Honey Agarwal

Design Manager

Bengaluru, Karnataka, India9 yrs 10 mos experience

Key Highlights

Proven track record in driving growth across diverse markets.
Expert in building data-driven marketing engines.
Strong leadership in high-growth environments.

Stackforce AI infers this person is a Growth Marketing Leader with expertise in B2B and B2C sectors.

Contact

honeyagarwal@vyapar.com LinkedIn

Skills

Core Skills

Business StrategyDigital MarketingGrowth MarketingLeadershipPerformance MarketingDigital Growth StrategyBusiness GrowthSeoSocial Media MarketingInfluencer MarketingYoutube

Other Skills

App Store OptimizationBasic HTMLBrandingCC C++ LanguageCSSContent MarketingContent StrategyCross-functional Team LeadershipData AnalysisFLACGrowth HackingGrowth ManagementGrowth Strategies

About

Customer-Centric GTM , Growth & Marketing Leader | Scaling Brands with Data-Driven Growth | 0-to-1 & 1-to-10 experience in B2C & B2B businesses. I’m a growth & marketing leader with a proven track record of driving growth across diverse markets — India, USA, MEA, SEA & Europe. At Vyapar, I currently lead the end-to-end marketing function, playing a key role in building one of India’s leading business platforms for MSMEs. With a strong command over digital, brand, performance, content, influencer, and BTL marketing, I bring both strategic depth and executional agility. I’ve also co-managed P&L across multiple categories, aligning marketing outcomes closely with business impact. I thrive in high-growth environments and bring a hands-on, founder-like approach to solving marketing and business challenges. I’m passionate about building marketing engines that are data-driven, user-first, and built for scale.

Experience

Vyapar

Director - Marketing

Jan 2025 – Present · 1 yr 3 mos · Bengaluru, Karnataka, India · On-site

Heading Marketing Charter For Vyapar & It's Portfolio Companies

Pocket fm

Growth Lead

Oct 2023 – Oct 2024 · 1 yr · Bengaluru, Karnataka, India · On-site

Business StrategyPnL ManagementDigital MarketingContent MarketingContent Strategy

Brightchamps

Director - Growth

Nov 2022 – Oct 2023 · 11 mos · Bengaluru, Karnataka, India · On-site

🚀 Global Expansion | Growth Marketing | Performance & Retention
🔹 Market Expansion & Revenue Growth | Led category expansion in MEA from ₹10L to ₹1CR and successfully launched operations in USA, Europe & SEA, scaling each market to ₹1CR+.
🔹 Performance & Demand Growth | Improved ROAS from 0.8 to 2 in just 8 months, while managing demand across 4 online business verticals and an offline centre in Vietnam.
🔹 Leadership & Strategic Execution | Built and managed central teams for Creatives, Content, SEO, Performance & Retention, overseeing ₹3-5CR/month in marketing budgets.

BrandingOffline MarketingHigh Performance TeamsLeadershipPlanning Budgeting & ForecastingPerformance Marketing+1

Teachmint

3 roles

Director of Growth

Promoted

Dec 2021 – Nov 2022 · 11 mos · On-site

🚀 Driving Digital Growth & Revenue at Scale
🔹 Spearheaded digital growth strategies, contributing approximately $1M in B2B revenue within just 5 months of product launch.
🔹 Led the expansion of Teachmint’s product portfolio across India, South Africa, and the Middle East, driving adoption in diverse markets.
🔹 Established a digital growth team from scratch, driving both organic & paid acquisition across multiple verticals and categories.
🔹 Led Teachmint’s app acquisition strategy, scaling downloads from 1.6M to over 15M+ through data-driven performance marketing.
🔹 Achieved an impressive 2,200% increase in organic traffic (SEO), reaching a peak of 2.3M+ monthly users via product-led SEO strategies.
🔹 Designed and executed a digital strategy across India & SEA, leading to a 525% surge in qualified B2B leads (MQLs & SQLs) through multi-channel demand generation.

High Performance TeamsLeadershipCross-functional Team LeadershipPlanning Budgeting & ForecastingStrategyBusiness Growth+1

Senior Manager -Growth

Jul 2021 – Nov 2021 · 4 mos · On-site

🚀 Performance Marketing | SEO & ASO | Brand Growth
🔹 Led the end-to-end production of 3 celebrity advertisements with a budget of $50K+, enhancing brand visibility and engagement.
🔹 Strategized and executed Google Ads & Meta Ads (UAC, PPC, Video & Search campaigns), managing an annual budget of $1.3M to drive conversions at scale.
🔹 Defined and executed SEO & ASO strategies, resulting in a Domain Rating boost from 29 to 79 (Ahrefs) and keyword rankings (1-3) skyrocketing from 90 to 5,600—significantly improving organic traffic and app visibility.

Social Media Optimization (SMO)High Performance TeamsSearch Engine Optimization (SEO)YouTubeContent MarketingPerformance Marketing+2

Growth Manager

Mar 2021 – Jun 2021 · 3 mos · On-site

🚀 YouTube Growth | Social Media Strategy | Digital Experience
🔹 Designed and executed a YouTube growth strategy from scratch, scaling Teachmint’s subscriber base from 3.7K to 585K+ and increasing influencer-driven content by 10,000%.
🔹 Launched an Instagram influencer campaign, reducing CPV by 80% on Reels and growing the follower base from 3.4K to 11K+ in just 2 months.
🔹Collaborated with Product & Tech teams to build a seamless digital navigation experience across web & app, leveraging data-driven insights.
🔧 Tools: Google Analytics, Search Console, Ahrefs, AppsFlyer, MoEngage, Zoho, LeadSquared, ReDash.

Social Media Optimization (SMO)High Performance TeamsSocial Media MarketingGrowth ManagementContent MarketingInfluencer Marketing

Rheo

2 roles

Growth Manager

Oct 2020 – Feb 2021 · 4 mos

ACQUIRED BY UNACADEMY & MERGED IN-TO RELEVEL**
🚀 Growth & Marketing | Social Media | Acquisition & Retention
🔹 Managed social media presence & communications, driving 100% growth in followers & engagement.
🔹 Led organic & paid marketing strategies, increasing DAU from 10K to 1L while optimizing ASO for better app visibility.
🔹 Scaled customer acquisition via Google Ads, Meta Ads & influencer collaborations to enhance brand reach.

Social Media Optimization (SMO)High Performance TeamsPerformance MarketingBusiness Growth

Growth Intern

Jul 2020 – Sep 2020 · 2 mos

Social Media Optimization (SMO)

Foodaniya

Founder

Jan 2018 – May 2019 · 1 yr 4 mos · Remote

🚀 Channel Growth | Organic Revenue | Brand Partnerships
🔹 Scaled the channel from 0 to 2.4L+ subscribers, driving engagement and audience retention.
🔹 Led organic growth initiatives, generating ₹30L+ in revenue through strategic content and audience monetization.
🔹 Developed and executed YouTube strategy, managed brand collaborations, and led a high-performing team for sustained growth.

Social Media Optimization (SMO)YouTube

Roots education pvt ltd

Aptitude Coach - CAT & GMAT

Jan 2017 – Jun 2020 · 3 yrs 5 mos · Greater Delhi Area

Futures first

Market Analyst

Jul 2015 – Dec 2016 · 1 yr 5 mos · Gurugram, Haryana, India

🚀 Full-Time Trader | Market Analysis | Investment Strategy
🔹 Trading Expertise | Actively trading Canadian Banker’s Acceptance Futures (BAX) with a data-driven approach to optimize returns.
🔹 Macroeconomic Analysis & Decision-Making | Conducting in-depth Canadian & U.S. economic analysis to inform strategic investment decisions in the futures market.