Prerana Kar

Business Development Executive

Gurugram, Haryana, India4 yrs 1 mo experience

Key Highlights

  • Led a team generating 70k-80k new leads monthly.
  • Reduced customer query resolution time from 72 to 12 hours.
  • Managed campaigns for top global brands like Nestlé and H&M.
Stackforce AI infers this person is a Marketing and Operations expert in the B2B and B2C sectors.

Contact

Skills

Core Skills

Influencer MarketingBrand CommunicationClient ServicingCampaign ManagementCommunity BuildingMarketing StrategyOperations ManagementLead GenerationCustomer ServiceTeam ManagementBusiness DevelopmentSales

Other Skills

Sales PresentationsBusiness PlanningMarket ResearchMarketing CampaignsOperational EfficiencyTimelinesRelationship BuildingTeam LeadershipEmployee TrainingOnboardingKey Account Relationship BuildingTrainingFast-Moving Consumer Goods (FMCG)Microsoft ExcelTrend Analysis

About

Experienced marketing and operations head adept at driving business growth and operational excellence. Passionate about innovation and streamlining processes for maximum efficiency. Let's connect and explore synergies!

Experience

4 yrs 1 mo
Total Experience
1 yr 2 mos
Average Tenure
6 mos
Current Experience

Supply6

Senior Influencer Marketing Associate

Nov 2025Present · 6 mos · Bengaluru

Brand CommunicationInfluencer Marketing

Parentune.com

Client Servicing

Sep 2024Dec 2025 · 1 yr 3 mos · Gurugram, Haryana, India · On-site

  • Brands Handled- Sanofi, Kenvue, Nestlé, Enterogermina, Cetaphil, H&M, Britannia, Doctor Reddy’s Lab, Sebamed.
  • As a dedicated Client Servicing Executive, I oversee all aspects of client campaigns, ensuring they not only meet but exceed expectations. From initial strategy development through execution, analysis, and presentation, I manage the end-to-end process as the primary point of contact for clients.
  • I specialize in conducting thorough analyses and leveraging insights to create compelling, data-driven presentations. My responsibility extends to the seamless execution and day-to-day management of campaigns, ensuring optimal performance and efficiency.
  • Additionally, I actively contribute to market research, pitch development, and client presentations, driving the success of each campaign. I am also responsible for creating detailed final reports, delivering actionable insights to clients on campaign performance.
  • I also manage the Mombassador program on Parentune, engaging influencers in various activities to drive impactful influencer marketing initiatives.
  • With expertise in presentation design, business analysis, client relations, and comprehensive campaign execution, I’ve successfully managed campaigns for top global brands including Nestlé, Sanofi, Kenvue, Cetaphil, and H&M.
Sales PresentationsBusiness PlanningClient ServicingCampaign Management

Devtown

2 roles

Marketing and Operations Head

Promoted

Mar 2023Sep 2024 · 1 yr 6 mos

  • I manage a team of 80+ employees, developing and executing comprehensive marketing campaigns to drive brand awareness. Notably, I achieved recognition as the youngest member to join the top management team.
  • Also led the team of lead generation. Spearheaded a team of 120+ WFH INTERNS that generated 70k-80k new leads monthly for YouTube events resulting in 2X increase in views and 70% retention ratio.
  • Also enhanced customer operations. Drastically reduced customer query response time from 72 hours to 24 hours and query resolution time from 72 hours to 12 hours, significantly boosting customer satisfaction.
  • Eventually handled the operational infrastructure development. Built the operations function from scratch, setting up robust processes for webinar management, sales support and LMS operations , facilitating scalable growth.
Sales PresentationsLead GenerationMarketing StrategyOperations Management

Business Development Team Lead

Sep 2022Mar 2023 · 6 mos

  • I implemented strategies to improve team productivity and streamline operations, resulting in the team being awarded Best Performing Team for two consecutive quarters.
Marketing StrategyTimelinesTeam Management

Airblack

Business Development Associate

Mar 2022Aug 2022 · 5 mos · Gurugram, Haryana, India · Remote

Relationship BuildingSalesBusiness Development

Education

SRM IST Chennai

Bachelor of Business Administration - BBA

May 2019May 2022

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