Kaushik Santhanam

Co-Founder

Bengaluru, Karnataka, India8 yrs experience

Key Highlights

  • Generated over $400k from MVP stage product.
  • Delivered 120 MQLs monthly with high conversion rates.
  • Designed and managed successful product launch campaigns.
Stackforce AI infers this person is a Demand Generation and Digital Marketing expert in the SaaS industry.

Contact

Skills

Core Skills

Demand GenerationB2b Marketing StrategyMarketing CampaignsAccount-based MarketingProduct MarketingInbound MarketingSales Operations

Other Skills

Account ManagementAnalytic ReportingB2B MarketingBusiness-to-Business (B2B)Campaign ManagementCampaignsContent ManagementContent Management Systems (CMS)Content StrategyConversational MarketingCross-Channel MarketingDatabase MaintenanceDigital MarketingDriftEmail marketing

About

Place Outcomes, not Outputs Digital marketing and demand generation professional with experience developing, executing, and managing digital programs and strategies to improve awareness, create and capture demand, and generate pipeline and sales. I’m always interested in hearing from former colleagues, people with common interests or creative folks, so feel free to hit me up if you’d like to connect.

Experience

Turbohire

Demand Generation

Oct 2025Present · 5 mos · Bengaluru, Karnataka, India

March

Co-Founder

Jul 2023Aug 2024 · 1 yr 1 mo · Bengaluru, Karnataka, India · Hybrid

Facets.cloud

Demand Generation Manager

Apr 2023Oct 2025 · 2 yrs 6 mos · Bengaluru, Karnataka, India · On-site

Account-based MarketingMarketing AutomationB2B Marketing StrategyDemand GenerationPaid Media AdvertisingMulti-Channel Marketing+6

Saras analytics

Hubspot Consultant

Mar 2022Sep 2022 · 6 mos · Remote

Animaker inc.

Marketing Manager

Aug 2021May 2023 · 1 yr 9 mos · Chennai, Tamil Nadu, India · Hybrid

  • Designed product launches (PH, Pitchground and Appsumo) and awareness marketing campaigns, managing them end-to-end.
  • Owned the marketing tech stack by leading the administration and management of integrations, lead tracking, lead routing, campaign tracking, field mapping, data hygiene, documentation, and optimization of tools.
  • Built, managed reports and dashboards. Develop, maintain, and improve dashboards to track key success metrics for the team and executive leadership.
  • Generated upwards of $400k for a product from the MVP stage.
  • Delivered over 120 MQLs month on month. The MQL to SAL, avg, conversion rate was 16.1%, and the SAL to SQL average conversion rate was 64.7%.
  • Measured and optimized tactics monthly, ensuring an efficient flow of MQLs into the Sales funnel.
  • In alignment with the relevant TOFU strategies, increased the signups from less than 10 to 150+ every week.
Account-based MarketingTeam BuildingSales ProspectingContent StrategyPaid Media AdvertisingMarketing Campaigns+5

Adapt.io

2 roles

Inbound Manager

Nov 2020Aug 2021 · 9 mos

  • I was leading the Inbound Marketing at Adapt working across, Marketing, Sales and Product to generate new pipeline and revenue.

Inbound Marketing

Nov 2019Oct 2020 · 11 mos

Conversational MarketingHubSpotSales ProspectingSales OperationsInbound MarketingSearch Engine Optimization (SEO)+4

Peak community

Member

Aug 2020Jun 2021 · 10 mos

Marketing Campaigns

Kissflow

Sales Development Representative

Apr 2019Nov 2019 · 7 mos · Chennai, Tamil Nadu, India · On-site

Amazon

QA Tester

Sep 2016Sep 2017 · 1 yr · Chennai Area, India

  • Test plan Creation, Worked close with developers, QA engineers and customer support to understand and implement customer focused real world regression models, automation scripts to measure the yield and performance of the testable artefacts.

Education

University of Sussex

Msc — International Management

Jan 2017Jan 2018

Hindustan Institute of Technology and Science

Bachelors — Mechanical Engineering

Jan 2011Jan 2015

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