Vaibhav Shukla — VP of Engineering

With over 13 years of experience designing and developing web applications across domains from travel to e-commerce, I have grown from an individual contributor to a Senior Engineering Manager. I now lead a highly skilled team of Full Stack Software Engineers and Architects, driving innovation and excellence in software engineering. As a result-driven Senior Engineering Manager, I excel in managing cross-functional teams and delivering large-scale software solutions. My strong technical and managerial proficiency, coupled with a solid background in web application development, positions me to lead and mentor teams effectively. Driven by a passion for problem-solving and leveraging technology to drive business success, I am committed to fostering a culture of innovation and technical excellence. When I'm not working, I enjoy exploring new technologies, traveling, gaming, or playing tennis. Key Highlights: Complex Project Leadership: Leading highly complex, technically challenging, cross-functional software-oriented projects from inception to delivery. Cross-Functional Collaboration: Proficient in leading cross-functional projects and managing dependencies with internal and external partners. Impactful Feature Delivery: Experienced in prioritizing, building, and shipping impactful features for merchants and developer communities. Team Development: Proven track record of mentoring and developing high-performing teams from scratch. Technical Expertise: Hands-on experience in designing and developing scalable web applications. Core Competencies: Leadership and Team Management: Leading and mentoring cross-functional engineering teams to deliver successful projects. Agile Project Management: Utilizing Agile methodologies to drive efficient project delivery and collaboration. Technical Architecture: Designing scalable and reliable software architectures for complex systems. Cloud Technologies and DevOps: Leveraging cloud platforms (AWS, GCP) and implementing DevOps , CD/CD practices for streamlined software delivery. Full-Stack Development: Proficient in end-to-end development with Java, Spring Boot, JavaScript, Node.js, React. Stakeholder Management: Managing relationships with stakeholders and aligning technology initiatives with business objectives. Change Management: Leading teams through organizational changes and technological transitions, ensuring smooth adoption.

Stackforce AI infers this person is a Senior Engineering Manager with expertise in SaaS and E-commerce, focusing on scalable web applications.

Location: Bengaluru, Karnataka, India

Experience: 14 yrs 4 mos

Skills

Technical Architecture
Cloud Technologies And Devops
Leadership And Team Management
Agile Project Management
Full-stack Development
Software Development

Career Highlights

Led complex, cross-functional software projects.
Built and mentored high-performing engineering teams.
Drove innovation in Generative AI adoption.

Work Experience

Amazon

Software Development Manager III (1 yr 3 mos)

Bloomreach

Senior Engineering Manager (2 yrs 11 mos)

Engineering Manager (2 yrs 4 mos)

Expedia Group

Software Engineering Manager (1 yr 3 mos)

Software Development Engineer (5 yrs)

Nagarro

Software Engineer (1 yr 7 mos)

Education

Master of Computer Applications (MCA) at Delhi University

Vaibhav Shukla

VP of Engineering

Bengaluru, Karnataka, India14 yrs 4 mos experience

Highly StableAI Enabled

Key Highlights

Led complex, cross-functional software projects.
Built and mentored high-performing engineering teams.
Drove innovation in Generative AI adoption.

Stackforce AI infers this person is a Senior Engineering Manager with expertise in SaaS and E-commerce, focusing on scalable web applications.

Contact

Skills

Core Skills

Technical ArchitectureCloud Technologies And DevopsLeadership And Team ManagementAgile Project ManagementFull-stack DevelopmentSoftware Development

Other Skills

AJAXAPIsAWSAgile MethodologiesAlgorithmsAmazon Web Services (AWS)AndroidAngularJSApollo GraphQLAutomationCCSS3Change ManagementCore JavaData Structures

About

Experience

14 yrs 4 mos

Total Experience

4 yrs 4 mos

Average Tenure

1 yr 3 mos

Current Experience

Amazon

Software Development Manager III

Mar 2025 – Present · 1 yr 3 mos · Bengaluru · On-site

As an SDM -III at Amazon, I lead multiple strategic initiatives across Subscriptions, Accounting Tech, GenAI adoption, and bundling platforms for Amazon Music, with a strong focus on technical depth, organizational influence, and innovation at scale. Some of my key responsibiities include:
Leading the international expansion of Amazon Music subscriptions, building scalable systems to support regional pricing, packaging, and acquisition strategies across new geographies.
Driving Amazon Music’s org-wide Generative AI adoption initiative, promoting internal usage of Amazon’s proprietary GenAI technologies to improve developer workflows, system design, and product innovation.
Leading the design and development of AI-powered customer agents that automate documentation, support flows, onboarding, and operational tasks—establishing a foundation for scalable, reusable AI systems across the org.
Leading Amazon Music’s Accounting Tech platform, building large-scale, resilient systems that process and reconcile multi-million dollar global transactions.
Partnering closely with Accounting and Finance stakeholders to automate reconciliation workflows, resolve transaction anomalies, and improve transparency in royalty tracking and bookkeeping.
Leading the Amazon Music Bundles initiative, covering both Digital and Physical bundles with third-party partners, requiring orchestration across product, finance, and commerce platforms.
Actively involved in team growth and leadership—hiring, mentoring, and developing engineers while contributing to broader org planning and technical strategy.

Amazon Web Services (AWS)Generative AITechnical LeadershipStakeholder ManagementTechnical ArchitectureCloud Technologies and DevOps

Bloomreach

2 roles

Senior Engineering Manager

Promoted

Apr 2022 – Mar 2025 · 2 yrs 11 mos

As a Senior Engineering Manager at Bloomreach, I built and led a 14-member engineering team spanning junior to Senior Staff engineers. Together, we delivered key initiatives for the Discovery product, with a strong focus on ecommerce merchandising. Key highlights include:
Directed end-to-end initiatives in product search and merchandising, contributing to a 30% increase in ARR (2023–24).
Fostered a collaborative, high-performance culture that boosted team productivity and significantly reduced attrition.
Championed Agile practices and streamlined development workflows, resulting in a 40% improvement in project delivery timelines and faster onboarding.
Implemented architectural and operational optimizations that led to a 25% reduction in infrastructure costs and a 35% gain in engineering efficiency.
Strengthened code ownership and quality practices, reducing technical debt by 45%.
Collaborated cross-functionally with product, design, and GTM teams to ensure alignment and maximize business impact.

Agile MethodologiesTeam ManagementE-commerceTechnical LeadershipLeadership and Team ManagementAgile Project Management

Engineering Manager

Dec 2019 – Apr 2022 · 2 yrs 4 mos

As an Engineering Manager, I was responsible for managing Bloomreach Integration team for their Content Saas system, where I lead the development of commerce connectors and Storefront integrations to empower e-commerce for customers.
I led the development of a micro-service which enables SPA(Single Page Application) developers to connect with different commerce backend. It provided a set of GraphQL APIs to provide commerce-enabled digital experience platform. GraphQL APIs were built on top of industry standard Apollo Server backed by Node.js
Also led the development Commerce Accelerators which provide out-of-the-box solution for commerce enabled digital experience platform. Accelerators allow the commerce backends to connect with brXM and Bloomreach Search and Merchandising with minimal development efforts.

GraphQLNode.jsMicroservicesE-commerceFull-Stack Development

Expedia group

2 roles

Software Engineering Manager

Promoted

Sep 2018 – Dec 2019 · 1 yr 3 mos · Gurgaon, India

Build an in-house technology team from scratch to develop automation tools and application for different cross-functional teams.
Led and build entire technology team and delivered complex custom automated solutions
Drove innovation, established new approaches in improving productivity
Designed innovative technical solutions to increase business
Hired and mentored high performing developers and established software best practices
Developed entire cloud deployment infrastructure on AWS for all the applications.

AWSAutomationTeam ManagementLeadership and Team Management

Software Development Engineer

Aug 2013 – Aug 2018 · 5 yrs · Gurgaon, India

Working with Product Benchmarking Team within Expedia bursting competitors loops. Developing in-house applications to support cross-functional teams.
Responsibilities:
Designing and developing java APIs to support cross-functional teams
Designing innovating technical solutions to increase business
Designed and delivered in-house products which helped Expedia beat competitors
Designed innovative algorithm to scrape data from mobile app which was first of its kind
Gathering functional Requirement, solely responsible for end-to-end development
Creating web scrapers, crawlers for capturing competitive data to support Product

JavaAPIsWeb ScrapingSoftware Development

Nagarro

Software Engineer

Jan 2012 – Aug 2013 · 1 yr 7 mos · Gurgaon, India

Java Software Engineer.Work comprising Research and Development, Implementation of backend APIs, functional requirement gathering and building POC's.
Other Responsibilities :
1.Research and Development.
2.Complete application development from backend APIs to front end UI.
3.Writing proof of concepts.
4. Software Requirement Analysis and Development.

JavaAPIsResearch and DevelopmentSoftware Development