Purvi Gupta

Digital Marketing Specialist

Bengaluru, Karnataka, India6 yrs 6 mos experience

Key Highlights

  • 6 years of marketing experience driving brand visibility.
  • Expert in creating strategic content and digital campaigns.
  • Proven track record in stakeholder collaboration and engagement.
Stackforce AI infers this person is a Marketing Specialist with expertise in Social Media and Content Strategy.

Contact

Skills

Core Skills

MarketingStakeholder ManagementSocial Media MarketingContent StrategyContent MarketingStrategyPaid Media Advertising

Other Skills

Creative WorkInfluencer MarketingSocial MediaCopywritingEmail MarketingPublic RelationsVideo EditingSocial Media AnalyticsFacebook Ads ManagerYouTube adCommunity Managementvideo adsMedia PlanningKOL ManagementGoogle Analytics

About

With 6 years of experience in marketing, I specialize in creating strategic content and running impactful digital campaigns that drive brand visibility, engagement, and consistency across marketing platforms. I focus on translating business priorities into compelling narratives, leading key initiatives, and collaborating with internal teams to elevate brand presence — both externally and internally. When I'm not working, you'll often find me binging on some TV series or going on a shopping spree across various online websites.

Experience

6 yrs 6 mos
Total Experience
1 yr 6 mos
Average Tenure
9 mos
Current Experience

Amazon

Associate Marketing Manager

Sep 2025Present · 8 mos · Bengaluru, Karnataka, India · On-site

MarketingStakeholder Management

Turing

Social Media Manager

Oct 2024Sep 2025 · 11 mos

  • Planned and executed monthly content calendars across platforms — aligning messaging with business priorities and ensuring a consistent brand presence.
  • Executed targeted campaigns focused on key offerings aimed at enhancing visibility and engagement with clients and enterprise stakeholders.
  • Developed interactive LinkedIn and X content focused on developer interests, remote career opportunities, and tech trends.
Content MarketingSocial Media MarketingStakeholder ManagementCreative WorkInfluencer MarketingContent Strategy

Encora inc.

Marketing and Demand Gen Specialist

Jun 2022Oct 2024 · 2 yrs 4 mos

  • 1. Developing a comprehensive social media content strategy aligned with company's marketing goals. Run extensive research initiatives for competitor analysis and market trend analysis to identify industry benchmarks and implement best practices in social media strategy.
  • 2. Curating content (blogs, case studies, whitepapers, etc.) from the website and publishing original, high-quality content on social platforms in the form of carousels, GIFs, and videos. Using Canva and Figma to create and repurpose social media templates. Promoting company events, webinars, conferences, and trade shows through social media channels
  • 3. Being the point person in establishing and streamlining the social media process for a large marketing team of 30+ members to ensure efficiency and resourcefulness.
  • 4. Creating monthly, quarterly and annual reports to analyze channel, content and design performance and guide future strategy for social media and other campaigns.
  • 5. Leveraging social media channels to promote external partnerships, such as AWS, Azure, Snowflake, and Salesforce and drive traffic to website.
  • 6. Support marketing campaigns such as email campaigns and marketing automation workflows to contribute to inbound demand generation initiatives
Social MediaCopywritingSocial Media MarketingCreative WorkEmail MarketingContent Strategy+2

Excellarate

Social Media Marketing Specialist (Acquired by Encora)

Jun 2022Jan 2023 · 7 mos · Pune District, Maharashtra, India

Creative WorkVideo EditingSocial MediaSocial Media AnalyticsSocial Media MarketingContent Strategy+2

Vermmillion

Senior Social Media Executive

Apr 2022Jun 2022 · 2 mos · Gurugram, Haryana, India

  • Social Media Marketing | Social Media Strategy | Social Media Analytics | Social Media Research | Social Media Content Writing
Social MediaSocial Media MarketingStrategySocial Media AnalyticsCreative Work

Sterling ag

2 roles

Social Media Executive

Sep 2019Mar 2022 · 2 yrs 6 mos

  • 1. Managed all published content on all social platforms and strategized monthly content calendars
  • 2. Executed paid media campaigns on Facebook and You tube for Brand awareness and engagements
  • 3. Designed Social Media campaigns to cater to specific objectives
  • 4. Post-campaign evaluations, compiling results for future actions
  • 5. Community and Influencer campaigns for Supercell India
  • 6. Analyzing the current performance of the brand on the social media platforms and monitoring the competitive social media landscape
Facebook Ads ManagerSocial Media MarketingStrategyYouTube adCommunity Managementvideo ads+5

Digital Marketing Intern

Jun 2019Sep 2019 · 3 mos

Dainik bhaskar

Intern

Jun 2018Jul 2018 · 1 mo

Education

Prestige Institute of Management & Research

Bachelor's of Arts (Hons.) — Mass Communication/Media Studies

Jul 2016May 2019

MPS, Kota (Rajasthan)

Business/Commerce — General

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