Rushi Eswar

Product Manager

Bengaluru, Karnataka, India7 yrs 4 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Scaled investor base from 2K to 21K in under a year.
Helped vaccinate over 210K users through strategic initiatives.
Co-founded a marketplace, achieving significant growth before pivoting.

Stackforce AI infers this person is a Product Manager with expertise in Fintech and Healthtech.

Contact

rushi@multipl.xyz LinkedIn

Skills

Core Skills

Product ManagementProduct StrategyProduct MarketingMarketing StrategySalesBusiness Operations

Other Skills

ActivationAnalytical SkillsAnalyticsAttention to DetailBusiness AnalysisBusiness InsightsBusiness-to-Business (B2B)CommunicationCompetitive AnalysisConsultingContent ManagementCredit CardsCross-functional CoordinationCross-functional Team LeadershipCryptocurrency

About

Anytime for a ☕ Lives on curiosity, high on agency, and low on maintenance. Loves lean, fast, outcome led. Building side‑projects in AI, stocks & SaaS. Sharing experiments & product learnings. Product Manager with 6+ years across fintech, SaaS, and healthtech - focused on building high-quality products that solve real problems, not just look good in decks. At Multipl, I led core platform features across integrations, user profile, and monetization—scaling the investor base from 2K to 21K in under a year. Before that at ekincare, my product marketing playbook helped vaccinate 2L+ users and unlocked ₹1Cr+ in MRR—fueling our Series B raise. I think in systems, ship fast, and iterate with users at the center. Whether it’s designing goal-based investing tools or simplifying complex B2B workflows, I thrive in ambiguous, high-stakes environments. My entrepreneurial foundation - co-founding Secondhandkart - shaped my ability to navigate 0 to 1 with clarity and hustle. If you’re building something bold in fintech, health care, logistics, APIs, SaaS, commerce or capital markets, I’d love to jam on product strategy, retention loops, or GTM motion. By the way, up for a coffee? Best Rushi 🇮🇳

Experience

7 yrs 4 mos

Total Experience

1 yr 10 mos

Average Tenure

4 yrs 1 mo

Current Experience

Multipl

Product Manager

May 2022 – Present · 4 yrs 1 mo · Bengaluru, Karnataka, India

Led product development for goal-based mutual fund investing with a mobile-first experience. Drove 10x investor growth, built monetization infra, and launched B2B-ready journeys for distribution and partnerships.
Key Achievements & Contributions:
Scaled Investor Base 10x: Grew active MF investors from 2,000 to 21,000+ through onboarding improvements, nudges, and personalized journeys.
Monetization Launch (<4 Weeks): Introduced premium features and direct monetization, making the product P&L responsible. Leading both Advisory fees and Platform/Convenience fees.
UPI AutoPay Integration: Enabled seamless SIP flows, improving success rates and reducing payment friction.
B2B Expansion: Launched with partners like Samsung, EMT, Acko, Maple, InsuranceDekho, Ixigo, and co-created with AB AMC for Salary SIP.
End-to-End Payments Infra: Built stack with Razorpay for PG, routing, subscriptions, and settlement tracking.
Feature-Led Growth: Released Travel Packages, Post-Goal nudges, and Profile Completion features, improving LTV and MAU.
Conversion Readiness: Uplifted profile completion from ~15% to 50% in 3 months, converting casual users into investment-ready cohorts.
UX-led Support Reduction: Introduced contextual product walkthroughs and self-serve flows that cut support tickets by 80%.
Partner Automation: Built internal dashboards and flows using QuickSight and MoEngage for segment specific cohort actions.
Cross-functional Leadership: Worked closely with engineering, business, compliance, and design to ship critical product initiatives.

Data AnalyticsProduct MarketingFinancial ServicesOperations ManagementRelationship BuildingUser Research+42

Ekincare

2 roles

Product Manager

Jan 2022 – Apr 2022 · 3 mos

Built and launched GHI & analytics dashboards for HRs to manage corporate health check-ups, vaccinations, EAP, doctor consultations, and pharmacy services.
Enhancements in the Analytics dashboard resulted in higher NPS across the HRs and reduced the effort of CSMs by 90% for getting the requested data.
A feature (connect with employee) broke the stigma around the workspace and personal problems employees are having and HR teams were able to understand their employee needs better and reform a lot of policies.

Data AnalyticsOperations ManagementRelationship BuildingMarket ResearchSoftware as a Service (SaaS)Product Launch+33

Product Marketing Manager

Apr 2021 – Dec 2021 · 8 mos

Led the product marketing and analytics efforts for the vaccination and health checks segment.
Helped over 210K+ users get vaccinated through strategic partnerships
Leading the health checkups to over ₹1 Cr in MRR for December month. (20% more than the standard)
Enhanced brand visibility through product marketing, resulting in increased user retention and monetization.
Directed product marketing initiatives, focusing on content creation and product-led growth strategies.

Marketing StrategyData AnalyticsProduct MarketingOperations ManagementRelationship BuildingUser Research+33

Plum

Growth

Jan 2021 – Apr 2021 · 3 mos

Closing working with Abhishek (Co-founder & CEO) to set up the initial sales.
I had learned so much in very less time, I 10xed few hard skills and 100xed few soft skills by just watching/observing him.
Working Abhishek/team changed my career growth trajectory.
Of course I took a different road in between to pursue vaccinations.

Relationship BuildingBusiness OperationsSales ProcessesCross-functional CoordinationCustomer InsightSales Operations+10

Smallcase

Growth

Sep 2019 – Nov 2020 · 1 yr 2 mos

Primarily - sales led product adoption
Got a chance to interview upwards of 12k users and help them invest in smallcase.
AUM added upwards of ₹32 Cr.
The insights helped us to go from(0-1) to 1-10 journey.

Team ManagementFinancial ServicesOperations ManagementRelationship BuildingBusiness OperationsFunctionality+23

Secondhandkart

Co-Founder

Jan 2018 – Jun 2019 · 1 yr 5 mos

Co-founded and built a marketplace for second-hand goods, successfully scaling the business before closing it down. Key highlights:
Onboarded 26 vendors, clocking over 2000+ orders and GMV exceeding ₹7 Cr.
Made it to YC19 interviews before deciding to pivot and shut down.
Led product and growth efforts, including customer acquisition, vendor management, and logistics.

Marketing StrategySocial Media MarketingOperations ManagementRelationship BuildingBusiness OperationsProduct Launch+26