Pratiksha Misra PM, MBA — Product Marketing Manager
With over 11 years of experience as a strategist in the education sector, I specialise in product marketing and enrolment growth for executive education and upskilling-focused offerings across multiple geographies. I have led the end-to-end design, positioning, and go-to-market strategies for high-impact education products, driving scalable enrolment growth through higher education institutions and corporate partnerships in Europe and India. Skilled in both B2B and B2C marketing, I bring a proven ability to drive omni-channel lead generation through advertising, partner marketing, and impactful online and offline events. My expertise lies in building and optimising end-to-end customer journeys that accelerate demand, improve conversion, and unlock sustainable growth across markets. I focus on revenue generation through institutional collaborations and strategic partnerships rather than student-led fee models. Leveraging digital marketing, CRM and LMS platforms, data analytics, and business development, I enable product-led growth while ensuring strong market fit and consistent enrolment performance across regions.
Stackforce AI infers this person is a strategic consultant in the education sector with a focus on product marketing and enrolment growth.
Location: Mamer, Luxembourg, Luxembourg
Experience: 15 yrs 7 mos
Skills
- Business Development
- Customer Acquisition Strategies
- Recruiting
- Program Management
- Sales
- Marketing Strategy
- Data Analysis
Career Highlights
- Over 11 years of experience in education strategy.
- Proven track record in driving enrolment growth.
- Expertise in building institutional partnerships.
Work Experience
Freelance
Independent Product Marketing Consultant (5 mos)
HEC Liège Luxembourg
Student Recruiting Manager (3 yrs 2 mos)
Sacred Heart University
Admissions Manager| Ex-Jain University, Symbiosis University, ISB Hyderabad, Amity University (1 yr 8 mos)
Jain (Deemed-to-be University)
Sr. Media Executive (5 mos)
SYMBIOSIS INTERNATIONAL UNIVERSITY
SIU Information Officer (1 yr 9 mos)
Indian School of Business
Consultant, Marketing,Admissions (10 mos)
e4e
Accounts Recievable Department (1 yr 1 mo)
Porteck Corporation
AR executive (11 mos)
Rasa Lifescience & Informatics
Trainee (3 mos)
Amity University
Graduate Student (5 yrs 4 mos)
Education
Master of Business Administration - MBA at HEC Liège
Master of Technology (MTech) at Amity University
Master of Technology (MTech) at Amity Institute of Biotechnology
12th; ISC at Cambrian Hall
10th; ICSE at Cambrian Hall