Experience

20 yrs 6 mos
Total Experience
5 yrs 2 mos
Average Tenure
9 yrs 11 mos
Current Experience

Topdog harnesses

Owner

Jul 2022 โ€“ Present ยท 3 yrs 10 mos ยท Hybrid

  • Designer harnesses for dogs. UK-based e-commerce.
E-commerceDigital Marketing

Alsoasked

Founder at AlsoAsked

Nov 2019 โ€“ Present ยท 6 yrs 6 mos

  • The best People Ask research tool on the planet.
SaaSSEO

Candour

Marketing Director

Jun 2016 โ€“ Present ยท 9 yrs 11 mos ยท Norwich, United Kingdom

  • Candour. We create beautifully effective brands, websites and marketing.
  • Our mission is to help companies make our clients the first choice for their customers.
SEODigital Marketing

Selesti

Digital Director

Sep 2014 โ€“ May 2016 ยท 1 yr 8 mos ยท Norwich

  • I came into Selesti to lead the digital marketing team after acquisition of OMG Search.
  • During my 18 months, I doubled the revenue of the marketing department and tripled profits through negotiating better contracts with suppliers, increasing efficiency with new in-house processes and winning new key clients for digital marketing such as Hitachi DMG.
  • I was instrumental in the expansion of the Selesti team, finding new talent and planning the strategic growth of the department with the senior management team.
Digital MarketingSEO

Afk apparel

Managing Director

Jan 2014 โ€“ Jan 2017 ยท 3 yrs

  • AFK (Away From Keyboard) Apparel is a fashion label aimed primarily at gamers. It is an e-commerce business I have started with the aim of doing a couple of things I enjoy and raising some money for charity at the same time.
  • AFK works with local businesses for production and with designers from USA, Canada, France and the UK with a revenue split on their used designs.
  • As of 2017, AFK exclusively sells on the Game.co.uk marketplace.
E-commerceDigital Marketing

Sitevisibility

Head of SEO

Oct 2013 โ€“ Nov 2013 ยท 1 mo ยท Brighton, United Kingdom

  • I took this interim position and helped scope out the business requirement for what eventually became two roles at SiteVisibility. I continued to work for SiteVisibility on a freelance consultancy basis until early 2014.
SEODigital Marketing

Emperor divers

PADI Master Scuba Diver Trainer

Jan 2012 โ€“ Sep 2013 ยท 1 yr 8 mos ยท Egypt

  • A break from the tech world, teaching diving and first aid courses to a professional grade. Guiding certified divers and helping people overcome challenges.
SEODigital Marketing

Youtube

Partner

Aug 2007 โ€“ Nov 2018 ยท 11 yrs 3 mos

  • I was invited in the first year of the programme to become a YouTube partner. One of my videos produced 88 million views and was one of the top 10 of all time comedy videos on YouTube.
  • Cats are really popular on the internet.
Content CreationDigital Marketing

Further search marketing

Search Marketing Director

Jun 2007 โ€“ Nov 2011 ยท 4 yrs 5 mos

  • Identifying opportunities within our sector, directing the company's search marketing department alongside our overall business plan.
TeachingScuba Diving

Digerati marketing ltd

Managing Director

Mar 2007 โ€“ Sep 2015 ยท 8 yrs 6 mos

  • I started a search blog giving the most straight-up advice and tutorials I could offer. At its peak I had a readership of over 9,000 subscribers and developed some of the first web-based SEO tools which were very successful.
  • At Digerati I also partnered with a developer and produced 'AutoStumble' which was one of the first blackhat social media tools, trading over 1 million StumbleUpon votes.
  • Digerati persists as a holding company for various web business I have created and sold.
SEODigital Marketing

Zoomzoom

Head of Online Marketing

Nov 2005 โ€“ Mar 2007 ยท 1 yr 4 mos

SEODigital Marketing

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