Riya Saini

Co-Founder

Ghaziabad, Uttar Pradesh, India3 yrs 11 mos experience
AI EnabledAI ML Practitioner

Key Highlights

  • Expert in influencer marketing and brand operations.
  • Proven track record in driving digital marketing strategies.
  • Skilled in managing high-impact campaigns across platforms.
Stackforce AI infers this person is a Digital Marketing and Brand Management expert specializing in Influencer Marketing.

Contact

Skills

Core Skills

Brand OperationsCampaign ExecutionContent StrategySocial Media ManagementDigital MarketingSeo OptimizationBusiness ConsultingStrategic Business SolutionsCustomer SupportEffective Communication

Other Skills

Brand ManagementInfluencer MarketingBranding & IdentityCreative Content ProductionPay Per Click (PPC)Google SheetsClient RelationsMarket AnalysisCustomer ServiceTeam CoordinationRelationship BuildingRelationship MarketingPartner Relationship ManagementBusiness Relationship ManagementInfluencer Outreach

About

I build brands by leading strategy, execution, and operations at the core of what matters most- Visibility, Virality, and Value. Currently heading Brand Operations & Executions at Xcelerate Media, an influencer marketing agency where we don’t just connect brands with influencers we build full-stack digital identities for businesses. From idea to influencer, from product to positioning I ensure every campaign performs across all touchpoints. At Xcelerate, we specialize in: 🔹 Influencer Marketing matching brands with the right creators 🔹 360° Brand Execution Content, strategy, media, and marketing 🔹 Business to Brand Transformation turning services & startups into scalable names And my role is to make all of this actually happen. Whether it's launching creator-led campaigns, executing multi-platform content strategies, or managing high-speed content pipelines across YouTube, Instagram, and LinkedIn I thrive on bringing structure to creativity. 💡 What I bring to the table: • Influencer Marketing Strategy & Execution • Social Media Management (IG | YT | LinkedIn) • Brand Operations & Content Systems • Digital Campaign Planning • Real-Time Trendspotting & Growth Optimization

Experience

3 yrs 11 mos
Total Experience
1 yr 5 mos
Average Tenure
1 yr 1 mo
Current Experience

Xcelerate media

Head of Brand Operations & Executions

May 2025Present · 1 yr 1 mo · Noida, Uttar Pradesh, India · Remote

  • As the Head of Brand Operations & Executions at Xcelerate Media, I lead the strategic execution of high-impact campaigns across digital platforms.
  • My role blends creativity with structure ensuring brand messaging, content delivery, and operational efficiency align seamlessly. I work closely with the founding team to build systems that scale, creatives that convert, and campaigns that make noise and deliver results.
  • What I focus on:
  • 🔹 Building and managing brand operations from the ground up
  • 🔹 Leading execution for digital campaigns across platforms
  • 🔹 Creating processes for smooth collaboration across creative, content, and strategy teams
  • 🔹 Driving performance, timelines, and content rollouts with clarity and speed
  • 🔹 Ensuring every campaign feels on-brand, on-point, and on-time
Brand ManagementInfluencer MarketingBrand OperationsCampaign Execution

Futurepreneur private limited

Content Strategist

Mar 2024Jun 2025 · 1 yr 3 mos · Delhi, India · Remote

  • As a Social Media Manager, I specialize in developing and executing strategic initiatives to enhance brand presence on Instagram. Responsibilities include content creation, audience engagement, analytics-driven strategy refinement, PR, and managing brand partnerships. I collaborate closely with influencers to implement effective campaigns and stay ahead of industry trends, aiming to drive meaningful engagement aligned with brand objectives.
Branding & IdentityCreative Content ProductionContent StrategySocial Media Management

Bada business pvt. ltd.

2 roles

Digital Marketing Specialist

Sep 2022Jan 2024 · 1 yr 4 mos · Noida, Uttar Pradesh, India · On-site

  • I am a results-driven Digital Marketing Specialist with a proven track record of driving impactful digital marketing strategies for startup companies. At bada business, I spearheaded comprehensive digital marketing initiatives aimed at enhancing brand visibility, expanding market reach, and driving revenue growth. Leveraging my expertise in social media marketing, SEO optimization, content creation, and PPC advertising, I collaborated closely with cross-functional teams to develop and execute campaigns that resonated with our target audience. I successfully managed and optimized social media channels, implemented SEO strategies to improve organic search rankings, and orchestrated paid advertising campaigns to maximize ROI. Through meticulous analytics and continuous performance monitoring, I consistently refined strategies to meet and exceed marketing objectives. My dedication to staying abreast of industry trends and leveraging innovative digital marketing tactics contributed to [Startup Company Name]'s rapid growth and market success.
Pay Per Click (PPC)Google SheetsDigital MarketingSEO Optimization

Business Consultant

Sep 2021Jan 2022 · 4 mos · India · Remote

  • As a Business Consultant at Bada Business Pvt Ltd, I played a pivotal role in advising and guiding clients across diverse industries on strategic business solutions and growth strategies. Leveraging my expertise in strategy formulation, business development, and operations improvement, I collaborated closely with entrepreneurs and corporate leaders to address their unique challenges and capitalize on opportunities.
Client RelationsMarket AnalysisBusiness ConsultingStrategic Business Solutions

Flipkart

Customer Service Representative

May 2020Nov 2020 · 6 mos · Noida, Uttar Pradesh, India · On-site

  • During my time as a Customer Care Executive at Flipkart, I gained invaluable experience in providing top-notch customer service while working with a diverse range of clients. This role was a significant part of my college years and allowed me to develop a strong foundation in customer support, problem-solving, and effective communication. One of the key aspects of my role involved using the Yoda software platform, which was integral to my daily responsibilities. Yoda, a sophisticated customer service tool, enabled me to efficiently manage customer interactions and streamline various support processes. My proficiency with Yoda was essential for handling a high volume of inquiries, complaints, and requests in a timely manner.In addition to managing inquiries and complaints, I was responsible for assisting customers with product information, order tracking, and troubleshooting. Yoda’s features enabled me to access real-time data, which was instrumental in providing up-to-date information and resolving issues efficiently. Whether a customer needed help with understanding a product feature or tracking the status of their order, I was equipped with the tools and information necessary to assist them effectively.Overall, my time as a Customer Care Executive at Flipkart was a formative experience that provided me with a strong foundation in customer support and a deep understanding of the importance of leveraging technology, such as Yoda software, to enhance service delivery. The skills and insights gained from this role have been invaluable in my career development, and I continue to apply these learnings in my current role as a Social Media Manager.
Customer ServiceTeam CoordinationCustomer SupportEffective Communication

Education

CCS (Chaudhary Charan Singh)University

Bachelor of Business Administration - BBA — Marketing

Apr 2020Dec 2022

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