Swathi S Kartha

Product Manager

Aluva, Kerala, India8 yrs experience

AI ML PractitionerAI Enabled

Key Highlights

Led the development of a GenAI-powered product.
Revived stalled projects and improved team velocity.
Expert in transforming user needs into software solutions.

Stackforce AI infers this person is a Product Manager with expertise in e-commerce and AI-driven solutions.

Contact

Skills

Core Skills

Product ManagementMarket ResearchCustomer RequirementsProduct Requirements

Other Skills

AI-driven workflowsAgile methodologiesWireframingPrototypingBusiness process analysisAutomationUser story developmentA/B TestingUser StoriesStakeholder ManagementUser Experience (UX)Strategic Problem SolvingAnalytical ThinkingData-driven Decision MakingDesign Thinking

About

Hey there! I'm a Product Manager on a mission to tackle user problems head-on, all while keeping things grounded and real. Currently, I'm steering the ship at Fynd, where we're cooking up something really exciting: a GenAI-powered Product Information Management tool for e-commerce. My journey? Oh, it's been quite the ride! It all started back at TCS, where I began my career as an ASP.NET developer. I worked on sophisticated banking applications that laid the groundwork for my passion in technology. As time unfolded, I found myself transitioning into the role of a Business Analyst at Experion Technologies. Here, I took charge of re-engineering a complex billing system, infusing it with innovative design and automation to enhance user experiences. This was a turning point in my career where I discovered that I excel at solving user problems and realised my flair for stakeholder management. At KPMG, I further honed my skills, mastering the art of translating user needs into impactful software solutions while maintaining professionalism. About my interests, I love anchoring, and I’ve hosted a few events in the organisations that I have worked for. During my free time, I explore my creative side playing with colours on my canvas. You can check out some of my work at instagram.com/art.leaks. In a nutshell, I solve business problems during the week and break free with paints during the weekend.

Experience

8 yrs

Total Experience

2 yrs

Average Tenure

Current Experience

Fynd (shopsense retail technologies ltd.)

Product Manager II

Mar 2022 – Mar 2026 · 4 yrs · Bangalore Urban · Hybrid

Shipped and monetised Fynd AI PIM (AI-native B2B e-commerce cataloging tool) from concept to enterprise adoption.
Established product-market fit and positioned AI PIM as the central catalog solution for Reliance e-commerce and scaled
to 45M+ products; eventually scaling to 20+ brands.
Reduced catalog creation time by 63% and errors by 70% by designing and integrating AI-driven workflows (GPT, Gemini,
Firecrawl), achieving 85%+ auto-attribute fill rate through iterative experimentation.
Owned funnel and impact metrics across user onboarding and product flows; tracked user drop-offs, product creation
and publish delays and shipped features such as AI-taxonomy creator, global templates, and rule engine to revive adoption.
Shaped product strategy and managed delivery across the full lifecycle (roadmap, PRDs, UAT, and GTM); Used RICE
and data-backed value/effort analysis to prioritise features while managing a 15 member cross-functional team.
Devised monetization strategy through analysis of conversion, sales, and user feedback (combo, one-time, subscription).
Owned the catalog module of Fynd Platform(B2B2C); 300+ enterprise clients and 1.4B products, ensuring scalability.
Improved SKU creation speed 75% via enhanced bulk workflows; enabled FSSAI workflow, improving sales by 10%.

Product ManagementMarket Research

Kpmg global services (kgs)

Associate Consultant (PMO | BA)

Jun 2021 – Mar 2022 · 9 mos · Bangalore Urban, Karnataka, India

Revived a stalled e-learning pricing module and delivered in one month, earning the Rising Star award for Q4-2021.
Boosted team velocity by 20% through effective facilitation of key Agile ceremonies, including Sprint Planning, Daily
Stand-ups, Sprint Reviews, Retrospectives, Backlog Grooming, and Story Point Estimation.
Improved stakeholder engagement and fostered collaboration by creating wireframes, prototypes, and user stories.
Acted as the single point of contact among business, development, design, and testing teams.

Customer RequirementsProduct Requirements

Experion technologies

Business Analyst

Jan 2019 – Jun 2021 · 2 yrs 5 mos · Kochi

Complete ownership of re-engineering a 20+ year old billing application into a modern web-based solution.
Received the award of recognition for exceptional performance for Q1-2020, for outstanding contributions.
Earned the spot award for automating data cleansing of 50M+ records through pattern analysis.
Formalised billing rule templates and automated validations, reducing errors by 64% and manual processes by 50%.
Conducted business process and workflow analysis, developing 500+ user stories from high-level information.

Customer RequirementsProduct Requirements

Tata consultancy services

3 roles

Assistant System Engineer

Mar 2018 – Jan 2019 · 10 mos

Developed statistical models for destination prediction using Python scikit-library and DBSCAN algorithm.
Worked on an IoT based project for a European client as part of the Edge team.
Developed a data collection module (REST client) to consume and process data from a REST server.

Learning Enabler - ASE

Jan 2018 – Mar 2018 · 2 mos

Selected as a Learning Enabler (LE) post training from the entire batch of 200 employees.
Conducting VCs for other batches in locations like Chennai and Trivandrum.
Assisting faculties in training fresh recruits.

Associate System Engineer Trainee

Sep 2017 – Dec 2017 · 3 mos

Designed a banking website with a Database First approach using ASP.NET MVC framework at the backend, and HTML, CSS and JavaScript at the frontend.
Used SQL queries and stored procedures to perform CRUD.
operations on the banking application.