Jan 2024 – Jul 2025 · 1 yr 6 mos · Bengaluru, Karnataka, India

Sep 2023 – Dec 2023 · 3 mos · Gurugram, Haryana, India

Apr 2021 – Sep 2023 · 2 yrs 5 mos

• Housing Protect
• Conceptualised and launched Housing Protect—a bouquet of sachet insurance products—that helps
• users get contextual custom-built insurance products within the payment journey
• Scaled first insurance product, Rent Protect Cover, through effective GTM strategies and continuous improvements in conversion rate
• Successfully launched CyberSafe, second insurance product for digital theft of funds, resulting in a 40% increase in CVR of attachment products
• Housing Premium
• Monetised the demand side users with the introduction of subscription product named Housing Premium
• Scaled the product through iterative top-of-the-funnel optimisations, conversion experiments, and effective pricing strategies
• Introduced Assist plan aimed towards helping users with a preference for guided property search; Assist plan contributes to 15% of the Housing Premium revenue
• Other Key Highlights
• Managed product portfolio worth INR 60M in yearly revenue, overseeing budgets, PnL, and accounting
• Implemented and improved support & operations team processes for owned products

Feb 2019 – Apr 2021 · 2 yrs 2 mos

• Launched an industry-first instant Digital Rent Agreement service, and scaled through user research and marketing strategies to a significant revenue in the last financial year
• Improved SEO rankings of the entire website with the help of a team, resulting in 3x improvement in monthly Organic Sessions from an existing scale of multimillion monthly session, in 18 months

Apr 2018 – Jan 2019 · 9 mos · Gurugram, Haryana, India · On-site

• ePayLater is a credit line platform, with one-tap-payment integration with a large partners network
• Ideated and developed a referral program, which led referral enabled users to bring in 10% new signups
• within the first month of the launch
• Reduced UPI transactions’ refund time from 2 weeks to almost real time
• Built a self-help section for users for quick resolution of queries, which further reduced support tickets
• Devised a strategy to increase the ‘activated' user base by 20% by providing the credit limit to zero credit limit users with the help of standing instructions on bank accounts

Sep 2017 – Dec 2017 · 3 mos · Greater Hyderabad Area

• Krishiyog is developing web and mobile platforms for FPOs(Farmer Producing Organizations) to help them streamline their operations, which essentially would help all the farmers to have a smooth experience from the start to the end of the crop cycle. Additionally, Krishiyog also provides preparatory credit rating system to help farmers get cheaper loans through recognised financial institutions.
• I was responsible for handling the web and Android apps while working on these projects:
• 1. Enterprise resource planning (ERP): Developed customised Sales, Purchases, Inventory, Accounting, Expenses and Procurement modules from scratch for ERP. These modules are tailored based on the requirements and use cases for the farmers.
• The work was specifically focused on the ease of the flow for the users as computer literacy is minimal in villages.
• Deliverables: Roadmap, mockups & wireframes, use cases documentation and report on 'Odoo community' usage in the backend
• 2. FPO management platform: Enhanced the user flow for already developed FPO management platform which helps the FPO admin to manage all employees, farmers, farms and crops for each farmer, assets (cattle, equipment) and their financial details by developing new mockups and wireframes.
• Deliverables: Enhanced mockups & wireframes
• All of this work could be showcased if necessary in one to one meeting as the work is under NDA with the employer.
• Key experiences: Stakeholder management, user stories, user flow development, prototyping & wireframing, SketchApp, inVision, ERP

May 2016 – May 2017 · 1 yr · Greater Hyderabad Area

• Handled the electronics and hardware department from Hyderabad office while working on these projects:
• 1. Developed prototypes and tested for a portable 'Automatic Traffic Counter and Classifier' system to study the traffic behaviour for a given location, that-
• Tracks the wheel movements on a multi-lane road
• Classifies the type of vehicles based on accurately measured width, length and speed of the vehicles
• 2. Conceptualised and designed a vehicle tracking and health monitoring system using IoT devices to manage a fleet of construction equipment.
• 3. Worked on product development of VergeMarker. VergeMarkers are devices which help in defining the edges of a pathway or a roadway. This product could also be used as a tail light for heavy machinery and equipment on the site.
• The responsibilities also include business development support for various projects dealing with electronics and hardware.
• Key experiences: Embedded electronics, cost estimation, conceptualising & prototyping, data analysis, housing & manufacturing techniques

May 2015 – Jun 2015 · 1 mo · Rishikesh

• Engineered and supervised the construction of roads and bridges in the hilly terrain for military movement at Indo-China border. This was achieved by managing a work force of 30 people. Major challenge was to work with limited resources at an altitude of 14,000ft and sub-zero temperature.
• Key experience: Cross-functional management

Dec 2014 – May 2015 · 5 mos · Greater Chennai Area

• Handled projects finance for 'CFI-Centre for Innovation', amounting to ₹35,00,000, with the help of a team of 6 people.
• Key experiences: Cross-functional management, budget optimisation

Dec 2014 – Feb 2015 · 2 mos · Chennai, Tamil Nadu, India

• Troubleshot, enhanced and tested a Bluetooth system which was designed to collect traffic data. -
• 1. Identified a problem with power supply which was causing intermittent connectivity problems. Solved the problem by supplying external power supply to high power consuming devices so that these devices won't paralyse the processing unit.
• 2. Set up Real Time Clock (RTC) with the device to monitor time locally on the device to store the data with correct time stamp even when there is no connectivity.
• 3. Collected and analysed the field data to understand the traffic behaviour under Indian traffic scenario.
• Key experiences: Product development, data analysis

Jun 2014 – May 2015 · 11 mos · Chennai, Tamil Nadu, India

• Led electronics team of the team Abhiyan which represented IITM internationally at Intelligent Ground Vehicle Challenge in Michigan, USA. This project was awarded as Innovative Student’s Project from IIT Madras and received funds of ₹2,65,000
• Designed an efficient Power Management System for optimising the power usage
• Instituted speed encoders based feedback system to eliminate the voltage effects on motors
• Key experiences: Prototyping

Aug 2013 – Feb 2014 · 6 mos · Greater Chennai Area

• Co-Founded this start-up, which came up with an idea of advertising on paper cups at various retail kiosks. To gauge the potential of the product in the market performed an extensive market study and instituted a feedback system to analyse the performance of the product. Thus, successfully guided the start-up to a turn-over of INR 1.5Lakhs.
• Key experiences: Consumer need identification, capturing market requirements, pricing, resource optimisation, future scope estimation, entrepreneurial experience

Apr 2013 – Jan 2014 · 9 mos · Chennai, Tamil Nadu, India

• Worked in a team with a goal of designing new products which solve common problems. One such product was anti-sloshing bottle. This product design tackles a major problem for the joggers which is the irregular movement of water inside the bottle.
• Key experiences: Product development