Tarun Soni — CEO

Hello! I am Tarun Soni, a seasoned Business Operations and Growth Leader with over 10 years of experience in driving transformational outcomes across diverse sectors, including sports-tech and consumer operations. My journey has been marked by a strong focus on strategic execution and operational excellence, enabling me to scale high-growth ventures effectively. I have a proven track record of managing a $50M+ business portfolio, optimizing revenue, and enhancing operational efficiency through data-driven decision-making and strategic partnerships.Throughout my career, I have successfully led national expansion initiatives, growing franchise networks from 6 to 100 clubs across major cities in India. My expertise in forging high-impact alliances with industry leaders like Cultfit, Adidas and HDFC has been instrumental in driving brand visibility and market penetration. I am passionate about building high-performance teams and implementing process optimizations that deliver significant margin improvements. With a strong analytical mindset and a commitment to excellence, I am dedicated to achieving sustainable growth and operational success. Key Achievements:- Managed a $50M+ business portfolio while driving revenue optimization and cost efficiency.- Led multi-city rollouts, expanding franchise networks across 17+ cities.- Implemented operational frameworks that improved margins by 25-30%.- Scaled instructor networks from 0 to 170+ and managed a workforce of over 200 employees.

Stackforce AI infers this person is a Business Operations and Growth Leader in the Sports-Tech and Consumer Operations sectors.

Location: Bengaluru, Karnataka, India

Experience: 9 yrs 4 mos

Skills

Business Operations
P&l Management
Operations Management

Career Highlights

Managed a $50M+ business portfolio effectively.
Expanded franchise networks from 6 to 100 clubs.
Implemented frameworks improving margins by 25-30%.

Work Experience

Padel India

Chief Operating Officer (3 mos)

Founding Member- Head of Ops & BD (1 yr 10 mos)

Stealth Mode

Strategic Advisor (4 mos)

Crio.Do

Manager Strategy Operations (1 yr 5 mos)

Crejo.Fun

People & Supply Operations (5 mos)

cure.fit (cult.fit)

Franchise Operations Manager (11 mos)

Cluster Manager (1 yr 6 mos)

Area Manager (1 yr 8 mos)

Arvind Lifestyle Brand Limited

Assistant Manager (3 mos)

Retail Management Specialist (1 yr 1 mo)

Hyatt Regency

Industrial Internship (4 mos)

Education

Professional Programme- Advanced Operations Management & Analytics at Indian Institute of Management, Kozhikode

Master of Business Administration (MBA) at Institute of Management Technology, Ghaziabad

Bachelor’s Degree at Institute of Hotel Management (IHM) Ahmedabad

High School at DAV Schools Network

Tarun Soni

CEO

Bengaluru, Karnataka, India9 yrs 4 mos experience

Key Highlights

Managed a $50M+ business portfolio effectively.
Expanded franchise networks from 6 to 100 clubs.
Implemented frameworks improving margins by 25-30%.

Stackforce AI infers this person is a Business Operations and Growth Leader in the Sports-Tech and Consumer Operations sectors.

Contact

Skills

Core Skills

Business OperationsP&l ManagementOperations Management

Other Skills

Business ExpansionBusiness StrategyChief Experience OfficersCustomer ExperienceFranchise ManagementHiringInvestor RelationsLeadershipMarket ResearchMicrosoft OfficeOrganizational DevelopmentPeople ManagementProcess ImprovementProduct LaunchProject Management

About

Experience

Padel india

2 roles

Chief Operating Officer

Promoted

Oct 2025 – Jan 2026 · 3 mos · Bengaluru, Karnataka, India · On-site

P&L ManagementBusiness OperationsOrganizational DevelopmentFranchise ManagementInvestor RelationsChief Experience Officers+1

Founding Member- Head of Ops & BD

Dec 2023 – Oct 2025 · 1 yr 10 mos · Bengaluru, Karnataka, India · On-site

Operations & Customer Experience
Business Development & Expansion
Strategic Partnerships
Team Building
Finance Ops

P&L ManagementBusiness Operations

Stealth mode

Strategic Advisor

Mar 2023 – Jul 2023 · 4 mos · California, United States · Remote

Helped Launching Chess Business in California, Bay Area.

Supply OperationsOperations ManagementBusiness OperationsMarket ResearchTeam BuildingStrategy

Crio.do

Manager Strategy Operations

Jul 2022 – Dec 2023 · 1 yr 5 mos · Bengaluru · On-site

In my role as Business Operations & Strategy Manager at Crio.Do, I directed large-scale operations for over 2,500 users, enhancing efficiency through automation and data-driven analytics.
I managed a workforce of 150+ instructors and assistants, implementing KPIs and performance governance to drive operational success. My collaboration with leadership focused on steering operational strategy to enable ARR growth and improved cost discipline.
Achievements: I successfully accelerated turnaround times and strengthened service delivery through end-to-end workflow digitization, significantly enhancing operational agility.

Process ImprovementOperations ManagementProject ManagementP&L ManagementBusiness OperationsTeam Building+1

Crejo.fun

People & Supply Operations

Feb 2022 – Jul 2022 · 5 mos · Bengaluru · On-site

At Crejo.fun, I rapidly expanded the educator ecosystem, achieving a remarkable growth from 0 to 170+ hires in just two months. I secured strategic alliances with educational institutions, enhancing regional penetration and ensuring a consistent talent pipeline. My focus on optimizing category-level P&L and implementing retention strategies ensured high-quality service delivery.
Achievements: I successfully refined educator cost models and implemented effective retention levers, contributing to sustainable service delivery and operational excellence.

Supply OperationsProcess ImprovementStrategic HiringCustomer ExperienceProduct LaunchP&L Management+1

Cure.fit (cult.fit)

3 roles

Franchise Operations Manager

Promoted

Feb 2021 – Jan 2022 · 11 mos

As the Business Operations & Franchise Manager at Cult.fit, I maximized revenue performance across North India operations, consistently delivering over ₹2.5Cr monthly for the Cult Gym & Fitness vertical. I led the establishment of franchise networks in 17+ new cities, enhancing customer engagement and operational scale. My role involved institutionalizing operational excellence through SOPs and performance dashboards.
Achievements: I successfully led a team of over 200 employees, launching engagement and retention models that significantly improved productivity and loyalty across the organization.

People ManagementSupply OperationsHiringFranchise ManagementProject ManagementP&L Management+1

Cluster Manager

Jul 2019 – Jan 2021 · 1 yr 6 mos

Business Operations

Area Manager

Nov 2017 – Jul 2019 · 1 yr 8 mos

P&L ManagementBusiness Operations

Arvind lifestyle brand limited

2 roles

Assistant Manager

Aug 2017 – Nov 2017 · 3 mos · New Delhi Area, India

Worked under Us Polo Association & Flying Machine Brand Category
Increased LTL Growth and ABS & Enhancing Conversion Ratio by 15%
Monitored Store Sales (YOY, MOM, and WOW).
Launched & Led Signature Customer Experience training for Entire Delhi Stores(47) by Training & mentoring teams.
Assisted team members and customers regarding stock and inventory.

P&L ManagementBusiness Operations

Retail Management Specialist

Jul 2016 – Aug 2017 · 1 yr 1 mo · New Delhi Area, India

P&L ManagementBusiness Operations

Hyatt regency

Industrial Internship

Dec 2014 – Apr 2015 · 4 mos · Gurgaon, India · On-site

Specialised in Sales & Marketing/ Events dept. in my tenure, understanding the aspects of programme managing big corporate events. (Xmas/New Year, Airtel Annual Meet Etc)
Went through for continuous learning/ understanding the basic functioning of a Business Hotel in all departments including Human Resource, Events, Sales & Marketing, Culinary, Housekeeping, Front Office and Food & Beverage Services.
Was involved in Engagement bid for employees, Appreciated by Hyatt team for new initiatives like Weekly help-desk setup/ xmas Cafeteria Event

P&L ManagementBusiness Operations