Rizwan Shaikh

Co-Founder

Mumbai, Maharashtra, India14 yrs 10 mos experience
AI ML PractitionerAI Enabled

Key Highlights

  • Transformed GQ's TikTok from 50K to 250K followers.
  • Secured $120K in brand partnerships through strategic narrative.
  • Achieved 40% organic traffic spike for clients.
Stackforce AI infers this person is a Digital Marketing and Content Strategy expert with a strong focus on brand growth.

Contact

Skills

Core Skills

Content StrategyDigital MarketingSeo StrategyMusic ProductionCopywriting

Other Skills

Search Engine Optimization (SEO)Content CreationMarketing StrategyProject ManagementTeam ManagementCross-functional Team LeadershipAnalytical SkillsContent Development360 CampaignsBrand StrategyBranding & IdentityBrand ManagementClient RelationsStakeholder ManagementData Analysis

About

I've spent 14 years watching how culture, algorithms, and strategy collide. At GQ, I took a dusty 50K TikTok account and turned it into 250K followers in 4 months—not with viral dances, but by marrying data with cultural intelligence. Result: $120K in brand partnerships secured. I reverse-engineered what actually moves revenue: It's not content. It's narrative architecture. When clients were drowning in mediocre campaigns, I rebuilt their positioning. Average outcome: 40% organic traffic spike, 30% engagement lift, predictable lead flow. Here's what I actually do: I architect brand narratives that become revenue engines. This means: 1. Taking technical concepts (AI, crypto, complex SaaS) and turning them into stories people actually want to engage with. 2. Building content strategies that don't just look good—they move business metrics (leads, retention, brand authority). 3. Positioning founders and luxury brands to dominate their category through strategy, not volume. My unfair advantages: Fluent in narratives + positioning + AI integration I think like a scientist, create like an artist, optimize like an engineer Global experience across US, UK, EU—understand cross-market positioning Who I work with: CEO's, Founders raising money, Brands scaling from $1→$10M+, and founders who know that narrative is their unfair advantage. What typically happens: We start with an audit (you see exactly where you're leaving money on the table). Then either we build your narrative architecture, or we partner long-term to scale your brand as your revenue engine. I turn strategy into streams. (Pun intended.) Let's talk if: You're scaling brand authority and need a strategist who understands both culture and metrics. → DM me your biggest growth challenge or check out my case studies below

Experience

14 yrs 10 mos
Total Experience
4 yrs
Average Tenure
1 yr 10 mos
Current Experience

Par marketing

Head of Content & Digital Strategy

Jul 2024Present · 1 yr 10 mos · Mumbai, Maharashtra, India · Hybrid

  • Spearheading end-to-end brand and content strategy for diverse clients, resulting in an average of 30% improvement in brand recall and a 25% increase in content-driven conversions.
  • Designed and implemented 360-degree content campaigns across digital, social, and traditional media channels, optimizing for comprehensive market penetration and engagement.
  • Developed robust SEO strategies that improved client website organic traffic by an average of 40% and secured top 3 search rankings for key industry terms.
  • Led the creation of compelling brand narratives and messaging frameworks, ensuring consistent brand identity and voice across all client communications.
  • Managed content production workflows, overseeing a team of writers, designers, and multimedia specialists to deliver high-quality, performance-driven content on schedule.
  • Collaborated directly with clients to understand their business objectives, providing strategic insights and tailored content solutions that achieved significant ROI.
Search Engine Optimization (SEO)Content CreationContent StrategyMarketing StrategyCopywritingProject Management+13

Gq magazine

Senior Copywriter

Jan 2022Jun 2024 · 2 yrs 5 mos · South Tampa, USA · Remote

  • Improved GQ’s 2024 editorial overhaul, aligning content with audience analytics to increase engagement by 35% and drive 40% YoY growth in newsletter subscriptions (Q3 2024).
  • Launched a data-driven multimedia content strategy (articles, video, podcasts), boosting cross-platform user retention by 25% and generating in incremental ad revenue (2024).
  • Pioneered AI-powered content personalization tools, reducing production time by 15% while improving click-through rates (CTR) by 18% for premium subscribers.
  • Scaled content operations by leading a 12-member team (writers, editors, designers), implementing agile workflows to cut deadline misses by 30% and increase output volume by 20%.
  • Collaborated with sales and marketing to create sponsored content campaigns for luxury brands, achieving a 95% client renewal rate and in annual upsells.
  • Revitalized GQ’s TikTok strategy, growing followers from 50K to 250K in 4 months and securing 3 branded partnerships (Q4 2024).
  • Reduced content production costs by 22% through vendor renegotiations and in-house tool development, reinvesting savings into high-impact video projects.
AdvertisingOn-Page SEOWeb Content WritingCopywritingConcept Developmentcontent writing+12

Paradigm talent management

Senior Copywriter

Mar 2016Dec 2021 · 5 yrs 9 mos · London, England, United Kingdom · Remote

  • Incorporated creative copy into email marketing campaigns, improving email open rates by 15%.
  • Developed content for the company's online advertisement campaigns, leading to 10% increase in conversions.
  • Enhanced copy for landing pages, leading to a 20% decrease in bounce rate.
  • Develop and execute creative content strategies that align with brand voice and messaging.
  • Research and understand target audiences to tailor content accordingly.
  • Write clear, concise, and engaging copy that drives action.
  • Edit and proofread content for accuracy and consistency.
  • Collaborate with designers and other team members to ensure consistent brand messaging.
  • Stay up-to-date on current copywriting trends and best practices.
  • Contribute to the development of new content ideas and initiatives.
writerEnglishDigital CopywritingProfessional WritingConcept DevelopmentArticle Writing+7

Upwork

Senior Copywriter

Apr 2015Jun 2019 · 4 yrs 2 mos · Mumbai, Maharashtra, India · Remote

  • 🌟 🌟 🌟
  • 🚀 Achieved 31 million impressions and reached 957,000 people within a 30-day period.
  • Produced compelling, brand-consistent copy for clients in retail, healthcare, and technology sectors, resulting in an outstanding 25% increase in click-through rates and a remarkable 15% boost in conversion rates.
  • Spearheaded the creation of comprehensive content strategies, backed by in-depth research and analysis, leading to a significant 30% increase in client satisfaction and retention rates.
  • Collaborated with design and marketing teams to align copy with brand messaging and visual design, leading to an impressive 20% increase in brand awareness and recognition among target audiences.
  • Maintained a stellar 95% on-time delivery rate for high-quality written content, resulting in a substantial 40% increase in repeat business from satisfied clients.
  • Crafted and edited marketing materials, such as website copy, email campaigns, and social media posts, contributing to a substantial 50% increase in website engagement and a notable 25% growth in social media followers.
  • Developed targeted messaging based on extensive client interactions, resulting in a significant 35% increase in lead generation and a notable 20% rise in customer retention rates.
  • Conducted exhaustive research, providing a robust foundation for highly effective strategies, maximizing client impact and engagement. 🚀
EnglishFashion WritingDigital CopywritingFact-checkingWritingEditorial+26

Hoorain music

Founder

Jun 2013Present · 12 yrs 11 mos · Mumbai, Maharashtra, India · Remote

  • 🚀 68M Streams and Counting
  • 🚀 Collaborations with International Icons: Rick Ross, Dbanj, Oliver Twist, Dua Lipa, Mabel, and Virat Kohli
  • With a rich tapestry of musical mastery spanning over 10 years, our acclaimed Music Producer stands at the forefront of the industry, crafting sonic experiences that transcend boundaries and captivate audiences worldwide. With an impressive track record of 68 million streams and counting, their work has resonated with music enthusiasts across the globe, establishing them as a trailblazer in the realm of music production.
  • 🎶 A Journey of Innovation and Creativity:
  • Drawing inspiration from diverse musical influences, our Music Producer's innovative approach combines technical expertise with boundless creativity. Each composition is meticulously curated, delivering a unique auditory experience that leaves a lasting impact on listeners.
  • 🌍 International Collaborations that Redefine Excellence:
  • Our Music Producer's portfolio boasts prestigious collaborations with renowned international artists, including the likes of Rick Ross, Dbanj, Oliver Twist, Dua Lipa, Mabel, and even the cricketing legend Virat Kohli. These partnerships have not only elevated the global music scene but have also redefined the standards of excellence in the industry.
  • 🎵 A Stellar Record of Success:
  • Beyond their artistic brilliance, our Music Producer possesses a keen understanding of the evolving music landscape. Their strategic vision has led to a multitude of successful projects, garnering millions of streams, accolades, and an unwavering fan base. Their commitment to pushing creative boundaries continues to shape the future of music production.
  • 🌟 Embrace the Harmony of Brilliance:
  • Embark on a musical journey with our expert Music Producer, where innovation meets tradition, and creativity knows no bounds. Join the ranks of enthusiasts who have experienced the magic of their compositions, and let the music speak for itself.
EnglishAudio EngineeringWritingMarketingContent StrategyProfessional Writing+6

Salford & co. ad agency

Senior Copywriter

Mar 2011Feb 2015 · 3 yrs 11 mos · Wilmslow, Cheshire, United Kingdom · Hybrid

  • Increased website visitor time on page by 10% by creating engaging and relevant web content.
  • Improved SEO rank of the company's web pages by 5 positions through optimized copy.
  • Generated an increase of 15% in social media shares, likes, and comments by creating compelling blog posts.
  • Develop and execute creative content strategies that align with brand voice and messaging.
  • Research and understand target audiences to tailor content accordingly.
  • Write clear, concise, and engaging copy that drives action.
  • Edit and proofread content for accuracy and consistency.
  • Collaborate with designers and other team members to ensure consistent brand messaging.
  • Stay up-to-date on current copywriting trends and best practices.
  • Contribute to the development of new content ideas and initiatives.
EnglishDigital CopywritingWritingProfessional WritingCopywritingArticle Writing+5

Education

Australian Institute of Business

MBA — International Marketing

Jan 2011Jan 2013

SMBS - University of Salzburg Business School

Diploma of Education — International Business

Jul 2013May 2015

Yashwantrao Chavan Maharashtra Open University

Executive MBA — Artificial Intelligence

Jan 2024Jan 2026

KOHINOOR BUSINESS SCHOOL

Bachelor of Science - BS — Hospitality Administration/Management

Jan 2007Jan 2010

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