Pinky M.

Digital Marketing Specialist

Gurugram, Haryana, India16 yrs 7 mos experience

Highly Stable

Key Highlights

14+ years in eCommerce and digital marketing.
Led digital growth for top Indian retail brands.
Achieved 8X ROI on marketing campaigns.

Stackforce AI infers this person is a Retail eCommerce and Digital Marketing Expert.

Contact

Skills

Core Skills

Digital MarketingOmni-channel MarketingE-commerceSales Strategy

Other Skills

Account ManagementBrand ManagementBrand MarketingBudgetingBusiness AnalysisBusiness DevelopmentBusiness StrategyCRMCampaignsCompetitive AnalysisContent ManagementContent StrategyConversion OptimizationCustomer AcquisitionCustomer Engagement

About

I build and scale digital businesses that move the revenue needle. With 14+ years of experience in eCommerce and digital marketing, I’ve led the online growth journeys of some of India’s most recognized retail brands—Metro Brands, Reliance Ritu Kumar, and Infibeam. From growing digital contribution from 1% to 12% in a $200Mn business, to delivering 8X ROI on marketing campaigns, I’ve consistently turned strategy into measurable success. 💡 Retail is where I belong. I understand its nuances, its urgency, and its incredible potential when digital meets physical. My expertise spans omnichannel growth, performance marketing, SEO/ASO, CRM, marketplaces, and everything in between—across web and apps. 🏆 Recognized as one of the Top 50 Most Influential eCommerce Professionals, I briefly ventured into the BFSI world, leading digital growth for Sharekhan and Espresso (BNP Paribas). But my heart—and my strength—remain in retail. 👉 Now, I’m looking to bring this cross-industry firepower back to where it all started—helping retail brands scale, transform, and win in the digital age. If you're building the next big retail story—I’d love to talk.

Experience

Espressoinvest

Head Digital Marketing

Apr 2022 – Mar 2025 · 2 yrs 11 mos · Gurugram, Haryana, India

Ritu kumar

Head Ecommerce

Sep 2021 – Feb 2022 · 5 mos · Gurugram, Haryana, India

Propog

Advisory Board

Jan 2019 – Feb 2022 · 3 yrs 1 mo · San Jose, California

Metro brands limited

Head Ecommerce, Omnichannel & Digital

Apr 2017 – Sep 2021 · 4 yrs 5 mos · Mumbai, Maharashtra, India

About Metro Brands Limited:
Metro Shoes is a household name in Indian Retail selling footwear and accessories across their brands – Metro Shoes, Mochi Shoes & Walkway and retailing Crocs India. Over the past seven decades, the company and the brand have become synonymous with unmatched quality, skilled craftsmanship and high-fashion products in the footwear industry. It has a countrywide network of exclusive Crocs, Metro, Mochi & Walkway showrooms at more than 600 prime locations across 100 plus cities in India designed to bring customers, an extensive collection of footwear and accessories to suit their every need.
Key Responsibilities:
Driving Ecommerce & Digital Marketing for Metro Brands.
Omni-channel PnL for all 4 brands – Crocs, Metro Shoes, Mochi Shoes & Walkway
Business owner for all Digital Assets: Websites, Marketplaces and Social Media.
Responsible for overall Digital Marketing Strategy for all Brands - Brand Marketing & Performance Marketing
Driving Marketplaces business via Amazon, Flipkart, Myntra, Cloudtail, etc.

Infibeam.com

Senior Manager Ecommerce

Jan 2012 – Mar 2017 · 5 yrs 2 mos · Mumbai, Maharashtra, India

Head of Enterprise Account Management with an added responsibility of building New Revenue streams.
Enabling eCommerce & Digital for Brands and Retailers in India & Middle East by offering technology solutions and 360-degree digital marketing services.