Sharma Prashant

Business Development Executive

Chandigarh, India26 yrs 8 mos experience

Highly Stable

Key Highlights

Proven track record in sales management and market development.
Expertise in driving profitable business across retail and wholesale.
Strong leadership in developing go-to-market strategies.

Stackforce AI infers this person is a Sales and Market Development expert in the FMCG sector.

Contact

Skills

Core Skills

Sales ManagementKey Account ManagementBusiness DevelopmentMarket Development

Other Skills

Sales ForecastingPromotional ExecutionProcess ManagementRetail Growth PlansMarket Share ExpansionWholesale DiscountsMarket ExecutionChannel DevelopmentVendor ManagementGo-To-Market StrategiesDistributor Business RelationshipsMarket Share GrowthGo-To-Market StrategyNumeric Distribution GrowthTeam Motivation

About

Chandigarh

Experience

26 yrs 8 mos

Total Experience

8 yrs 2 mos

Average Tenure

4 yrs 7 mos

Current Experience

Guilt free industries ltd (too yumm)

3 roles

DGM - sales devlopment- head sales upper north

Nov 2025 – Present · 6 mos

Developed and Executed Go-To-Market (GTM) Strategies. Led Channel Expansion Initiatives. Optimized Retail Channel Strategy. Line selling MSL. Managed ECO and PDO benchmarking with – Competition. Revenue Management Enhanced Sales Performance and Team Effectiveness. Developed and Managed Training Programs for Frontline.

Channel ExpansionRetail Channel StrategyRevenue ManagementSales ManagementMarket Development

Deputy General Manager of Sales

Promoted

May 2019 – Present · 7 yrs

Responsible for sales capability and Go to Market. Responsible for Nurturing High Pots. through SLP Responsible for Pan India- IT solutions Built Distributor Relationships and Enhanced Engagement. Optimized Trade Spend Productivity. Led Team to Execute Market Plans and Drive Distribution Market Spends & Scheme Growth Drove Market Share Growth through ND and WD.

Sales CapabilityMarket Plans ExecutionTrade Spend ProductivitySales ManagementMarket Development

General Manager Market

– Present

Drive Market Execution in Key Channels. Collaborate with ASMs and RSMs for Innovative Solutions. Coach ASMs in Channel development and Team Management. Develop Frontline Team Skills for Market Excellence. Coaching and Supporting Underperforming Sales Develop Emerging Markets. Vendor Management Design Cost-Effective Trade Spend Strategies.

Market ExecutionChannel DevelopmentVendor ManagementSales ManagementMarket Development

Rp-sg fmcg (guiltfree industries limited)

3 roles

Head Sales development and capability

Oct 2021 – Present · 4 yrs 7 mos

Problem Solving

Sales And Marketing Specialist

May 2019 – Present · 7 yrs

Problem Solving

Head Market Developmant and Trade marketing

May 2019 – Sep 2021 · 2 yrs 4 mos

Problem Solving

Pepsico

Regional Sales and development Manager

Jun 2018 – Apr 2019 · 10 mos · Gurugram, Haryana, India

Pepsico india holdings (frito-lay india)

5 roles

Sales Officer

Oct 2003 – May 2019 · 15 yrs 7 mos

Joined as a Sales Office in Hisser in Traditional trade, got promotion as a SSO in Mohali HQ TT, Moved to transferred to Chandigarh as a SSO MT Reporting direct to State Head. Covered Haryana, HP, and Punjab in MT and Insti business.

Area Sales Manager

– Present

Lead and Motivate Team for Key Account Management. Execute Business Plans for Key Accounts through Joint business plans. Ownership of Annual Sales Account Plan. Oversee Modern Trade CFA Operations, Fill Rates. Sales Forecasting and Planning. Control Discounts and Damages. Ensure On-Time Delivery and Availability. Track and Measure Key Metrics- SOS, OOS, STR. Promotional Execution and Process Management Optimize Distributor Merchandising. Perfect Store Management & Negotiations, JBP and Dominant locations.

Key Account ManagementSales ForecastingPromotional ExecutionProcess ManagementSales Management

Manager of Sales

– Present

Drive Profitable Business Across Retail and Wholesale. Manage Wholesale Discounts and Sales Programs. Execute Retail Growth Plans through Segmentation. Expand Market Share in Urban Hub and Spoke Models.

Retail Growth PlansMarket Share ExpansionWholesale DiscountsSales ManagementBusiness Development

Manager of Sales

– Present

Establish Go-To-Market (GTM) Strategies to Increase New Distribution (ND). Enhance Scale and Stability of Distributor Business Relationships (DBR Drive Double-Digit Growth in P1 and P2 Villages: Strengthen Market Share Through Depth and Width Outlet Coverage. Develop Profitable Business Partnerships with Healthy ROI. Develop and Nurture Veteran Distributor Relationships (DR. Create Scalable Distributor Partnership. Optimize One-Way Sales Model. Team Leadership and Management. Manage ₹220 Cr Annual Business- All channels GT//MT// AGTM//OP//SAMT.

Go-To-Market StrategiesDistributor Business RelationshipsMarket Share GrowthSales ManagementBusiness Development

Sales Development Manager

– Present

Develop Robust Go-To-Market (GTM) Strategy Across Channels. Drive Numeric Distribution Growth. Motivate Team for Incentives and Contests. Developed Rural Team Motivation and RNR IT Implementation.

Go-To-Market StrategyNumeric Distribution GrowthTeam MotivationSales ManagementBusiness Development