Jul 2019 – Oct 2019 · 3 mos · New Delhi Area, India

• It’s time to give a new face to the age old B2B companies. With technology being on the forefront for these companies. It’s time that they truly represent themselves & their DNA.
• Bijnis (formerly known as ShoeKonnect) is one such. With rigorous efforts, persistently working on their DNA, vision, mission etc. Bijnis was conceptualized with the idea of truly depicting them as they say. I along with the founders have worked on this project helping them build the right facade & soul for their brand. Where this is just the stepping stone. With the B2B revolution, it is going to be a great watch how these upcoming companies use the power of branding & creative storytelling to make themselves on the top! ,

Jan 2019 – Present · 7 yrs 2 mos · New Delhi Area, India

• Charuka Arora has garnered a style for Illustration & Lettering, which has detailed, colorful windows into the worlds of women everywhere. Artist’s work is often bright, colorful & positively inclined for women power.The artist’s work is often female-focused, colorful, bright & positive. The characters in her illustration/murals/art are often approachable and her lettering art is full of positive quotes/thoughts we need to tell ourselves everyday. Her work is feminine, cute, bold & pretty all at the same time. It’s like a delictable dreamy cake with an icing of colours .

Mar 2018 – May 2019 · 1 yr 2 mos · New Delhi Area, India

• Visual brand experience

Oct 2016 – Oct 2017 · 1 yr · New Delhi Area, India

• INBODE, a software based on size and design algorithms, has been created with intense research of Indian women body types and anthropometry. Through our research, we were able to categorize a major un-catered segment of a market, where women still struggle to find clothes that not only fit them well but should be as per their body type.
• We at I N B O D E aim not only to be an established brand but also a community where women can not only find the perfect garment for their unique body shape but can also voice their opinions, share their stories, encourage each other and befriend people of their likes via our open platform www.inbodeforyou.com

Jul 2016 – Oct 2016 · 3 mos · New Delhi Area, India

Jun 2016 – Mar 2018 · 1 yr 9 mos · New Delhi Area, India

Jun 2016 – Aug 2016 · 2 mos · Noida Area, India

Oct 2015 – Nov 2015 · 1 mo · Okhla

• Plus size apparel designer

Jun 2015 – Jul 2015 · 1 mo · New Delhi Area, India

• ABOUT-
• Nikasha Tawdey made her debut in the Indian fashion industry in 2006 with her eponymous label ‘NIKASHA’. With breezy silhouettes and innovative cuts, each collection portrays Fusion wear with an urbane twist. Nikasha is the celebration of modern India with a rhapsody of colours coming alive through the interplay of fabrics and prints.
• PROJECT-
• During the two months internship under the designer Nikasha tawadey, played an integral part in the planning and processing of her collection, , INDIRA ET AMRITA, showcased at Amazon Fashion Week 2016.
• Also, played an integral role in the new packaging & store launch activities for the new store at "The Kila".
• Apart from the two projects undertaken, I maintained the social media posts and accounts under the manager of the label for those two months. Also, Handled their pop up stall at the Brides & Groom exhibiton at Ashoka Hotel.

May 2015 – Jan 2016 · 8 mos · New Delhi Area, India

• Branding and graphic designer

Jun 2014 – Jun 2017 · 3 yrs

• ABOUT-
• Bizcrum is conceived as a B-2-B portal with special focus on efficiently connecting the business entrepreneurs/enterprises. We through of informathis portal, aim to streamline and promote communication between business entities and facilitate flow tion that will augment their business operations. By providing greater access to intra-industrial information together with knowledge of global markets, BizCrum will open new growth avenues for the businesses.
• Bio: Bizcrum Facebook Website: Bizcrum Mobile App: ShoeKonnect
• Press Coverage: gust.com
• Lucknow first
• TOI
• PROJECT-
• As a co-founder I have played a major role in the plannning of the whole idea. The process of ideation and implementation.
• On the Before & after the launch of the project, I headed a successful campaign called "BIZNISTA", a shoe blog.
• The blog was run in order to capture the audience and put forward the idea of having a shoe specific information portal, a portal which feeds about all the latests news of the footwear industry, latests trends, catwalk analysis etc.
• The was an important step, as the niche footwear industry mainly based in small cities in India like agra, are not exposed to any such information.

Jun 2012 – Jul 2012 · 1 mo · new delhi

• PROJECT-
• During the internship period, I kept a track on all the latest happening of the bollywood. Preparing 3-4 concepts everyday and then being an integral part of the production process of everyday episode.
• During the internship, i worked on a special episode telecacast on Pancham Da
• Special Episode link and article: Pancham Da