Jan 2020 – Mar 2023 · 3 yrs 2 mos · Gurugram, Haryana, India · On-site

• Airtel is a leading telecom and converged services provider in India, with more than a third of the market share. Design at Airtel touches the very fabric of these hundreds of millions of customers daily, at scale.
• ◾️ Led the design function for B2C, B2B, Enterprise, HR, Entertainment, Airtel Xsafe, Airtel Credit, Airtel IQ and Airtel Ads.
• ◾️ Designed these products at scale for ~364 Million Consumers, 1M+ Enterprises, 50K+ Agents and Retailers.
• ◾️ Contributed towards the digital transformation of Airtel from Telco to Tech-co, through watershed moments like the pandemic, AGR dues set-back, 5G launch, and 2 phases of rebranding.
• ◾️ Rebranded, reactivated and relaunched the Airtel Thanks App while taking the overall digital MAU across all channels from 50M→210M, moved online transacting customers from 30%→60%, with volume of digital transactions from ₹4B→₹8B.
• ◾️ Helped Airtel Credit, Wynk Studio, Airtel Xstream product line go to market & scale (1→10→100), and Airtel Business top the market.
• ◾️ Closely collaborated with business, engineering, product, data & analytics, marketing, branding and HR teams to imbibe and evangelize the value of Design and bring all design work in-house.
• ◾️ Grew the Design Team from 20→80 members - from forming to transforming phase - supporting business to scale from 22K→34K Cr Revenue and ₹135→₹190 growth in Mobile ARPU.
• ◾️ Reduced attrition from 35%→12%, created growth paths for different specializations within the team, pay-parity and pay-scales, 42% gender diversity, internship program, hackathons, and deep design leadership and contribution across the organization.
• ◾️ Consistent top-performer in the org with a 5/5 manager score.
• ◾️ Managed quality talent, team, tools & process alignments, operations planning and handling design through agencies.
• ◾️ Represented Airtel for all things ‘Design’, generated great employer branding and reputation for & through the team.

Jan 2019 – Mar 2023 · 4 yrs 2 mos · Gurgaon, Haryana, India · On-site

• Wynk Ltd. is the OTT (over-the top) entertainment arm of Airtel, a leading convergent telecom services provider in the country. Wynk Music, Wynk Studio for Artists, and the Airtel Xstream Ecosystem are the crown jewels of the 'Wynk Garage'.
• ◾️ Responsible for bringing a nebulous team together and hiring fresh talent.
• ◾️ Working hands-on and hustling to get product features out.
• ◾️ Hiring leadership to scale the team to its next phase of growth.
• ◾️ Overseeing the growth of the team within the larger Airtel ecosystem, allocating budgets and adding stability as and when required.

Mar 2014 – Dec 2018 · 4 yrs 9 mos · Gurugram, Haryana, India · On-site

• ◾️ Worked in-situ with multiple high net-worth brands across continents to deliver top-of-the-class experiences for their businesses.
• ◾️ Designed experiences for various domains: Banking & Finance, Science & Technology, Healthcare, Retail & Consumer Goods, Travel and Hospitality.
• ◾️ Contributed to a number of RFPs and winning pitches. Helped create the design strategy for a few of these proposals. Created estimates and project roadmaps.
• ◾️ Managed the design team in multiple projects, Collaborated, coached, mentored, upskilled team members through classes and workshops.
• ◾️ Participated in numerous events and activities. Undertook several self-initiated projects.
• ◾️ Notable clients: Siemens, Godrej, Citibank, SBI Cards, Majid Al Futtaim, Unilever

Jun 2010 – Mar 2014 · 3 yrs 9 mos · Greater Kolkata Area · On-site

• ◾️ Grew and led a UX team of 14 members and was responsible for their personal and professional growth.
• ◾️ Handled utilization, team dynamics, conflicts, escalations, mentoring, performance reviews, compensation, etc.
• ◾️ Responsible for handling estimates, success fully delivering projects done by any team member, and assuring quality.
• ◾️ Worked as a lead for a number of projects and delivered results that lent high business value to the clients.
• ◾️ Liaised with other vertical teams to draw business and project opportunities into the interactive team. Maintained billability and utilization of the team.
• ◾️ Notable clients: Enterprise Carshare, Staples, Copart, Baxter, Dnata Travels, North American Insurance (Sammons).

May 2008 – Jul 2008 · 2 mos · Online

• 'Creative Waves' was an Omnium project incollaboration with ICOGRADA (International Council Of GRAphic Designers Association) hosted from Australia. The project aimed at bringing together students in the fields of Phrama and Graphic Design and create products to inspire a stand against AIDS in Winam, a location in Africa.
• Students were selected from around the world and formed into teams. These teams would come up with unique ideas on products and graphics to be manufactured professionally and sell them for fund-raising.