Prasad Lingawar — Performance Marketing Manager

Results-driven business leader with experience working in fast-paced environments across a variety of domains - SMB, SaaS, and Advertising. Expertise: Product Management - Product roadmap, strategy, user experience, release planning, competitive landscape, and market analysis Product Marketing - Positioning, messaging, pricing, packaging, product launches, PR and AR Sales / Marketing - Demand generation, category creation, online marketing, Sales enablement Team / Leadership - 7+ years directly managing teams, recruiting, culture, cross-functional alignment Domains - Consumer/SMB, SaaS, Customer Success, Advertising Achievements: Built a company from an idea to 100+ customers including Facebook, Twitter, eBay and many more Got all the clients with 0 paid campaigns Got acquired by Sproutlogix within the 2nd year of operation Created the marketing plan which increased traffic by 1000% Tools: Early humans had rocks. Product marketers have softwares. Some of the softwares I use Digital Advertising Advertising - Google Adwords, Microsoft Ads, Outbrain, Taboola Account Based Marketing- Demandbase Re-targeting - Adroll, Perfect Audience Social Ads - LinkedIn Ads, Twitter ads Advertising Optimizations - Opteo, Wordstream Analytics Analytics - Google Analytics, Mixpanel, Hotjar, Heap, Fullstory Reporting - Google Data Studio, Tableau Content Marketing Content Management system(For Blogs)- Wordpress, Medium Search Engine Optimization SEO - Ahrefs, Buzzsumo, SEMrush, Moz, Ubersuggest Social Media Marketing SMM - Hootsuite, Buffer, Followerwonk Business Development CRM - HubSpot, Salesforce Business Development - LinkedIn Sales Navigator, Lusha, SalesAladin, TryProspect Channel Partner - Elioplus Customer Interaction - Intercom, Freshdesk, Drift, FreshchatEmail Marketing Email Campaigning - Mailchimp, Ifnoreply, VoilaNorbert, Zoho Campaigns, Neverbounce, Litmus Community Management Event Hosting - Meetup Conversion Rate Optimization A/B Testing - Google Optimize Video and Heatmap Recordings: Hotjar, Fullstory Wireframing - Notebook, Whiteboard, Moqups, Lucidchart Other Marketing Stack Marketing Automation - Pardot Market Research - Google Survey, Vibe, Typeform, SurveyMonkey Marketing Sprint - Trello, Jira I also write blogs on Product Marketing and Growth Hacking on medium. You can read at - https://medium.com/@prasad.lingawar/

Stackforce AI infers this person is a Growth Marketing expert in the SaaS and Digital Marketing industries.

Location: Bengaluru, Karnataka, India

Experience: 11 yrs 5 mos

Career Highlights

Built a company from idea to 100+ customers.
Achieved client acquisition without paid campaigns.
Created a marketing plan that increased traffic by 1000%.

Work Experience

Cloudflare

Principal Growth Marketing Manager (1 yr)

NoKasa

Volunteer (1 yr 5 mos)

Dyte

Head of Growth (3 yrs 4 mos)

InfraCloud Technologies

Head of Growth (2 yrs 5 mos)

Growth Consultant (1 mo)

Plivo

Performance Marketing Manager (1 yr 4 mos)

Growth Marketing Manager (6 mos)

Sproutlogix

VP Business Development (11 mos)

QuodeIt (Acquired by Sproutlogix)

Co Founder (2 yrs 2 mos)

Cognizant

Programmer Analyst (1 yr 8 mos)

Symantec

Project Intern (1 yr 3 mos)

Education

Bachelor of Technology (B.Tech.) at Vishwakarma Institute Of Technology

Prasad Lingawar

Performance Marketing Manager

Bengaluru, Karnataka, India11 yrs 5 mos experience

Highly Stable

Key Highlights

Built a company from idea to 100+ customers.
Achieved client acquisition without paid campaigns.
Created a marketing plan that increased traffic by 1000%.

Stackforce AI infers this person is a Growth Marketing expert in the SaaS and Digital Marketing industries.

Contact

Skills

Other Skills

Demand GenerationGrowth MarketingInbound MarketingSEOCustomer Relationship Management (CRM)Market ResearchOnline MarketingStrategyProduct MarketingContent StrategyBusiness DevelopmentSMMSearch Engine Marketing (SEM)B2B MarketingDigital Marketing

About

Experience

11 yrs 5 mos

Total Experience

1 yr 10 mos

Average Tenure

1 yr

Current Experience

Cloudflare

Principal Growth Marketing Manager

May 2025 – Present · 1 yr · Bengaluru, Karnataka, India · On-site

Nokasa

Volunteer

Dec 2024 – Present · 1 yr 5 mos · Bengaluru, Karnataka, India

Dyte

Head of Growth

Jan 2023 – Present · 3 yrs 4 mos · Bengaluru · On-site

Dyte joined Cloudflare in 2025

Infracloud technologies

2 roles

Head of Growth

Promoted

Jul 2020 – Dec 2022 · 2 yrs 5 mos

Growth Consultant

May 2020 – Jun 2020 · 1 mo

Plivo

2 roles

Performance Marketing Manager

Jan 2019 – May 2020 · 1 yr 4 mos

Growth Marketing Manager

Jun 2018 – Dec 2018 · 6 mos

Sproutlogix

VP Business Development

Jul 2017 – Jun 2018 · 11 mos · Pune Area, India

Sproutlogix's integrated technology solutions let enterprises attract, evaluate, and Transform employees to improve retention. We help enterprises retain their best talent through our employee engagement and development tools. Currently, Sproutlogix has over 20+ enterprise customers including some big Fortune 500 companies like Credit Suisse, AIG, Genpact, Cognzant and many more.
Currently, I am a member of the executive leadership team at Sproutlogix. My responsibilities as a Business Development lead include :
Hiring and leading the business development team.
Creating the marketing and sales roadmap. Managing the budget of more than 50 Lakhs.
Handling all the tasks associated with Inbound marketing including Content Strategy, Blog promotion, SEO, SMM, Social Display Ads, Website Analytics and Optimization, Demand generation, Paid ads, and Email campaigning.
I was responsible for creating Maharashtra's biggest HR Meetup and have hosted 3 meetups successfully.
Focused on building the best technology product company which will help enterprises attract, evaluate, and transform employees to improve retention.

Quodeit (acquired by sproutlogix)

Co Founder

Apr 2016 – Jun 2018 · 2 yrs 2 mos · Pune Area, India

QuodeIt is the SaaS-based product which helps companies to screen technical talent effectively. Current initial filtering is broken and mostly handled by non-technical people to hire technical people. QuodeIt is helping recruiter to screen technical talent where they can take decisions objectively with actual data and not Resume/LinkedIn. QuodeIt is able to reduce 40% of the initial filtering time. QuodeIt has 100+ customers currently across the globe including Facebook, Twitter, eBay etc.
I was leading the Marketing, Sales, and Product efforts. From idea to 100+customers globally, lead the business from scratch. I was able to create the simplest product in the segment with efficiently using part technical resources. Without spending anything on marketing I was able to attract 50-60 leads/month from 10+ countries(25% month-over-month). Co-led the product-market fit in initial days.
QuodeIt was acquired by Sproutlogix in July 2017. You can more about the acquisition story at http://techstory.in/quodeit-prasad-lingawar/

Cognizant

Programmer Analyst

Jul 2014 – Mar 2016 · 1 yr 8 mos · Pune Area, India

Symantec

Project Intern

Feb 2013 – May 2014 · 1 yr 3 mos · Pune Area, India

I worked on project Performance model performance for Data Insight. Data Insight (DI) is a Symantec Corporation product for Data Management and context classification. It monitors the client activities over the network. Our project’s main purpose is to make the system recommendations as accurate as possible.