Vasu Rathi

Product Manager

Delhi, India5 yrs 3 mos experience

Key Highlights

Proven success in lead generation and analytics.
Strong background in A/B testing and data-driven decision making.
Passionate about solving complex business problems.

Stackforce AI infers this person is a Product Analyst with a focus on data-driven decision making in the Fintech industry.

Contact

Skills

Core Skills

Data AnalysisA/b Testing

Other Skills

SQLDashboard CreationPython (Programming Language)SalesCopywritingEmail Sales WritingContent MarketingMicrosoft Excel

About

Starting with a passion for Copywriting, and gaining more than a Year Experience to exploring the analytics and Consulting side, I learned an important lesson. You should always be open to see different colors, always be up to taste different sweets. Few months back, I was counted as one of the best Lead Gen in my sales team. Right now, I’m exploring the Analyst and Consulting profession, and I’m enjoying it. I solve business problems, and my attitude of #BeOpenToExplore helps me have different perspectives to solve a problem. Learning coding is not for fitting in any profession, but it makes your problems so easy to solve. I’m a Civil Engineering Student from Delhi Technological University, Delhi and just enjoying my time.

Experience

5 yrs 3 mos

Total Experience

11 mos

Average Tenure

6 mos

Current Experience

Pronto

Product Analyst

Nov 2025 – Present · 6 mos · Bangalore Urban, Karnataka, India · On-site

Zomato

Product Analyst

Jan 2025 – Nov 2025 · 10 mos · Gurugram, Haryana, India · On-site

Sharechat

Product Analyst

Sep 2023 – Jan 2025 · 1 yr 4 mos · Bangalore Urban, Karnataka, India · Hybrid

Cred

Product Analyst Intern

Jan 2023 – Jul 2023 · 6 mos · Bengaluru, Karnataka, India · Remote

1. Made a master table for transactions across all LOBs to make the new OMS easy and efficient
2. Built tracking Dashboard to measure engagement and transaction by programmatic ads and also
scaling up merchants with sponsored ads.
3. Designed further A/B tests to bring out the maximum goodness from Extensions Projects.
4. Researched and tested many merchant groups for acting as a trigger for Personal Loans
5. Made 2 Contextual Triggers live showing incremental conversion of 2X with 1.84% coverage in
whitelisted base.
6. Built a tracking Dashboard to measure the incremental disbursal goodness and performance of each
trigger.

SQLA/B TestingDashboard CreationData Analysis

Urban company

2 roles

Associate Business Analyst

Promoted

Apr 2022 – Nov 2022 · 7 mos · Gurugram, Haryana, India

1. Solving complex SQL queries and creating Dashboards for Managers.
2. Increased the attach of Hair Color Category by 3% by testing new approach under Senior Manager.
3. Helped in analysis of new and old hubs and bringing down the RL by 4%.

SQLDashboard CreationData Analysis

Business Development Associate

Feb 2022 – Apr 2022 · 2 mos · Gurugram, Haryana, India

1. Responsible for managing MG Professionals and solving there problems.
2. Preparing pitches and plans, and creating database for Onboarding the Professionals across Pan India.

Topleads

Lead Generation Specialist

Nov 2021 – Mar 2022 · 4 mos · Remote

1. Researching about the hot and trending markets who needs marketing services.
2. Generated more than 60 leads per month through Email Outreach and LinkedIn Outreach through just
12 Campaigns.
3. Helped in creating new ideas for Podcast marketing.
4. Worked as a Marketing Assistant for CEO and created plans for Marketing the YouTube handle and
Website to get maximum traffic.

Bylde

Digital Marketing Intern

Dec 2020 – Feb 2021 · 2 mos

United Kingdom, London

Inceptio community

Co-Founder

Jul 2020 – Aug 2022 · 2 yrs 1 mo · Delhi, India

1. Started an online live interview platform with 2 colleagues and posted more than 70 live interviews on
Instagram Channel
2. Outreach for new podcast guests and managing the marketing of Instagram and YouTube Channel.
3. Hosted more than 20 live-interviews and also in-person interviews for You Tube Channel.