Diksha Grover ⚡

Digital Marketing Specialist

Pune, Maharashtra, India5 yrs 7 mos experience

Key Highlights

Expert in strategic marketing initiatives.
Proven track record in demand generation.
Skilled in creating impactful content strategies.

Stackforce AI infers this person is a MarTech expert with a strong focus on strategic marketing and content creation.

Contact

Skills

Core Skills

Strategic CommunicationsProject ManagementContent StrategyBrand Awareness

Other Skills

B2B MarketingCommunications StrategyData-driven insightsDemand GenerationEmail MarketingExternal CommunicationsGoogle AnalyticsMarketingMarketing CommunicationsPaid Search StrategyProduct Road MappingSales EnablementSearch Engine Optimization (SEO)Social Media MarketingVideo Scripts

About

Hey there! I'm Diksha, a marketing and communications enthusiast with a knack for keeping it real. Having been in the digital marketing ecosystem for a while, I've figured out that the core of all things marketing is content. Whether it's B2C, B2B, D2C, or any other alphabet soup that comes my way, I believe in the power of real connections (more than just algorithms!). I strive to craft content that resonates with people, because let's be honest, people connect with stories, not sales pitches. I've spent a good chunk of my career in one of the biggest digital agencies globally, soaking in knowledge like a sponge in a rainstorm. Every day is a learning curve, and I'm loving the ride! Now, I'm stoked about the idea of sharing the real deal about the corporate world, especially in the ever-changing arena of marketing and communications. If you're into genuine insights and a bit of industry talk without the fluff, let's connect. I'm all ears (and maybe a few marketing hacks)! Here's my email - diksha.grover@edgematics.ai

Experience

Edgematics group

Global Marketing Manager

Jul 2025 – Present · 8 mos · Pune, Maharashtra, India

I lead the global marketing team at Edgematics, driving strategic initiatives that directly fuel our business development pipeline. Since joining in July 2025, I've led high-impact programs including executive webinar series and exclusive in-person advisory masterclasses throughout the UK, Middle East, and United States. My focus centers on creating meaningful engagement opportunities that connect senior decision-makers with our expertise, translating marketing efforts into measurable business growth.

Strategic CommunicationsProject ManagementDemand GenerationMarketing CommunicationsContent Strategy

Boost

Customer Success

Apr 2025 – Present · 11 mos · London Area, United Kingdom

Third i

Marketing & Growth Manager

Oct 2024 – Jul 2025 · 9 mos · Singapore · Remote

Dentsu india

Sr. Executive - Marketing

Jul 2024 – Oct 2024 · 3 mos

Dualite

Fractional Marketing Lead

Jul 2024 – Sep 2024 · 2 mos · Remote

Merkle sokrati

3 roles

Sr Executive - Corporate Marketing (Marketing Lead - Media & CX India)

Promoted

Dec 2022 – Jun 2024 · 1 yr 6 mos

Leading the Marketing & Communications team at Merkle India, I am responsible for driving strategic initiatives that amplify our brand presence and enhance customer engagement. My role encompasses:
Strategizing and curating comprehensive marketing calendars that synergize Merkle's media and CX capabilities, ensuring a unified approach that maximizes impact.
Spearheading the tracking and reporting processes for the growth of the marketing pipeline, utilizing data-driven insights to refine strategies and optimize outcomes.
Providing invaluable content support to the Sales & Solutions team through the creation of compelling collateral, empowering them to effectively communicate the value of our offerings.
Orchestrating targeted email campaigns to proactively engage with customers and new prospects, fostering meaningful connections and driving conversion.
Establishing and meticulously managing robust processes for lead generation activities, including webinars, reports, and white-papers, ensuring a seamless and valuable experience for participants.
Collaborating closely with the dentsu PR team to ensure the seamless alignment of brand messaging and communication efforts, reinforcing a consistent and impactful brand identity.
Actively partnering with the CMO of APAC, I contribute to and participate in regional marketing initiatives, leveraging my insights and expertise to drive our collective success.
Under my leadership, the Marketing & Communications team at Merkle India is committed to delivering excellence, innovation, and strategic growth.

Email MarketingContent StrategyProject ManagementDemand Generation

Executive - Corporate Marketing

Promoted

Mar 2022 – Nov 2022 · 8 mos

Brand Marketing & Content Strategist at Merkle Sokrati.
Collaborating with the sales, customer success and dentsu PR teams to develop compelling content collateral.
Developing comprehensive marketing, social and content calendars for Merkle's capabilities.
Ensuring that high-quality content is effectively distributed across all owned channels.
Providing content support to the inside sales team across various formats, including webinars, reports, emails, and other outreach initiatives.

Content StrategyDemand GenerationCommunications Strategy

Junior Associate - Corporate Marketing

Sep 2021 – Feb 2022 · 5 mos

Crafting video scripts and overseeing visual content marketing initiatives.
Developing and maintaining social media calendars.
Managing social media channels and overseeing online reputation management (ORM).
Supporting the broader team with requests for branded content.

Content StrategyDemand Generation