Apr 2016 – Dec 2019 · 3 yrs 8 mos · Greater Hyderabad Area · On-site

• At Dgtron, we deliver top-tier, result-driven digital marketing services to clients worldwide. With a track record of success, we excel in understanding and meeting our clients' customer requirements like no other. Our services boast excellent engagement rates, ensuring maximum impact for our clients.
• Crafted bespoke digital marketing solutions to enhance brand visibility and accelerate business expansion, driving increased profitability for clients.
• Conducted thorough research and analysis of digital marketing platforms, delivering actionable insights to clients and guiding them towards optimal strategies.
• Offered end-to-end digital marketing services, yielding tangible and quantifiable business growth outcomes for clients
• Noteworthy clients include Commscope, Fudyz, TutorsPride, Readabroad, and other prominent brands

Sep 2015 – Mar 2016 · 6 mos · Mumbai Metropolitan Region

• As part of the renowned international Berggruen Group and an established name with 25 properties across 15 locations.
• As part of the renowned international Berggruen Group and an established name with 25 properties across 15 locations. Streamlined and centralized the marketing department, improving efficiency and collaboration across the organization. Led the successful development of an Ecommerce website with advanced features, delivering a seamless user experience.
• Created a new distribution channel by leveraging various listing, coupon, cashback, and content websites, resulting in increased revenues.
• Transformed the call center from a cost center to a profitable division by implementing targeted metrics and efficient processes.
• Forged strong partnerships with leading publishers to enhance brand visibility, integrating deals, cashbacks, and user experience features into the booking platform.
• Implemented comprehensive marketing initiatives across all 25 hotels, ensuring full awareness and participation from general managers and chefs.
• Drove a results-oriented digital strategy, leveraging listing portals, aggregators, website optimization, publishers, affiliates, AdWords, and social media channels to generate increased revenues.
• Introduced innovative strategies and robust technological setups, differentiating the company from its competitors.

Feb 2015 – Sep 2015 · 7 mos · Mumbai Metropolitan Region

• Windchimes is an experiential Agency and expertise lies in creating experiential
• solutions that give the audience a real feel of what the brand stands for.
• Formulated a comprehensive strategy for WWE India and WWE Pakistan's online inventory.
• Implemented Google Ad Exchange and DFP platforms, along with forging strategic partnerships with brands to ensure diversified revenue streams.
• Designed an engaging presentation to pique the interest of advertisers and generate curiosity about WWE.
• Collaborated with Indian agencies and advertisers to effectively showcase and position the WWE brand on www.wwe.com
• Agencies: GroupM, Madhouse, Madison, Omnicom, Ogilvy & Mather, Isobar
• Clients: Bollywood & Hollywood Production Houses, Mobile Brands, Ecommerce Companies
• Adnetworks: Zedo, Ventuno, Yume, etc.
• Platforms: Adsense, AdX, DFP

Oct 2013 – Feb 2015 · 1 yr 4 mos · Greater Hyderabad Area

• MANTESOFT is a Hyderabad based software service company, helps companies optimize product development through its evolved product development processes and quality practices throughout the development lifecycle.
• Achieved a remarkable increase in revenue from the 1st to the 3rd quarter by spearheading the development of three groundbreaking products: Firstadnetwork, Topadexchange, and NewsCounty.
• Cultivated and nurtured strong relationships with over 2000 publishers, including esteemed names like 123greetings, Way2sms, Namasthetelangaana, Gulte, Khaskhabar, and more.
• Leveraged leading ad server platforms such as Hasoffers, Adzerk, Epom, and Servesharp to optimize advertising operations and enhance revenue streams.
• Notable client portfolio encompassing prestigious institutions like UTS University, MIT University, as well as esteemed brands like Shaadi, Panelstation, Angelbroking, NIIT, Etravelsmart, Maharha, Amarchitrakatha, and Goibibo

Apr 2013 – Oct 2013 · 6 mos · Gurugram, Haryana, India

• ibibo Group is India's leading online travel group that owns properties such as Goibibo.com, RedBus.in and TravelBoutique.
• Star Performer: Acknowledged for delivering exceptional contributions in client management, campaign setup, and successful project delivery, consistently exceeding expectations.
• Enhanced operational efficiency by streamlining ad operations processes, resulting in increased productivity and enabling the sales team to attract and onboard a larger client base of advertisers.
• Successfully executed high-impact campaigns for renowned brands, including Maruti, Toyota, Tata Nano, and other verified leads, achieving exceptional results and driving revenue growth.
• Notable Advertiser Partnerships: Established strategic alliances with esteemed advertisers such as Bharatmatrimony, Shaadi, UTS, Gaadi, Myntra, NIIT, Monster, Snapdeal, Indiatimes, Frankfinn, Easypolicy, Goibibo Flight and Hotels, Tradus, Wechat, and Jabong.
• Fostered strong and mutually beneficial brand partnerships with industry-leading entities like Zapak, Zoomtra,
• Ixigo, Monster, Sulekha, 123greetings, Shiksha, Amarujala, and others, leveraging synergies to drive collaborative success and propel business growth

Jul 2011 – Mar 2013 · 1 yr 8 mos · Gurugram, Haryana, India

• Successfully implemented and optimized Openx, brandscreen, and pubmatic platforms, streamlining Ad Operations processes within a tight timeline.
• Empowered the sales team to attract and onboard a larger pool of advertisers by offering comprehensive AdTech solutions, including Real-Time (RT) and Behavioral Targeting (BT), Real-Time Bidding (RTB), Data Management Platforms (DMP), as well as Affiliate and Brand Business capabilities

Mar 2011 – Jul 2011 · 4 mos · Hyderabad

Apr 2010 – Feb 2011 · 10 mos

Apr 2010 – Feb 2011 · 10 mos

• Rightspotmedia is Canada based Online Media company, started it’s operations in India in 2010.
• Spearheaded rapid business growth by implementing streamlined ad operations processes, leveraging the capabilities of Appnexus and Rightmedia platforms to drive successful global US branding campaigns.
• Led and managed Leadcola operations, ensuring a seamless experience for clients across technology, affiliates, and advertisers.
• Collaborated with diverse clients, including prestigious institutions like the University of Phoenix, American Singles, Mate1, and others, delivering tailored solutions and fostering strong client relationships.

Jul 2003 – Mar 2010 · 6 yrs 8 mos

Jul 2003 – Mar 2010 · 6 yrs 8 mos

• For over a decade, Axill.com has stood as a premier Global Adnetwork, pioneering advancements in the market. With innovations like Daily Payments, diverse payment methods, and proprietary in-house technology, we've set new standards. Proudly under the ownership of Northgate Technologies PVT LTD, a company listed on the Indian Stock Market.
• Orchestrated comprehensive marketing and advertising initiatives across a diverse range of in-house and third party websites.
• Strategically drove substantial traffic to in-house websites through innovative and effective means.
• Executed impactful campaigns on renowned international platforms such as Yahoo and Washington Post, optimizing brand exposure and driving user engagement.
• Conducted extensive research to identify strategies for generating significant traffic to in-house portals, both with and without investments, resulting in enhanced user reach and business growth.
• Implemented mass marketing activities utilizing various channels, including websites, email platforms like Yahoo Mail and Hotmail, Yahoo Groups, and collaborations with numerous publishers.
• Implemented robust measures to effectively mitigate online fraudulent activities, safeguarding company resources and ensuring profitable outcomes from advertising endeavors.
• Leveraged partnerships with Bharatstudent, Egglad, Globe7, Globalfreecalling, Globalfreecash, and Ziddu to provide clients with compelling offers and promotional opportunities.
• Successfully promoted external campaigns, including notable brands such as Free Lotto, Etoro, Walmart, Target, Prizedb, Perfspot, and others, achieving increased brand visibility and driving customer acquisition