Jaydeep Chakraborty

Business Development Manager

Pune, Maharashtra, India6 yrs 10 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Achieved 30% increase in customer acquisition.
  • Implemented data-driven strategies for lead generation.
  • Strong expertise in client relationship management.
Stackforce AI infers this person is a Business Development Manager with expertise in E-Commerce and Marketing.

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Skills

Core Skills

Business DevelopmentMarketing StrategyClient Relationship ManagementSales

Other Skills

Brand PromotionBrand StrategyBrand VisibilityBrandingBusiness Growth StrategiesBusiness Process ImprovementClient EngagementClient OnboardingClient RelationsCross-SellingCustomer AcquisitionDirect SalesE-CommerceFast-Moving Consumer Goods (FMCG) SalesInside Sales

About

I am a results-oriented Business Development Manager with a proven track record in driving growth across e-commerce, online marketing, and hyperlocal services. Currently, I lead strategic initiatives at YLO, an online hyperlocal services agency, where I have enhanced service offerings and developed partnerships, resulting in a 30% increase in customer acquisition. My expertise in market analysis enables me to identify growth opportunities by examining market trends and consumer behavior. At YLO, I translate insights into actionable strategies that improve customer retention and operational efficiency. Previously, as an Onboarding Specialist at Swiggy, I managed client relationships and drove direct sales for point-of-sale and value-added services. I successfully onboarded numerous restaurants, fostering partnerships that contributed to increased sales. My ability to provide tailored solutions has consistently helped me exceed performance targets. Before Swiggy, I was a Distributor Sales Executive at Procter & Gamble, where I developed relationships to promote products and drive sales. I was responsible for brand promotion activities and visual merchandising, providing a solid foundation in sales strategies and client engagement. In addition to my practical experience, I excel in sales strategy development. I design data-driven approaches that not only drive revenue but also foster sustainable practices. By prioritizing client needs, I ensure my strategies are effective and tailored. Client relationship management is central to my approach. I focus on building strong relationships that foster loyalty, believing that transparent communication is key to success. I thrive in collaborative environments, working with cross-functional teams to achieve common goals. My collaborative spirit optimizes user experiences and enhances product offerings. Looking ahead, I aim to lead innovative projects that drive sustainable growth. I am particularly interested in opportunities in emerging markets and technology-driven solutions that can transform customer experiences. In summary, I am a dedicated Business Development Manager with extensive experience at YLO, Swiggy, and Procter & Gamble. My expertise in market analysis, sales strategy, client relationship management, and brand promotion positions me to make a significant impact. I look forward to connecting with professionals and organizations that share a vision for sustainable success. Let’s collaborate to achieve our goals and make a lasting impact !!

Experience

Your local online

Business Development Manager

Dec 2022Present · 3 yrs 3 mos · Pune, Maharashtra, India · Hybrid

  • YLO (Online Hyperlocal Services Agency) | NIW (Online Marketing Agency)
  • In my role as Business Development Manager, I successfully spearheaded growth initiatives across three diverse businesses: YLO & NIW.
  • YLO: Led strategic initiatives to enhance service offerings in hyperlocal markets, driving customer acquisition and retention. Developed partnerships with local businesses, resulting in a 30% increase in service uptake over one year.
  • NIW: Directed online marketing campaigns that significantly improved brand visibility and client engagement. Implemented data-driven strategies that increased lead generation by 40%, and cultivated strong client relationships that fostered long-term partnerships.
  • Throughout my tenure, I demonstrated a commitment to leveraging market insights and consumer trends to drive business success, consistently exceeding targets and enhancing overall operational efficiency.
Business Growth StrategiesMarketing StrategyE-CommerceSalesClient RelationsLead Generation+1

Swiggy

Onboarding Specialist

Nov 2021Nov 2022 · 1 yr · Ranchi, Jharkhand, India · On-site

  •  Direct sales of POS & VAS to Restaurant owners.
  •  Gather sales lead from the market and approach restaurants actively and get them on board with Sangtech as a partner.
  •  Maintaining a strong relationship with restaurant owners and advising them on issues related to the market and offering solutions on the same.
  •  Sign contracts with restaurants along and handling the inquiries from existing and new clients, Conduct promotional events/marketing activities to develop new contacts and increase user base.
  •  Manage the sales administration function, operational performance reporting, streamlining processes and systems wherever possible and advising senior management on maximizing business relationships and creating an environment where customer service can flourish.
  •  Developing a business plan covering sales, revenue, and meeting agreed targets, and promoting the organizations presence.
  •  Should be able to handle potential clients when on the field as the first in command.
Direct SalesClient OnboardingSales AdministrationPromotional ActivitiesClient Relationship ManagementSales

Nature green foods and consumable pvt ltd

Senior Sales Officer

Apr 2020Nov 2021 · 1 yr 7 mos · Ranchi, Jharkhand, India · On-site

  • In my role as Senior Sales Officer, I was responsible for managing inventory and overseeing the entire supply chain within the Jharkhand region.
  • This encompassed developing and implementing effective marketing strategies to enhance brand visibility and drive significant business growth.
  • My focus was on creating innovative and engaging campaigns that resonated with the target audience and ultimately increased sales within the designated territory.
Inventory ManagementMarketing StrategiesBrand PromotionSales

Swiggy

Sales Manager

Mar 2019Mar 2020 · 1 yr · Ranchi, Jharkhand, India · On-site

  •  Sign contracts with restaurants along and handling the enquiries from existing and new clients.
  •  Providing feedback to Restaurant individual level and conducting weekly one- on-ones to understand problem areas
  • Gather Sales leads from the market and approach restaurants actively and get them onboard with Swiggy .
  •  Finding ways to increase the OPD of the restaurants by working on slot additions, combos, packaging charges, image tagging, etc.
  •  Working with the marketing executives in order to increase the brand visibility through marketing activities such as Flyer distribution, paper insertions, look walker activity, GSB installation, customer engagement activities, in shop BTL activities, etc
  •  Signing up of new restaurants, as per the QOS list provided by the company.
  •  Expanding the area of business by launching new areas .
  •  Generating revenue for the company by selling ad sales and upselling commissions.
  •  Sourcing GP and TD from the restaurants in order to increase the OPD and app traffic.
Client EngagementSales Lead GenerationBrand VisibilitySales

Education

Ranchi University, Ranchi

Master of Business Administration - MBA

Jan 2022Jan 2024

Binod Bihari Mahto Koyalanchal University (BBMKU), Dhanbad

Bachelor of Arts - BA

Jun 2019Aug 2022

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