Bhuvaneshwaran C

Digital Marketing Specialist

Chennai, Tamil Nadu, India7 yrs 7 mos experience

Key Highlights

Generated $1.3M revenue from $100K ad spend.
Managed $200K+ monthly ad budgets effectively.
Specialized in conversion rate optimization and ABM campaigns.

Stackforce AI infers this person is a Digital Marketing Specialist with expertise in E-commerce and Performance Marketing.

Contact

bhuvaneshwaran.c@iopex.com LinkedIn

Skills

Core Skills

Digital MarketingPerformance MarketingDigital Marketing ConsultingE-commerce MarketingLead Generation

Other Skills

AdvertisingAdvertising ManagementAnalytical SkillsB2C e-commerceBrainstorm FacilitationBusiness MarketingContent DevelopmentContent editorCreative AgenciesCustomer ExperienceDigital Marketing ExperienceDigital Marketing MediaDigital MediaDigital StrategyDirect Sales

About

I'm Bhuvaneshwaran, a results-driven Digital Marketing Manager with 4+ years of hands-on experience in PPC strategy, lead generation, and full-funnel performance marketing across B2B SaaS and D2C e-commerce. 🔹 I’ve managed ad budgets exceeding $200K/month, delivering strong ROAS through Google Ads, Meta Ads, and LinkedIn Campaigns. 🔹 One of my proudest campaigns turned a $100K ad spend into $1.3M in revenue for an e-commerce brand. 🔹 I specialize in conversion rate optimization (CRO), ABM campaigns, and data-led content strategies that align with revenue goals. At Webdura, FromIndia, and PSG Institutions, I’ve led campaigns across India, Singapore, and Europe—driving both brand visibility and measurable business impact. I also consult startups and industrial brands on growth strategies, product launches, and media presence. I'm proficient in tools like GA4, HubSpot, Salesforce, SEMrush, and always stay ahead with evolving ad trends. 📍 Currently open to Performance/Growth Marketing roles in Chennai-based MNCs where I can bring high-impact marketing to life. Let’s connect if you’re scaling with purpose.

Experience

Iopex technologies

Campaign Manager

Apr 2025 – Present · 11 mos · Chennai, Tamil Nadu, India · On-site

I manage end-to-end campaign execution on SSP and programmatic platforms, handling $1M+ budgets across global accounts. My experience spans taxonomy setup, pacing, troubleshooting, QA, billing reconciliation, and performance analysis (CPM, CPA, CPL, CTR), while collaborating closely with cross-functional teams to ensure campaign success and operational efficiency.

PPC strategycampaign executionperformance analysisprogrammatic platformsbudget managementDigital Marketing+1

Freelance

Digital Marketing Consultant

Mar 2024 – Sep 2025 · 1 yr 6 mos · Coimbatore, Tamil Nadu, India · Hybrid

As a consultant, I help startups and growing brands align performance marketing with revenue goals. I’ve managed everything from ad scaling to creative strategy and analytics across diverse sectors.
Key Wins:
✅ Turned $100K ad spend into $1.3M revenue for a sweets and savories brand
✅ Led a VC-backed app project from scratch, achieving 1K+ installs on launch
✅ Advised industrial brands on full-funnel marketing and brand storytelling

performance marketingcreative strategyanalyticsad scalingDigital Marketing ConsultingPerformance Marketing

Webdura technologies

Digital Marketing Manager

Jan 2023 – Aug 2023 · 7 mos

At Webdura, a digital performance agency, I managed PPC and performance marketing for international clients in the e-commerce, SaaS, and beauty industries. I planned and executed campaigns tailored to audience behaviors across Europe, Australia, and India.
Key Wins:
✅ Maintained 10 weekly appointments for an aesthetic clinic
✅ Delivered 4.1+ ROAS for e-commerce campaigns
✅ Executed ABM strategies for B2B clients using HubSpot and LinkedIn Ads

PPCperformance marketingcampaign planningaudience behavior analysisDigital MarketingPerformance Marketing

From india

Digital Marketing Manager

Dec 2020 – Nov 2022 · 1 yr 11 mos · Coimbatore, Tamil Nadu, India

At From India, I spearheaded digital marketing for a cross-border e-commerce platform selling authentic Indian products to the Singapore market. I optimized PPC campaigns, scaled ad budgets, and crafted high-converting content that drove both traffic and transactions.
Key Wins:
✅ Generated SGD 160,000 revenue from SGD 40,000 ad spend within 6 months
✅ Achieved 4x ROAS during festive campaigns (Diwali & Pongal)
✅ Enhanced brand visibility with SEO-led content and retargeting funnels

PPC optimizationcontent creationSEOad budget managementDigital MarketingE-commerce Marketing

Psg institutions

Digital Marketing Specialist

Nov 2017 – Dec 2020 · 3 yrs 1 mo · Greater Coimbatore Area

At PSG Institutions, I led digital marketing efforts to improve student outreach and application rates. I deployed SEO, PPC, and content strategies that strengthened the institute’s online footprint and increased lead conversions.
Key Wins:
✅ Improved website traffic and engagement through Google Ads & organic SEO
✅ Drove increased student enrollment through targeted search and social campaigns
✅ Launched paid campaigns for academic programs with measurable impact

SEOPPCcontent strategieslead generationDigital MarketingLead Generation