Mar 2025 – Mar 2026 · 1 yr · Mumbai, Maharashtra, India · On-site

• Joined hands with Imarticus to teach students about Marketing & Branding. :)

May 2024 – Present · 2 yrs · South Mumbai, Maharashtra, India

• Goal 1: Wanted to help brands build a community to help them drive their revenue.
• Goal 2: Wanted to help content creators and other artists with personal branding and networking which helps them to make money.
• Execution: Founded India's first community driven, experiential marketing agency. 😉

May 2023 – Mar 2024 · 10 mos · Kenya · Remote

• Devise content and marketing strategy for all social media channels
• Lead Performance Marketing Campaigns to drive revenue
• Manage the design and content team
• Ensure our brand identity is consistent across all platforms
• Lead growth marketing initiatives; SEO, Telesales and traditional mediums

Jun 2022 – May 2023 · 11 mos · New Delhi, Delhi, India

• Optimise and set the tone for all creative assets on the website, Facebook Ads and Google Display Network
• Lead creative briefings, delegate work & manage the design team
• Manage video commerce for the website
• Handle all creative partnerships, end-to-end
• Work closely with partnered agencies and approve creatives to go live
• Liase with brand team on campaigns. Build a bridge between brand & D2C to roll out campaigns effectively & efficiently.
• Lead internal creative presentations to align content & design teams.

Nov 2021 – Jan 2022 · 2 mos · Loughborough, England, United Kingdom

• Built a social media strategy to attract Gen Z students in the U.K.
• Created template designs & CTA’s with respect to our content pillars.
• Designed and scheduled social media posts on Instagram.
• Worked on outbound engagement to increase retention & build brand awareness
• Created three reels weekly to increase video content on our socials.

Feb 2021 – May 2022 · 1 yr 3 mos · Greater London, England, United Kingdom

• Design & write the weekly newsletter for a community of 30k GenZers
• Analyse data to build further content & marketing strategies
• Create marketing funnels to increase brand awareness, get more clients and new users on the app
• Build social media assets & marketing strategy for Instagram & LinkedIN
• Ensure that the tone of brand is GenZ friendly to increase traction and spread awareness amongst young people all over in the U.K.

Mar 2020 – May 2020 · 2 mos · London Area, United Kingdom

• Wrote and edited articles for both print and online magazines in line with the company's vision, style and tone.
• Published content on company's CMS, while contributing to picture and story research and pitching new ideas for social media content.
• Researched, sourced and created content for National Geographic Traveller Food Magazines.
• Managed live event duties and responsibilities while working in a team and ensuring smooth run of operations.

Jan 2020 – Feb 2021 · 1 yr 1 mo · Greater London, England, United Kingdom

• Media Production website catering to ABC audience of young adults. The content ranges from
• Social Media Campaigns
• Videos (Documentaries, Trendy Topics etc)
• Travel and abstract photography
• Articles and Blogs
• Web Series

May 2019 – Sep 2019 · 4 mos · Singapore

• Produced and executed social media video campaigns for the non-profit sector of the company.
• Researched and wrote original news articles on topical events, education and latest trends in the tech and education industry.
• Wrote, scheduled and co-ordinated curated social media posts for Instagram, Facebook, Youtube and Twitter across all platforms for all editorial stories and videos which increased over 1k followers.
• Played an active part in growing engagement, scroll depth, repeat visits and dwell-time on site.

Jun 2018 – Jul 2018 · 1 mo · Delhi

• This was a remote internship which focussed on the basics of marketing, branding and developing social media content. I was able to learn about various softwares such as Google Analytics, Google Adsense, WordPress etc

May 2018 – Dec 2018 · 7 mos

• Growing Up, Falling Down is a journey of teenager, entering the early, most awaited stages of adulthood and realising years later, that nobody actually wants to grow up. It's about all the hardships that we face and never talk about, when we are growing up. The changing hormones, relationships with friends and family, and how we all perceive life in our own unique way and yet, all of us are all same. This book promises a ride where you will learn a lot about yourself, about the amazing gift of life that we don't appreciate quite often, about mistakes and breakups, parents and parenting, about love and about the pain and most importantly, about life; All of this interspersed with sarcasm, humorous real-life stories and the idea that inspires you to live your life to the fullest.
• Link: https://www.amazon.in/dp/B07N48B59N

Aug 2017 – Jan 2019 · 1 yr 5 mos · New Delhi Area, India

• Managed a team of five members and handled incoming global volunteers from different countries while ensuring smooth run of operations.
• Organised and managed customer experience events to ensure brand growth and credibility of the local community on a global scale.
• Learned about the leadership model, values and ethics while working in a non-profit, UN based organization.

Jun 2017 – Aug 2017 · 2 mos · Egypt

• Wrote video scripts and designed promotional videos while traveling in 16 different cities for social media promotion and brand development.
• Under Post-Production process, edited content on Adobe Photoshop and Adobe Premiere Pro for multimedia outlets.