Mar 2024 – Mar 2025 · 1 yr · Hyderabad, Telangana, India

• At Studio318 India, a fast-growing digital agency, I led content strategy for brands across F&B, wellness, real estate, and B2B—helping them build strong digital narratives, drive engagement, and grow consistently across platforms.
• 🔹 Developed and executed multi-platform content strategies for brands like:
• Masala Republic by Dadu’s (QSR + FMCG hybrid launch)
• Panifico Sandwiches (Instagram-first brand building)
• Ace Real Estate (lead-focused social strategy)
• Esha IVF (brand tone-of-voice, content pillars, and awareness-led campaigns)
• A stealth-mode B2B startup (LinkedIn-focused brand positioning)
• 🔹 Managed 6+ client accounts, producing 20+ assets per brand/month, including Reels, carousels, captions, emailers, blogs, and digital collaterals
• 🔹 Increased organic reach and engagement by 30–50% in the first 100 days of strategy implementation
• 🔹 Created high-performing Instagram and LinkedIn content that drove engagement across formats
• 🔹 Built content frameworks from scratch — including tone, voice, narrative arcs, and evergreen content calendars
• 🔹 Worked closely with design, media, and performance teams to ensure brand consistency and measurable results
• Skill: Content Strategy · Social Media Marketing · Social Media Communications · Advertising · Web Content Writing · Facebook Ads Manager · Video Production

Apr 2023 – Dec 2023 · 8 mos · Hyderabad, Telangana, India · On-site

• As part of the marketing team at StoneCraft Developers, a premium real estate brand, and Ariko Café, its design-led F&B vertical, I led digital execution across Meta platforms — driving both brand visibility and engagement through content and paid media.
• 🔹 Grew Instagram engagement by 75% for StoneCraft Developers and 50% for Ariko Café through a combination of storytelling content, creator collaborations, and strategic posting
• 🔹 Managed Meta Ads with ROIs up to 5.2x, targeting hyperlocal audiences for real estate inquiries and café footfall
• 🔹 Scaled total reach across Facebook + Instagram by 130% in 6 months
• 🔹 Launched and optimized over 25+ ad campaigns, including real estate promotions, café menus, festive campaigns, and event-based posts
• 🔹 Increased profile visits by 90%, follower growth by 40%, and web click-throughs by 60% within 9 months
• 🔹 Led influencer partnerships that brought in a cumulative reach of 150K+ views and 1.5K+ direct engagements
• 🔹 Created platform-specific content calendars, ad creatives, captions, and media plans for both brands
• This role honed my ability to balance creativity with performance — understanding what drives clicks, conversions, and community growth in highly visual, competitive markets like real estate and hospitality.

Jan 2022 – Feb 2023 · 1 yr 1 mo · Hyderabad, Telangana, India · Remote

Apr 2016 – May 2019 · 3 yrs 1 mo · Hyderabad, Telangana, India

• Photography and Video Services

Jan 2016 – Apr 2016 · 3 mos · Hyderabad, Telangana, India

• Creating Content for the Technology Entrepreneurship Program at the Indian School of Business. Documenting the Program, compiling it for Web and Study Material in Post-Production.