Saroj Bishnoi

Business Development Executive

Jodhpur, Rajasthan, India7 yrs 7 mos experience

Highly Stable

Key Highlights

Boosted ROI by 25% through data insights.
Reduced reporting turnaround time by 30%.
Recognized as Star Performer for actionable insights.

Stackforce AI infers this person is a data-driven Business Analyst specializing in Marketing Analytics and Operational Efficiency.

Contact

Skills

Core Skills

Business AnalysisData VisualizationData AnalysisData IntegrationData Reporting

Other Skills

Analytical SkillsAnalyticsAutomationCommunicationComputer LiteracyComputer ScienceDAXDashboardData AnalyticsData CleaningData EntryData InterpretationData ManipulationData MiningData Modeling

About

Detail-oriented Business Analyst with 2.5 years of experience transforming raw data into meaningful insights. Adept at building dashboards, automating reports, and analyzing KPIs to guide strategic decisions. Passionate about leveraging SQL, Power BI, and data-driven storytelling to improve business performance.

Experience

7 yrs 7 mos

Total Experience

3 yrs

Average Tenure

1 yr 6 mos

Current Experience

Utkarsh classes

Senior Business Analyst

Dec 2024 – Present · 1 yr 6 mos · Jodhpur, Rajasthan, India · On-site

I spearheaded end-to-end marketing analytics by automating ETL workflows to integrate multi-channel marketing costs with 5M+ Appsflyer leads, enabling precise attribution and deeper performance visibility. Leveraging SQL and Power BI, I built interactive dashboards to monitor campaigns across Google Ads, WhatsApp Drip Campaigns, Influencer/PR, Outdoor, and Printing, providing leadership with real-time insights for decision-making.
Key Achievements:
Analyzed 15+ KPIs (ROAS, CAC, CPL, ARPU, churn, organic vs inorganic revenue trends) to identify optimization opportunities.
Delivered insights that boosted ROI by 25%, reduced CAC by 15%, and improved lead-to-customer conversion by 10%.
Led and mentored a cross-functional team of analysts, interns, and marketers, enhancing their SQL/Power BI skills.
Improved team productivity and reduced reporting turnaround time by 30%, fostering a stronger data-driven culture.

Stakeholder ManagementMicrosoft Power BIBusiness AnalysisData Visualization

Pw (physicswallah)

Business Analyst

Jun 2023 – Dec 2024 · 1 yr 6 mos · Jodhpur, Rajasthan, India · On-site

Utilized SQL, Power BI, and Google Sheets to deliver insights that enhanced operational efficiency. Designed and managed daily, weekly, and monthly reports on admissions, attendance, fee collection, admission trends, sales, and counselor productivity, driving informed decision-making and helping to achieve revenue collection goals. Collaborated closely with the Business Head on lead-conversion tracking and lead allocation strategies, and crafted visually engaging Weekly Business Review (WBR) presentations to highlight sales performance and key insights.
Recognized as the Star Performer of the Month in October 2023 and August 2024 for excellence in delivering actionable insights and driving business outcomes.

Microsoft ExcelPivot TablesBusiness AnalysisData Reporting

Abhyaz

Data analyst intern

Feb 2023 – Jun 2023 · 4 mos · India · Remote

Improved performance of various campaigns with data analytics using tools such as Power BI, MS Excel, and Python (Jupiter).
Implemented advanced analytics optimization techniques, resulting in over 50% reduction in processing time and 9% increase in customer retention.
Collaborate with cross-functional departments- Content Development, Talent Operations, and CRM Operations to improve business processes and operations resulting in a 25% reduction in content production time.
Develop and maintain documentation related to Power BI reports to communicate insights and facilitated decision-making.
Present findings to stakeholders in weekly meetings. Skills – Storytelling.

Oral CommunicationWritten Communication

Union public service commission( upsc )

Civil Service aspirant

Jan 2018 – Aug 2022 · 4 yrs 7 mos · Delhi, India

RPSC Mains 2022
Developed critical thinking and problem-solving skills through the rigorous study of current affairs,
government policies, and governance.
Demonstrated the ability to manage time effectively and work independently to achieve long-term goals.