Apr 2024 – Feb 2025 · 10 mos · Dubai, United Arab Emirates

Jan 2024 – Mar 2024 · 2 mos · Dubai, United Arab Emirates

• Worked as Business Analyst/Proxy Product owner in a team of 9 and created a complete MVP web based gaming platform for fantasy games for the Indian market.
• Contributed with strategy and documentation for competitor analysis, user journey & key findings.
• Daily stand-ups with Scrum ceremonies for product roadmap alignment ensuring that the team is on track with it.

Mar 2023 – Jul 2023 · 4 mos · Onsite · Remote

• Delivered 11 modules of chemical product application within stipulated agile timeline. Final demo shared with client after rigorous testing and QA process. Final documentation included user guide, tech specifications and QA docs to assist the client understand the delivered product application. Modules included Login SSO, User Management, Access Management and Complete product analysis dashboard.

May 2022 – Dec 2023 · 1 yr 7 mos · India · On-site

May 2022 – Feb 2023 · 9 mos · India · Remote

Nov 2021 – Apr 2022 · 5 mos · Gurugram, Haryana, India

• Responsible for the BA team management including project allocation.
• Responsible for defining tools, templates, methods and best practices the BA team will use in the
• organization.
• Responsible for ensuring the BA team is delivering on their project deliverables.
• Responsible for training and upgrading the BA team as per business analysis industry best practices.

May 2016 – Oct 2021 · 5 yrs 5 mos · Gurugram, Haryana, India

• Agile professional with 15+ years of extensive experience in -
• digital transformation roadmap
• product strategy
• project management
• scope and requirement analysis
• end to end project SDLC
• documentation
• agile & waterfall model
• stakeholder management
• native mobile and web app delivery
• concepts, MVPs, prototypes

May 2021 – Apr 2022 · 11 mos · Remote

• Create, refine and prioritize the Product backlog.
• Represent the business team in prioritizing the features for development, approving user stories,
• and ensuring clear communication flows back and forth.
• Gather feature requests, schedule releases, and coordinate sprints. Help a customer understand a
• business value and work with cross-functional teams to manage product releases.
• Creating, owning and refining well-formed user stories and artifacts that describe and detail
• features, creating acceptance criteria with the team, and accepting stories as completed.
• Work daily with scrum teams to refine, groom, and accept stories and bugs for implementation.
• Product feature conceptualization, UI/UX, User Journey, Test Cases, Documentation.
• Identify opportunities for process optimization and redesign that will allow to accomplish objectives
• quickly and at a higher level of probability.
• Contribute to the maturity, performance and growth of the Agile team.

Sep 2015 – Feb 2016 · 5 mos · New Delhi Area, India

• Initiatives & Contributions include:
• Digital Marketing & PR– Execute digital strategy and PR promotions via social media to boost the digital content ( web series, memes, rants, etc) produced in-house.
• Social Media Management – Responsible for reaching out to every online user through satire videos, blogs, viral meme, graphic posters using Twitter, Facebook, Instagram, Google+and YouTube and ad hoc offline marketing tools.
• Brand Alliances– Design and manage marketing metrics that measure marketing effectiveness and ROI. Manage branding across all social media channels. Manage marketing budget with high-level of detail.
• Digital campaigns – Develop and execute efficient Google Adwords/Facebook/YouTube campaigns to promote company’s digital content (videos/trailers/graphics). Develop processes to track conversion rates and make improvements to the brand in digital ecosystem and drive the team of PR and Digital Content creators.
• Team Management–Manage a team of pr, digital and creative for social media channels in order to generating subscriber database for all digital platforms.
• Brand Alliances done during my short stint with Vipra - TOI Speaking Tree, Flipkart, Uber, Myles

Dec 2012 – May 2015 · 2 yrs 5 mos · Hongkong SAR and Guangzhou, China

• Initiatives & Contributions include:
• R&D the market and create innovative product solutions and ensure digital reach of the product.
• Deployed end-to-end solutions.
• Accountable for annual budget and costing differentiating each client.
• Regular updates/discussions with stakeholders to ensure product sanity.
• Enhance the core capabilities of the team members and develop their potential.

Apr 2011 – Oct 2012 · 1 yr 6 mos

• Initiatives & Contributions include:
• Prioritization of business opportunities and retain existing business clients by serving them with optimum quality of work and on-time delivery of project executions.
• Setting up of procedures to help promote brand building and promote the company as a brand itself .
• Generate business leads and execute strategic business development plans with the staff of 20-25 people.
• Conceptualized and deployed end-to-end service differentiators to drive monthly revenue and company brand image.

Jan 2011 – Mar 2011 · 2 mos · Tanzania

• Initiatives & Contributions include:
• Prioritization of business opportunities and retain existing business clients by serving them with optimum quality of work and on-time delivery of project executions.
• Setting up of procedures to help promote brand building and promote the company as a brand itself .
• Generate business leads and execute strategic business development plans with the staff of 20-25 people.
• Conceptualized and deployed end-to-end service differentiators to drive monthly revenue and company brand image.

May 2008 – Nov 2010 · 2 yrs 6 mos · Bengaluru Area, India

• Digital brand management for website including creatives and agency management.
• Digital Marketing management including SMM, SMO, SEO
• Generating revenue via digital media content and product management
• Photo shoots for India's Top Magazine advertisements,
• Fashion Events for product promotion and client engagement.

Oct 2007 – Apr 2008 · 6 mos · Bangkok, Bangkok City, Thailand

• R&D on industry best practices and product portfolios.
• Weekly Presentation and report generation on the R&D.