Shahrukh Usmani

CEO

New Delhi, Delhi, India10 yrs experience
AI Enabled

Key Highlights

  • Over a decade of experience in enterprise sales and SaaS adoption.
  • Successfully scaled multiple businesses into revenue engines.
  • Expertise in building B2B partnerships and leading sales teams.
Stackforce AI infers this person is a SaaS sales leader with extensive experience in EdTech and digital learning sectors.

Contact

Skills

Core Skills

Go-to-market StrategySales StrategyCustomer AcquisitionSales ManagementBusiness Consulting

Other Skills

Artificial Intelligence (AI)Budget ManagementBusiness DevelopmentC-LevelCategory ManagementChannel SalesClient RelationsCoaching & MentoringCommunicationCross-SellingCross-functional Team LeadershipCustomer Relationship Management (CRM)Data AnalysisDirect SalesDirector level

About

I am a business growth leader with over a decade of experience driving enterprise sales, SaaS adoption, and B2C revenue growth across EdTech, digital learning, and technology-driven sectors. From launching new businesses to scaling them into multi-crore revenue engines, I bring proven expertise in B2B partnerships, SaaS/enterprise sales, CRM-led inside sales, GTM strategies, and P&L ownership. Key Highlights •Enterprise & SaaS Sales: Scaled enterprise partnerships with CXOs, corporates, and government bodies, selling CRM/LMS SaaS platforms, digital training solutions, and subscription models across India, UAE, Indonesia, and North America. •B2C Growth & Customer Acquisition: Grew 0 to 250 Cr ARR businesses by optimizing paid, organic, and influencer channels with CAC as low as 17% and ROAS of 14.4x. •GTM & Partnerships: Partnered with 10,000+ schools, 2,000+ colleges, and 200+ corporates across India to deploy SaaS-driven learning and upskilling solutions. •P&L Leadership: Full-stack ownership from lead generation to revenue realization, consistently delivering double-digit MoM growth while balancing topline and bottom-line. •Team Leadership: Built and scaled inside sales teams of 250+ reps and field teams of 1,500+ pan-India and globally; implemented incentive systems, CRM automations, and call audit processes to maximize productivity. •Entrepreneurial Edge: Founded and scaled Bloombrain, a bootstrapped SaaS-driven edtech venture, onboarding 200+ institutions, training 500 teachers, and generating 10 Cr+ revenue organically. •Digital Transformation Advocate: Experienced in building lead journeys, CRM workflows, AI-led telephony systems, and sales automation to increase yield and reduce costs. Core Strengths: Enterprise SaaS Sales | B2B & B2C GTM Strategy | CRM & Sales Automation | CAC Optimization | Institutional Partnerships | Inside Sales Leadership | P&L Ownership | Digital Transformation | Strategic Negotiations with CXOs As an IIM Kozhikode alumnus, I combine academic rigor with real-world execution, bridging strategy and on-ground sales to deliver sustainable business growth. I am passionate about building scalable, profitable businesses and enabling digital-first enterprises to unlock their next growth phase.

Experience

Heycoach

Business Head

Dec 2024Present · 1 yr 3 mos · Delhi, India · On-site

  • Established North India sales hub; scaled to 6 Cr MRR with 30% MoM growth.
  • Built & led a 75-member sales force within 3 months, optimizing productivity with CRM automation, call audits, and AI-based performance tracking.
  • Achieved 27% CAC and 14.4x ROAS through Meta, Google, SEO, and influencer-led marketing campaigns.
  • Automated recruitment, training, and sales playbooks for seamless onboarding and performance ramp-up.
Business DevelopmentGo-to-Market StrategyGrowth StrategiesSales ProcessesSales StrategyDirector level

Devtown

Growth Consultant

Jul 2024Feb 2025 · 7 mos · Remote

  • Consulting on B2B2C GTM strategies for global tech education company with focus on Data Science, AI, and Full-Stack programs.
  • Defined ICP and GTM frameworks to scale from early traction to ₹3 Cr+ ARR, with clear pathways for CAC optimization and sustainable growth.
  • Designed marketing & sales funnels integrating Meta Ads, LinkedIn outreach, SEO, and community marketing, reducing CAC by 22% within first quarter.
  • Supported inside sales enablement through CRM workflows, call audits, and automated lead nurturing—boosting conversion rates by 18%.
  • Established college and corporate alliances across North America, Middle East, and India to expand student and working-professional enrolments.
Business ConsultingBusiness DevelopmentCustomer AcquisitionGo-to-Market StrategyMarketingSales Processes+1

Upbuild global inc

Growth Consultant

Apr 2024Jul 2024 · 3 mos · India · On-site

  • Spearheaded enterprise partnerships with leading global clients such as Microsoft, Oracle, and Adobe, delivering large-scale training & digital transformation programs.
  • Launched Upbuild Academy, acquiring 10,000+ mid-senior professionals for AI, project management, and digital upskilling tracks.
  • Built B2B licensing and co-branded models with corporates and universities, driving $5M+ annual revenue run-rate in first 12 months.
  • Negotiated multi-year contracts with CXOs & L&D heads for blended SaaS + services solutions.
  • Led collaborations with government skilling missions and higher education institutions, embedding Upbuild’s CRM/LMS platforms for digital adoption.
  • Oversaw global P&L, integrating SaaS sales, customer acquisition, and cross-collaboration with product & engineering teams to expand margins.
SalesBusiness ConsultingMarketingGo-to-Market StrategySales Management

Coding ninjas

Head of Sales (Naukri.com)

Jan 2023Dec 2024 · 1 yr 11 mos · Gurugram, Haryana, India · On-site

  • Directed 250+ inside sales team, generating 14 Cr MRR (~$20M ARR) with strong retention.
  • Reduced CAC from 58% to 17% via funnel redesign, marketing automation, and smarter incentive structures.
  • Partnered with 2,000+ colleges & corporates to drive B2B SaaS adoption and student upskilling programs.
  • Owned end-to-end P&L, ensuring EBITDA positive growth at 100 Cr ARR.
Growth StrategiesSalesNew Business SalesCustomer AcquisitionSales ManagementBudget Management+9

Bloombrain

Founder

Oct 2020Jan 2023 · 2 yrs 3 mos · New Delhi, Delhi, India

  • Bootstrapped SaaS-based edtech, onboarding 200+ schools, 500 teachers, and attracting 200,000+ learners (30,000 paid).
  • Designed and implemented in-house CRM & LMS, enabling B2B2C delivery models in India and US.
  • Grew revenue from ₹60 Lakh in Y1 to ₹6 Cr+ in Y2, with 30% organic lead generation.
  • Achieved 7x ROI from remote inside sales agents through efficient recruitment & process design.
CommunicationCategory ManagementPublic SpeakingGrowth StrategiesSales Target ManagementSales+28

Extramarks education india pvt. ltd.

4 roles

Senior Vice President

Promoted

Jan 2019Sep 2020 · 1 yr 8 mos

  • Managed 1,500 inside sales reps + 500 support staff across 68 offices in India, UAE, Indonesia, and Australia.
  • Drove $25M ARR (200 Cr) via SaaS-enabled Smart Boards, CRM, and LMS subscriptions in schools & institutions.
  • Closed partnerships with 1,000+ schools and managed global B2B deals with governments & corporates.
  • Optimized sales ops, CRM workflows, and lead automation, cutting costs by 20% while increasing conversions.
CommunicationCategory ManagementPublic SpeakingGrowth StrategiesSales Target ManagementSales+28

Vice President

Promoted

Oct 2018Mar 2019 · 5 mos

  • Pan India Business
CommunicationCategory ManagementPublic SpeakingGrowth StrategiesSales Target ManagementSales+28

General Manager

Jul 2018Oct 2018 · 3 mos

  • North India Sales Head
  • Managed a team of 400+ FOS and started penetrating into schools and multiple campaigns to increase business at scale , also ensuring a positive PnL.
CommunicationCategory ManagementPublic SpeakingGrowth StrategiesSales Target ManagementSales+26

Senior Manager

Jan 2018Jun 2018 · 5 mos

  • Delhi NCR Sales Head
  • Maintaining a team of 100 FOS, joined when the company’s B2C vertical did not exist and took the annual turnover from 10 lakhs to 350 cr within first year of joining.
CommunicationCategory ManagementPublic SpeakingGrowth StrategiesSales Target ManagementSales+26

Think & learn pvt. ltd. (byju's)

Senior Manager

Jan 2016Feb 2018 · 2 yrs 1 mo · Delhi, India

  • Spearheaded K12 & international institutional sales (India, UAE, USA).
  • Built & led 45-member inside sales team, achieving 100% incentive streaks for 8 months.
  • Designed training frameworks & SLAs for sales onboarding, improving conversions by 30%.
CommunicationCategory ManagementPublic SpeakingGrowth StrategiesSales Target ManagementSales+24

Radio mirchi

Intern

May 2015Jul 2015 · 2 mos · Delhi

  • Got to work along side RJ Naved and got learn how the Radio Industry works.Learnt all technical aspects, Media, sales and marketing related to radio industry.
CommunicationPublic SpeakingSales ManagementBusiness ConsultingCustomer Relationship Management (CRM)Direct Sales+1

Education

Indian Institute of Management, Kozhikode

Master of Business Administration - MBA

Amity University

Bachelor of Technology - BTech

Jul 2012Jul 2016

Blue Bells School International

High School

Apr 1996Apr 2012

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