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Ankit Saraf

Co-Founder

Kolkata, West Bengal, India17 yrs 9 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Founder of successful marketing consultancy Meraqi Digital.
  • Managed over 300 clients, including top regional brands.
  • Expert in digital marketing and business development.
Stackforce AI infers this person is a Marketing Consultant specializing in Digital Transformation and Brand Strategy.

Contact

Skills

Core Skills

Digital MarketingBusiness DevelopmentClient ManagementTeam Leadership

Other Skills

Account ManagementAdobe Creative SuiteAdvertisingBloggingBusiness OwnershipCamera SkillsCampaignsClient RelationsContent DevelopmentContent ManagementContent StrategyContent WritingCreative StrategyCreative WritingDigital Media

About

Experienced marketing consultant with a digital focus | Helping brands with digital transformation | Hiring for key roles

Experience

17 yrs 9 mos
Total Experience
5 yrs 4 mos
Average Tenure
9 yrs 10 mos
Current Experience

Meraqi digital

Founder

Jun 2016Present · 9 yrs 10 mos · Kolkata Area, India

  • Meraqi is an independent marketing communications consultancy dedicated to delivering one thing really well: doing what’s right to help our clients win. Fairly new but with a significantly experienced team who have worked with few of the world’s best brands. Meraqi focuses on Social Media Marketing, SEO and SEM, Media Planning & Buying, Website Design and Development, Content Production, influencer outreach and management, syndication of PR both online and offline, Social Listening & ORM and Big Data Analytics.
  • I currently look after - Account Planning and Management, New Business Developement, Strategic Partnerships, Media Planning & Buying and the day to day running of the agency.
  • Meraqi has grown from a 2-member team to 42 members, serviced more than 300 clients over time and have top brands in the Eastern region in their portfolio along with some national brands – RP-Sanjiv Goenka Group, Anmol Biscuits, OK Play, MP Birla Group, WOW! Momo, Emami, Jindal (India), Srijan Realty, PC Chandra Jewellers, Sreeleathers, PeeSafe, The GRID (India’s Best Microbrewery 2019), Chai Break and many more.
AdvertisingBusiness DevelopmentBusiness OwnershipAccount ManagementDigital MarketingStart-up Leadership+1

Design my slides

Founder

Jun 2016Present · 9 yrs 10 mos · Kolkata, West Bengal, India

  • DesignMySlides, a dedicated service from Meraqi to help clients with tailor-made presentations/deck designs. Catering to startups and corporates from all over India and also clients from other countries in APAC and EMEA.

Fullsix london

4 roles

Senior Account Manager / New Business Development

Jun 2015Nov 2016 · 1 yr 5 mos · London, United Kingdom

  • Sainsbury's
  • Total
  • Chapel Down
  • New business and internal development

Account Manager

Promoted

Jun 2014Jun 2015 · 1 yr · London, United Kingdom

  • Sainsbury's
  • Total
  • British Red Cross (BRC)
  • Bally
  • Chapel Down
  • New business and internal development

Account Executive

Oct 2012Jun 2014 · 1 yr 8 mos · London, United Kingdom

  • Directly reporting into the Business Director my role as an Account Executive was focused on leading work streams and providing ongoing support to the wider team, working with mainly two clients – AB InBev and P&G – Olay, UK.
  • AB InBev, Global Account
  • Connections – As part of the client services team I was responsible for providing support and running day-to-day requests for the client, the Global Connections team based in New York. After developing a strong relationship with the clients my role involved working closely with the core client and brand teams to help with board presentations, market analysis, digital and social media strategies amongst other projects focused solely on digital.
  • Weekly digital newsletter - Lead a team to produce a newsletter for the AB InBev marketing teams worldwide including the global top management (i.e. Global CMO, VP’s) of the company. My role involves liaising with partner agencies and marketing teams in different countries, monitoring online performance of 42 brands, choosing content and production of the newsletter.
  • Budweiser World Cup 2014 - Provided support to the wider team in setting up and managing the campaign for the Football World Cup 2014.
  • P&G – Olay, UK
  • Lead agency contact for the Olay account at FullSIX – we were responsible for the localization of Global toolboxes for comms which included creation of online banners, email campaigns and web pages. My role included briefing the creative teams, liaising with the clients and third parties, overseeing production and delivery to the client.

Client Services/Planning Intern via IPA Ad School 2012

Jul 2012Aug 2012 · 1 mo · London, United Kingdom

  • Got selected from over 250 applicants for the IPA Ad School, thus got the opportunity to intern at the Client Services and Planning department at Grand Union, a leading full service digital agency.
  • Worked in account management; Researching and supporting larger accounts (i.e. AB InBev, P&G - Olay, Sainsbury's, The Glenlivet).
  • Aided Planners in creating strategy for numerous accounts and new business pitches (i.e. Sainsbury's , P&G - Olay, The Glenlivet).

University of leeds

Guest Speaker

Mar 2015Mar 2015 · 0 mo · Leeds, United Kingdom

  • Delivered a talk about 'The Art of Pitching' to final year students of the MA Advertising and Design program.

University of leeds

Guest Speaker

Jan 2014Jan 2014 · 0 mo · Leeds, United Kingdom

  • 'Fuelling creativity through technology and Imagination' a talk on current trends and careers in the Advertising industry to MA; Advertising and Design students.

Onfilm.biz

Part time - Asst. Editor & Website Manager

Mar 2012Apr 2012 · 1 mo · Leeds, United Kingdom

  • Along with my Masters course I worked with a small team at OnFilm, a leading online real estate marketing firm based in Leeds helping with video edits and website management for clients.

Ndtv

Intern - Asst. Producer and Editor

Oct 2010Nov 2010 · 1 mo · New Delhi Area, India

  • Assisted in various news bulletins as an editor and asst. producer in the features department.

Freelance

Marketer | Editor | Graphic Designer

May 2009Sep 2011 · 2 yrs 4 mos · Calcutta

  • Studio Vishal, the dance studio - One of the leading dance studios in Calcutta. My role was as en editor and designer was to help market the studio's yearly stage shows in front of sponsors and advertisers closely working with the founder.
  • Kolkata Swasthya Sankalp - a medical NGO in Calcutta. A pro-bono project under which I produced a promotional video for the NGO to market itself to sponsors and act as a showreel. I worked closely with the founders and doctors associated with the organisation and understanding their work before putting it on screen
  • Opus One - a well known coaching institute for top education institutions across India. Heading a team of three, I produced a promotional video for Opus One to use as part of their marketing efforts.

Cinemawoman

Graphics Artist

Aug 2008Jan 2009 · 5 mos · Kolkata

  • Graphics artist for an award winning documentary produced IAWRT - Understanding Trafficking. on human trafficking produced for the IAWRT.

Contenbox

Founder

Jul 2008May 2014 · 5 yrs 10 mos · Leeds, United Kingdom

  • Found a content management agency, primarily focussed content writing and Internet marketing. Employed up to 120 students locally to work for various small clients spanning across the globe.

Education

University of Leeds

Master of Arts (MA) — Advertising and Design

Jan 2011Jan 2012

St. Xavier's College, Kolkata

Bachelor of Science(BSc) — Mass Communication and Videography

Jan 2008Jan 2011

Welham Boys School

High School

Jan 1990Jan 2008

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