Sadiya Naseem

Founder

Delhi, India21 yrs 5 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Founded India's first tech-enabled budget salon chain.
  • Achieved 2200% revenue growth at MGH in one year.
  • Launched India's first online radio station in 2007.
Stackforce AI infers this person is a startup founder with extensive experience in B2B travel tech and beauty industries.

Contact

Skills

Core Skills

B2b MarketingSupply Chain ManagementRevenue GrowthClient ManagementRevenue AccountabilityStrategic AlliancesProduct DevelopmentCustomer AcquisitionContent ManagementInternal CommunicationsPublic Relations

Other Skills

Account ManagementAdvertisingB2BBloggingBusiness DevelopmentBusiness StrategyBusiness-to-Business (B2B)CRMCompetitive AnalysisConsultingContent WritingCorporate CommunicationsCustomer Relationship Management (CRM)Digital MarketingDigital Media

About

I’m an entrepreneur and a Startup Enthusiast with over a decade of experience scaling startups across tech, travel, media, and beauty. My internet journey began in 2007 with MartJack.com, where I was part of the initial team that built it into a globally preferred e-retailing platform. I later spent six years in a leadership role at MGH, where we launched innovative products and scaled the company into one of the top startups in travel tech. In 2014, I joined OyoRooms, India’s largest chain of branded stays, where I contributed to supply-side growth by streamlining processes, reducing costs, and strengthening Oyo’s presence in the B2B market. With a consistent track record of boosting startup performance, I eventually followed my entrepreneurial calling and founded Glam Studios — India’s first tech-enabled chain of branded budget salons. The company is redefining the beauty industry by creating a standardized, tech-driven salon ecosystem for the value-conscious segment. Through every venture, my goal has remained the same: to build scalable, meaningful businesses that solve real problems — creatively and sustainably.

Experience

21 yrs 5 mos
Total Experience
3 yrs 6 mos
Average Tenure
10 yrs 5 mos
Current Experience

Glamstudios.in

Founder and CEO

Jan 2016Present · 10 yrs 5 mos · Noida Area, India

  • Revolutionizing the landscape of beauty industry with India's first brand of affordable salons!

Oyo rooms

Setting up new process @ oyorooms.com (AVP)

Dec 2014Oct 2015 · 10 mos · Noida Area, India

  • Leadership Team
  • Established pre-acquisition process for supply.
  • Introduced supply partner engagement process.
  • Managed b2b marketing and events.
  • Built teams and hired leaders to run the processes.
  • Strategic acquisitions and Govt Partnerships.
B2B MarketingSupply Chain ManagementTeam BuildingStrategic AcquisitionsGovernment Partnerships

Mghworld (www.mghworld.net)

3 roles

General Manager - Business Development and Alliances

Jun 2010Jan 2013 · 2 yrs 7 mos

  •  Accountability of revenue numbers from the corporate and b2b clients
  •  Supply partners (Hotels) acquisition and account management
  •  Strategic alliances and partnerships
  •  Management for the key accounts of corporates and travel agents
  •  MIS Deliveries and documentation for process and presentations across the non-technical functions.
  •  Training and development of sales teams to develop requisite skills; conducting trainings on products, selling skills, lead prospecting and closing skills.
  • Notable Credits:
  • The property acquisition rate of MGH went the highest across the industry adding 400+ unique properties per month with very cost effective and quality focused method
  • 900% growth in transactions from a strategic account in one quarter
  • Awarded as one of the top three youngest startups of India by Business World
Revenue AccountabilityStrategic AlliancesTraining and DevelopmentAccount Management

CBO (Chief Business Officer)

Promoted

May 2009Dec 2014 · 5 yrs 7 mos

  •  Accountable for the revenue numbers and growth of the organization through various sales channels, strategic alliances and vendor (hotels and travel agents) acquisition.
  •  Activating MGH’s B2B travel market place by acquiring key stake holders (Hotels, Travel Agents and Corporate)
  •  Revenue from products - the portfolio includes SaaS based products for hotels, travel agents and corporate
  • Client management for the key accounts like Cleartrip, Trip Advisor, Agoda, Booking, Expedia, Makemytrip, Rannutsav (Gujarat Tourism) and HPTDC (Himachal Pradesh Tourism) etc.
  •  Conceptualization of new products and business opportunities within identified key target channels and getting them delivered with strict time lines
  •  Planning for product positioning and lead generation via digital media and standardized analysis & reporting of actual business performance
  • Notable Credits:
  • The Company recorded 2200% growth in revenue in the last one year
  • Bagged the award from OTM -2014 both for Mumbai and Delhi as the most innovative product of the year
  • Managed to take MGH in the semifinals (top three) of Masterpreneur Season 2 - CNBC Awaaz out of 1800 contestants
Revenue GrowthClient ManagementProduct DevelopmentStrategic AlliancesDigital Marketing

Product Manager - Business Development and Marketing

May 2009Nov 2010 · 1 yr 6 mos

  •  Setting up and Spearheading MGH from inception to an investor ready pitch
  •  Reseller acquisition and engagement
  •  Customer acquisition and engagement
  •  Strategic alliances Key accounts management
  •  Digital positioning of products and local brands (resellers).
  •  PR and Media Buying
  • Notable Credits:
  • Successfully launched MGH in domestic market and caught investors’ attention
  • Brought in partners and other board members with seed funding
  • Sold first three franchisees of MGH to the leading travel players which worked as POC and helped sustain.
Product DevelopmentCustomer AcquisitionDigital PositioningPublic Relations

Martjack

Manager - Corporate & marketing Communications

Aug 2007Apr 2009 · 1 yr 8 mos

  • Managed both internal and external communication
  • Responsible for content management for company’s website, newsletters, press releases, product manuals, sales proposals, presentations etc.
  • Product training and demonstrations to corporate clients and internal employees
  • Managed and organized press conferences and other PR activities
  • Managed town halls
  • Managed the team of technical writers and creative content developers
  • Enhanced products functionality through competitive study and market research
  • Notable Credits:
  • Successfully launched martjack.com in domestic market
  • Bagged the clients like Geetanjali Jewelers and LG etc.
Content ManagementInternal CommunicationsPress ReleasesMarket Research

Icfai

Sr. Officer - Media Communications

Mar 2007Jul 2007 · 4 mos

  • Responsible for public relations, media-related activities and media events for the company
  • Dealing with agencies on day-to-day basis for compilation of media coverage and Public Relation value
  • Handle Internal / External Communications
  • Provide public relations support to build, promote and maintain the company's image and its brands, providing public relations counsel •
  • In charge for Editorial and contents of monthly external and internal newsletters.
  • Support in escalation and bad publicity handling
  • Achievement:
  • Promoted from Officer to Sr. Officer in the first month itself
  • Appreciation from the management for the initiatives taken in the monthly magazine
Public RelationsMedia RelationsEditorial Management

Self employed

Self Employed (Writer/Journalist, Communication Coach and Entrepreneur)

Jul 2004Feb 2007 · 2 yrs 7 mos

  •  Successfully executed an English coaching club for lower middle class by the name “Sure
  • Success Club” and trained more than 1000 students.
  •  Launched www.radiomaska.com, India's first online radio station with live programs in 2007
  •  Anchored the most popular show of ETV Urdu “ Ramzaan Ki Raunaquen” for two consecutive
  • years
  •  Got many write ups published in Career Guide (Monthly Magazine) from KAB Career
  • Consultants, Hyderabad.
  •  Wrote Columns and articles in The Sunday Journal, Manpower Times and Vishesh Bulletin.
  •  Wrote content for many websites and product manuals for various companies
English CoachingContent WritingMedia Production

Education

Indian Institute of Management, Calcutta

Senior Management Program — Strategy and leadership

Jan 2014Jan 2015

AMU

PG — Journalism and mass communications

Jan 2002Jan 2004

Aligarh Muslim University

Bachelor's degree — Communications

Jan 1999Jan 2002

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