Shraddha Ghosh

Data Engineer

Bengaluru, Karnataka, India5 yrs 1 mo experience

Key Highlights

Expert in data-driven decision-making.
Significant improvements in user retention metrics.
Proficient in SQL and Power BI for analytics.

Stackforce AI infers this person is a Data Analyst with expertise in Fintech and Gaming industries.

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Skills

Core Skills

Data AnalyticsSqlProduct Management

Other Skills

Agile MethodologiesAnacondaAutomated surveillanceBuild Strong RelationshipsCustomer Satisfaction TrackingFinanceLeadershipMacroMacroeconomicsMicroeconomicsMicrosoft ExcelMicrosoft OfficeMicrosoft PowerPointMicrosoft WordNumPy

About

Games24x7 leverages advanced data analytics to optimize user retention through actionable insights derived from SQL and Power BI. Contributed to significant improvements in deposit conversion and ARPU by analyzing behavior across millions of users and validating logic via cohort testing. With a BSc in Economics from Calcutta University and certifications in Business Intelligence and Data Science, expertise lies in transforming raw data into impactful insights. Motivated by a passion for data-driven decision-making, focused on enabling organizations to enhance customer satisfaction and lifecycle value.

Experience

5 yrs 1 mo

Total Experience

2 yrs 2 mos

Average Tenure

1 yr 4 mos

Current Experience

Games24x7

Data Analyst

Feb 2025 – Present · 1 yr 4 mos · Bengaluru, Karnataka, India · Hybrid

Analyzed behavior of 5M+ users using SQL and Power BI to improve retention and LTV insights. Worked
with session, deposit, and campaign data; validated logic through cohort testing. Boosted deposit conversion
and ARPU significantly.

SQLPower BIData Analytics

Nextleap

Product Manager Fellow

Jan 2023 – Apr 2023 · 3 mos

Statusneo

Consultant- Business Analyst

Jan 2023 – Apr 2023 · 3 mos · Mumbai, Maharashtra, India · On-site

Delivered end-to-end project management for key Investment and Insurance product initiatives within the IRIS mobile
banking app, ensuring timely execution while enhancing user experience.
Managed the full lifecycle of product development, including new product launches, feature enhancements, and
ongoing product management for Invest and Insure capabilities, aligning with broader retail strategy.
Applied agile methodologies to define squad vision, prioritize backlog items, and ensure the team met its
Objectives and Key Results (OKRs).
Monitored and analyzed app usage trends to identify areas of improvement, such as reducing technical bottlenecks
and enhancing overall app performance.
Monitored project progress using key performance indicators (KPIs), achieving a 15 % increase in sprint efficiency
by refining task prioritization and resource allocation.

Project ManagementAgile MethodologiesProduct Management

Hsbc

Analyst

May 2022 – Nov 2024 · 2 yrs 6 mos · Bengaluru, Karnataka, India · On-site

Conducted Tenure Impact Analysis using SQL across 500K+ customer records to evaluate model performance
based on customer lifecycle stages, leading to a reduction in false-positive alerts and optimized alert volumes in
hub markets.
Automated surveillance trigger detection using SQL, implementing rule-based logic for high-risk transactions,
which improved detection accuracy by 7% and reduced manual review significantly.

SQLTenure Impact AnalysisAutomated surveillanceData Analytics

Cloudera

Analyst

Feb 2021 – Dec 2022 · 1 yr 10 mos · Bengaluru, Karnataka, India

Led resolution of 500+ escalations and onboarded 50+ clients, accelerating adoption and engagement. Built
Power BI dashboards to track CSAT/NPS, enhancing customer satisfaction and strengthening overall
retention and success.

Power BICustomer Satisfaction TrackingData Analytics