Suruchi Biyani

UX Designer

Delhi, India16 yrs 2 mos experience
Highly Stable

Key Highlights

  • Expert in consumer insights and behavioral analysis.
  • Strong background in UX research and AI interactions.
  • Proven leadership in cross-functional team management.
Stackforce AI infers this person is a UX Researcher with a strong focus on consumer insights in the tech industry.

Contact

Skills

Core Skills

User Experience ResearchTeam LeadershipProject ManagementMarket AnalysisProduct DevelopmentMarket Strategy

Other Skills

Site DevelopmentTeam ManagementPeople ManagementCross-functional Team LeadershipStrategyMentoringNew Market DevelopmentMarket DevelopmentCustomer InsightConsumer BehaviourMarket ResearchMarketing ResearchQualitative ResearchSegmentationBrand Management

About

I'm trained in & deeply interested in all aspects of consumer insights including behavioural analyses, semiotics & culture studies; nuances that undergrid people's actions / movements / attitudes / rituals etc. & are at the intersection of linguistics, economics, business & product. More recently my interest and work come together for questions about AI: co-curation, collaboration, human-AI interactions etc. ultimately in the service of societal grounding.

Experience

16 yrs 2 mos
Total Experience
1 yr 11 mos
Average Tenure
1 yr 4 mos
Current Experience

Google

4 roles

UX Research Lead

Promoted

Jan 2026Present · 5 mos · On-site

  • Search India UXR | Discover | AI Mode | India site
Site DevelopmentTeam ManagementPeople ManagementCross-functional Team LeadershipUser Experience ResearchTeam Leadership

UX Research Lead

Jan 2025Dec 2025 · 11 mos · On-site

  • Search Discover | Growth & Surfaces | Content Quality | India strategy
Project ManagementTeam ManagementStrategyMarket AnalysisMentoring

Sr. UX Researcher

Mar 2022Mar 2023 · 1 yr

  • Proactive Assistant | Retention on Assistant | Voice-forward experiences | Multilingual TTS

User Experience Researcher

Oct 2020Mar 2022 · 1 yr 5 mos

  • Helping shape Google Assistant roadmap, especially in the NBU context

Google deepmind

Sr. UX Researcher

Mar 2023Dec 2024 · 1 yr 9 mos · Gurugram · On-site

  • Gemini Internationalization | Cultural Relevance on Bard | Multilinguality | Mobile Gemini
StrategyProduct DevelopmentNew Market DevelopmentMarket DevelopmentMarket Strategy

British high commission in india

Head of Insights & Communication Evaluation

Aug 2020Sep 2020 · 1 mo · Gurugram, Haryana, India

  • Helped embed consumer insights & understanding into campaigns strategy & execution for FCDO with a focus on driving sharper objective-setting & measurement

Uber

2 roles

Senior Manager, Research & Insights

Apr 2018Mar 2020 · 1 yr 11 mos

  • As custodians of the voice of the customer, we conduct a range of very interesting qualitative & quantitative inquiries for our most pressing business problems across product, marketing & operations. We deploy mixed methodologies rendering the practice an agility, key to most tech organisations.
  • The work that we do has helped erect a foundational understanding of our customers and spans across strategic areas of focus on rider, driver & eater growth, measurement, as well as forward-looking behavioural insights that will help unlock long-term value.

Marketing Manager - Research & Analytics

Aug 2016Mar 2018 · 1 yr 7 mos

  • User behavior and analysis; insights; enterprise solution; content

Lycee henri wallon

Assistante d'Anglais (English language trainer)

Oct 2015May 2016 · 7 mos · Valenciennes, Nord-Pas-de-Calais, France

  • Language assistant at Lycee Henri Wallon, Valenciennes, France

Qualitative market research

Qualitative market research consultant

Nov 2013Aug 2016 · 2 yrs 9 mos · Mumbai Area, India

  • Delivered market research reports & analyses for Indian legs of global studies, with particular care on cultural & linguistic nuances for research companies & clients. These projects typically involve ethnographic explorations, insight mining, white space analyses, concept studies etc.

Bintex corporates pvt. ltd.

Senior Project Manager & Business Development

Mar 2012Nov 2013 · 1 yr 8 mos · Mumbai Area, India

  • Client outreach for consumable raw-material & consumable engineering equipment for food-processing units such as confectioneries, biscuits plants, breweries, snack-extrusion, frozen foods etc.
  • Gained an understanding of the current and potential industrial textiles market.
  • Increasingly reaching out to growth markets and applications of industrial textile.
  • Seen through lead generation & relationship management amongst potential & current clients.
  • Responsible for bringing in fresh consignment orders from Africa & the Indian subcontinent.

Sapientnitro

Associate, Marketing Strategy & Analysis

Aug 2010Mar 2012 · 1 yr 7 mos · New Delhi Area, India

  • Set up listening and monitoring platforms for popular consumer brands
  • Conceptualized and executed digital brand campaigns and activations
  • Developed long term digital strategy for clients, regularly monitored the tone of campaigns
  • Involved in other research and learning experiences to understand digital behavior & media

Tns

Qualitative Research Executive

Jun 2009Aug 2010 · 1 yr 2 mos · Mumbai Area, India

  • Got a hands-on experience on consumer behavior, choices and psyche
  • Involved in concept test, brand tracking, prototype design evaluation, ethnographies and Consumer Insight Mining, from kicking-off the project to final deliverable to the client

Ht media ltd

Marketing intern

Apr 2008Jun 2008 · 2 mos · New Delhi Area, India

  • Ads sales; Media sales; Evaluating different channels & opportunities for barter; analyzing sales numbers WOW for Hindustan Hindi

Education

MICA | The School of Ideas

Post Graduate Diploma — Communications Management

Jan 2007Jan 2009

International Institute of Professional Studies, Indore

Bachelor of Commerce (B.Com Honours)

Jan 2004Jan 2007

The Daly College

CBSE

Jan 1992Jan 2004

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