Nidhish Rajan

VP of Marketing

Hyderabad, Telangana, India10 yrs 7 mos experience

Highly StableAI Enabled

Key Highlights

11 years of experience in B2B enterprise marketing.
Generated multi-million dollar pipeline through innovative strategies.
Consistently increased revenue by 3X.

Stackforce AI infers this person is a B2B marketing expert with a strong focus on digital and account-based strategies.

Contact

nidhish.rajan.strategy@gmail.com LinkedIn

Skills

Core Skills

Account-based MarketingDigital Marketing

Other Skills

Active ListeningAdvertisingAdvertising CampaignsArtificial Intelligence for BusinessB2B MarketingB2B softwareBrand ManagementBrand MarketingBusiness DevelopmentBusiness StrategyBusiness-to-Business (B2B)Campaign planningCareer ManagementChatbot DevelopmentCommunication

About

With 11 years of experience in marketing, I specialize in B2B enterprise marketing, account-based marketing, demand generation, digital marketing, and content marketing. Throughout my career, I have consistently increased revenue by 3X and generated multi-million dollars of pipeline. This challenge of driving revenue growth through innovative strategies, strategic planning, and establishing processes and taking them to maturity excites me professionally. By working cross-functionally with various departments, I have ensured seamless collaboration and successful execution of marketing initiatives. My core values of accomplishment, challenge, curiosity, and growth have been instrumental in my career development. With strengths in resilience, adaptability, and customer focus, I have consistently tackled challenges, particularly in pioneering projects, and delivered impactful results.

Experience

10 yrs 7 mos

Total Experience

2 yrs 6 mos

Average Tenure

7 mos

Current Experience

Hivel

Head of Marketing

Nov 2025 – Present · 7 mos · Hyderabad, Telangana, India · On-site

Sprinklr

Marketing Manager - Enterprise Accounts

Dec 2021 – Mar 2025 · 3 yrs 3 mos · Bengaluru, Karnataka, India · On-site

★ Generated net new pipeline of $12.5 million in 4 months by launching an Account-Based Marketing campaigns.
★ Accelerated CXO engagement from 28% to 68% among key target accounts using a mix of digital & executive event activations.
★ Slashed executive and C-suite contact gaps from 91% to 41% using a cluster-focused engagement strategy.
★ Supported several global brand-to-demand campaigns targeting CX and Customer Service personas achieve 1000+ MQLs by developing a robust content calendar and creative content assets.
★ Amplified Share of Voice with 3000+ social interactions and drove over 4000 website sessions by
architecting an influencer marketing program tailored for CX executive audience.
★ Engineered CXWise ‘24 – a big bet virtual event targeting Director-level and higher personas – to bolster account engagement and contact coverage metrics.
★ Supported several global brand-to-demand campaigns targeting CX and Customer Service personas achieve 1000+ MQLs by developing a robust content calendar and creative content assets.
★ Amplified Share of Voice with 3000+ social interactions and drove over 4000 website sessions by architecting an influencer marketing program tailored for CX executive audience.
★ Engineered CXWise ‘24 – a big bet virtual event targeting Director-level and higher personas – to bolster account engagement and contact coverage metrics.

Marketing MetricsExecutive ProgramsStrategic ThinkingCross-functional CollaborationsTeam Leadership and developmentData-driven Decision Making+5

Gradly

Chief Of Staff OS

Jul 2021 – Dec 2021 · 5 mos · Boston, Massachusetts, United States · Remote

★ Drove an 8X increase in high-quality lead acquisition and a 6X rise in seasonal sales by implementing
a coordinated GTM playbook.
★ Designed and instituted Tech Stack to support Sales, Customer Support, and Internal Processes
saving 158 man-house per week.
★Designed an inbound customer acquisition funnel that recorded 500+ sales in 3 months.

Zoho corporation

2 roles

Product Marketer, Campaigns Marketing - ZeptoMail

Feb 2019 – Jul 2021 · 2 yrs 5 mos · Chennai, Tamil Nadu, India · On-site

★ Achieved 3X increase in monthly activations by executing strategic campaigns and creating
multi-channel content assets.
★ 3X boost in monthly enterprise account inquiries by crafting targeted takeout campaigns against
G-Suite & O-365.
★Piloted the GTM, taking the product from 0 to 1 and influenced 10X net new inquiries from enterprise
accounts.

Digital Marketer, Branding - Zoho One, Zoho Workplace & Zoho Mail

Mar 2018 – Feb 2019 · 11 mos · Chennai, Tamil Nadu, India · On-site

★ Influenced a 100X surge in website traffic and a 3X rise in monthly sign-ups through dynamic
multi-media brand marketing campaigns.
★ 3X boost in monthly enterprise account inquiries by crafting targeted takeout campaigns against
G-Suite & O-365.
★Piloted the GTM, taking the product from 0 to 1 and influenced 10X net new inquiries from enterprise
accounts.

Greedge

2 roles

Assistant Manager, Performance Marketing & Branding

Promoted

Jun 2016 – Oct 2017 · 1 yr 4 mos

★ Orchestrated a 5X growth in monthly revenue by designing an inbound marketing funnel and
launching segmented campaigns.
★ Slashed advertising costs by 50% through rigorous A/B testing and optimization efforts.
★Launched Open Media activation programs and drove 2X brand impressions.

Senior Digital Marketing Executive

Apr 2016 – Jun 2016 · 2 mos

Whatsdplan

Digital Marketer

Oct 2015 – Mar 2016 · 5 mos · Chennai, Tamil Nadu, India · Remote

★ Generated 112 page visits and 19 app-installs via Google search ads for a WhatsApp-themed app
startup.
★ Designed the GTM digital activation plan to drive product awareness.

Hdfc bank

Account Manager, Enterprise Accounts

Sep 2013 – Oct 2015 · 2 yrs 1 mo · Chennai Area, India · On-site

★ Surpassed revenue benchmarks by 170% through effective upselling and cross-selling strategies.
★ Boosted account engagement by increasing Executive Connects leading to 20% incremental new
business.