Nitish Sharma

Business Development Executive

Greater Delhi, Delhi, India5 yrs 2 mos experience

Key Highlights

Expert in product funnel analysis and user behavior.
Proven track record in driving data-backed business decisions.
Skilled in building scalable data pipelines and dashboards.

Stackforce AI infers this person is a Fintech and SaaS analytics expert with a strong focus on user engagement and data-driven decision making.

Contact

Skills

Core Skills

Funnel AnalysisData AnalyticsData Engineering

Other Skills

A/B TestingSQLTableauPower BISQL Server Reporting Services (SSRS)GamificationMicrosoft ExcelCommunicationCohort AnalysisGrowth analyticsRetention analysisTransact-SQL (T-SQL)Adobe AnalyticsData VisualizationProblem Solving

About

I am a Product and Growth Analytics professional with 4+ years of experience across marketplaces, consumer products, and digital platforms, helping businesses understand user behavior and drive data-backed product decisions. Currently working as Deputy Manager - Recharges & Utilities Analytics at Paytm, I focus on understanding customer behavior across digital payment and utility journeys, improving funnel performance, and enabling data-backed business decisions. My work focuses on: - Product funnel analysis to identify user drop-offs and improve conversion across key journeys - Cohort and retention analysis to understand repeat behavior, recharge frequency, and user reactivation - Campaign and channel performance analytics to evaluate acquisition efficiency and downstream conversion quality - Building scalable SQL data pipelines and dashboards (Power BI/Tableau) for business and leadership decision making - Experimentation and performance deep dives to identify opportunities for growth, repeat usage, and better customer experience Before Paytm, at CARS24, I led analytics for SuperApp & SuperWeb, setting up tracking frameworks across multiple business units and improving attribution visibility across product interactions. Previously at Flipkart, I worked on seller marketplace analytics, improving seller engagement and adoption through gamification and performance insights.

Experience

5 yrs 2 mos

Total Experience

1 yr 7 mos

Average Tenure

3 mos

Current Experience

Paytm

Deputy Manger - Recharges & Utilities Analytics

Mar 2026 – Present · 3 mos · Gurugram · On-site

Own analytics for Recharges & Utilities, tracking funnel performance across key customer journeys and identifying opportunities to improve conversion, repeat usage, and business growth.
Analyze user behavior across recharge and bill payment flows to uncover drop-offs, success-rate issues, and segment-level performance trends.
Build and monitor dashboards for traffic, transactions, conversion, retention, repeat behavior, and campaign effectiveness to support business reviews and decision making.
Partner with product, business, and marketing teams to evaluate experiments campaign performance, and user quality across acquisition and repeat cohorts.
Develop SQL-based data models and analytical views to enable scalable performance tracking and faster root-cause analysis.

A/B TestingFunnel analysisData Analytics

Cars24

Product Analyst

May 2024 – Mar 2026 · 1 yr 10 mos · Gurugram · On-site

Led analytics for SuperApp & SuperWeb platforms, designing tracking frameworks across 7 business units and building dashboards for traffic, engagement and conversions.
Built SQL pipelines to track cross-business unit behavior, analyzing whether users who created sell leads transacted in other BUs within 15/30/60 day windows.
Developed marketing attribution models for Autopilot and Fourdoor campaigns, enabling faster optimization of marketing spend and campaign performance.
Migrated analytics infrastructure from GA3 to GA4, ensuring seamless tracking of marketing performance and buyer funnels.
Conducted deep dive analyses on CPU & TPU trends, identifying product discovery and conversion drop-offs that informed homepage redesign decisions.
Built automated product performance dashboards using SQL, Tableau and Power BI.

Flipkart

Data Analyst

Jul 2022 – May 2024 · 1 yr 10 mos · Bengaluru · Hybrid

Introduced gamification mechanics to increase seller engagement, improving adoption by 20% and reducing churn by 10%.
Developed analytics framework to evaluate seller product performance relative to competitors, influencing ~Rs. 7Cr in GMV impact.
Automated reporting pipelines using Google Apps Script and dashboards, reducing reporting turnaround time by 30%.
Supported A/B testing and product experimentation analysis for search feature improvements.

Data AnalyticsSQL Server Reporting Services (SSRS)

Hcl technologies

Associate Analyst

Apr 2021 – Jul 2022 · 1 yr 3 mos · Noida · Remote

Built Tableau dashboards for business KPIs, reducing manual reporting time by ~10 hours per week
Extracted and integrated data from multiple sources to improve data quality and reliability for analytics workflows

Data AnalyticsMicrosoft Excel

Indian railways

Internship Trainee

Jun 2019 – Jul 2019 · 1 mo · New Delhi Area, India

Worked in two departments washing line and sick line,
In washing line observed the :-Brake testing is caried by using RTR(rack test rig)
Observed the cleaning and repairing of engine blades, gears, bearings etc using different methods.
Learned the air brake system in the locomotives controlled by the driver.
In sick line the different type of maintainance of coach/bogie is observed ,
1. Testing /maintenance of air conditioner.
2. Maintenance of other electrical circuits like fan lights etc.
3. Buffer maintenance.
4. Brake testing by S.C.T.R.

Communication