Nikita Bhasin

Creative Director

New Delhi, Delhi, India5 yrs 6 mos experience
Most Likely To Switch

Key Highlights

  • Expert in creating engaging finance content.
  • Proven track record in social media marketing.
  • Skilled in developing relatable ad campaigns.
Stackforce AI infers this person is a Fintech content creator with strong marketing expertise.

Contact

Skills

Core Skills

Content StrategyMarketingSocial Media

Other Skills

Adobe InDesignAdobe PhotoshopAgile MethodologiesBrand ManagementBusiness StrategyCommunicationContent ManagementCustomer ServiceEvent PlanningGoogle AnalyticsLeadershipManagementMarket ResearchMicrosoft ExcelMicrosoft Office

About

Hi, I’m the girl you’ve been watching on your feed when INDmoney pops up. From reels that simplify finance → to podcasts that spark real talk → to ads that actually make you stop scrolling, that’s been my world for the last 2 years. Before that? I spent 3 years in social media, learning what makes people click, share, and care. Now I bring all of that into content that’s sharp, relatable, and a little bit fun (because finance doesn’t have to be boring). I’m part content creator, part anchor, part marketer, and fully obsessed with finding the right hook. If you’re into fresh ideas, campaigns that don’t feel like campaigns, and stories that connect, we’ll get along just fine 😉

Experience

5 yrs 6 mos
Total Experience
1 yr 10 mos
Average Tenure
2 yrs 10 mos
Current Experience

Indmoney

Creative Editor & Anchor

Aug 2023Present · 2 yrs 10 mos · Gurugram, Haryana, India · On-site

  • Scripted & anchored daily market update videos that simplify finance for a wide audience
  • Host of INDmoney podcasts, leading conversations on money, markets, and content that sparks real learning.
  • Conceptualised, storyboarded & executed ad campaigns (performance + creative), writing scripts that directly address user pain points and drive conversions.
  • Built relatable, Hinglish skit-based ads tailored for both Indian & US audiences, making complex finance feel everyday and fun.
  • Worked closely with editors & designers to handle post-production, ensuring sharp, engaging, and platform-ready content.
  • Pioneered new content IPs for long-form conversations, adding fresh perspectives around money and personal finance.
  • Known for creating scroll-stopping hooks and story-driven scripts that blend marketing, education, and entertainment.
ScriptwritingContent StrategyVideo PodcastsMarketingSocial Media

Credenc.com

Social Media Specialist

Oct 2021Aug 2023 · 1 yr 10 mos · Gurugram, Haryana, India

  • As a skilled Content Coordinator, I am experienced in maintaining content calendars and coordinating content distribution across various social media platforms, including Instagram, LinkedIn, YouTube, and Twitter. With expertise in producing engaging video content for Reels and Shorts, I excel at crafting accessible blog content for diverse audiences. My strong eye for design allows me to oversee the creation of social media images and coordinate with the design team for post copies across all platforms.
Content ManagementSocial MediaVideo Content Production

Invoid

Marketing Associate

Dec 2020Oct 2021 · 10 mos · New Delhi, Delhi, India

  • Conducting market research on client requirements, habits and trends
  • Brainstorming ideas for creative marketing campaigns
  • Assisting in outbound and inbound marketing activities and analyzing marketing data
  • Collaborating with professionals to coordinate brand awareness
  • Planning and executing initiatives to reach target audience through appropriate channels
  • Interacting with clients for business development purposes
Market ResearchMarketingBrand Management

Airbus

Intern

Jun 2019Nov 2019 · 5 mos · Toulouse, Occitanie, France

  • I was responsible for finding and evaluating several innovative tools that could bring a common platform to capture knowledge on existing and potential Airbus partners. I was accountable for conducting demos, gathering feedback from key stakeholders and circulate weekly communication.
ResearchCommunication

Indianfolkopinion

Product Marketing Intern

May 2017Mar 2018 · 10 mos · Greater Delhi Area

  • I have worked as a product marketing intern for a start-up which concentrated in news analysis and opinion. Through this internship I acquired experience in developing focused marketing campaigns. It developed my leadership and communication abilities as I conducted social meet-ups, conferences, campus events in multi-locations to bring awareness and generate user interest.
MarketingEvent Planning

Education

TBS Education

MSc

Jan 2018Jan 2019

Lady Shri Ram College For Women

Bachelor's degree — Journalism

Jan 2015Jan 2018

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