Sid Arora

Co-Founder

London, England, United Kingdom16 yrs experience
Most Likely To SwitchAI Enabled

Key Highlights

  • Led product vision for AI solutions at Yelp.
  • Founded JustAnotherPM to support tech builders.
  • Expert in user growth and retention strategies.
Stackforce AI infers this person is a Product Manager with expertise in SaaS and data-driven user growth strategies.

Contact

Skills

Core Skills

Product ManagementAi SolutionsData AnalyticsAdvertising StrategyEntrepreneurshipUser Growth

Other Skills

AIASP.NETAdvertisingAnalysisAnalyticsBusiness AnalysisBusiness DevelopmentBusiness StrategyCC++Community BuildingContent CreationCorporate CommunicationsData ScienceErwin

About

A computer engineer and an MBA by education, Product Manager by experience, and entrepreneur by heart. I have worked as a PM across industries for B2C, B2B and SaaS companies. In my experience, I have created products used by millions of users all over the world. As a Product leader, I have experience in leading product vision and strategy from ideation to execution. My interest in data analytics, user research, and UX has helped me fuel my passion for creating world-class products.

Experience

Yelp

3 roles

AI Product Manager

Promoted

Jan 2025Present · 1 yr 2 mos

  • Responsible for building Yelp’s gen-AI (conversational) and agentic solutions, with the goal of helping users discover businesses and take actions like requesting price quotes through conversational interfaces. I lead the end-to-end vision, GTM, and execution for these capabilities.
Product ManagementAI Solutions

Head of Product - Experimentation and Analytics

Jan 2022Jul 2025 · 3 yrs 6 mos

  • I led a team of PMs driving the vision, roadmap, and execution for Yelp’s internal data, analytics, and experimentation platforms (used by thousands of developers and analysts.) Our work powered high-scale telemetry, observability, and experimentation across mobile and web, enabling faster product decisions and more reliable infrastructure.
  • During this time, I improved signal quality and reduced incident volume through a company-wide observability strategy, and partnered with the C-suite to strengthen telemetry for exec-reporting. I was also responsible for driving buy-vs-build decisions for analytics tooling.
Product ManagementData Analytics

Product Lead - Ad Formats

Oct 2019Jan 2022 · 2 yrs 3 mos

  • Led product strategy for Yelp’s Ad Experiences team and launching new formats to boost ROI for enterprise advertisers. Spearheaded privacy-first attribution post-IDFA. Also led strategy and execution of robust reporting infrastructure, enabling self-serve and enterprise level Ads reporting for customers of all sizes—from medium businesses to large enterprises.
Product ManagementAdvertising Strategy

Justanotherpm

Founder

Oct 2020Present · 5 yrs 5 mos

  • JustAnotherPM (JAPM) is the home for modern builders. A global brand for those who want to create lasting products, solve tough problems, and build thriving careers in tech. We serve the people behind the roadmap: the operators, thinkers, and doers who are shaping how the world works.
  • Our mission is to equip ambitious builders with the clarity, systems, and insight to lead, not just in their teams, but across industries. Through content, communities, and education, we’re building a trusted institution that helps you grow your impact, compound your skills, and build with intention.
  • This isn’t just about product management. It’s about building a life and career that compounds.
EntrepreneurshipProduct Management

Zomato

Head of Product - Retention and Growth

Aug 2018Aug 2019 · 1 yr · Gurugram, Haryana, India

  • Led a cross-functional team of 15 focused on user growth, personalisation, and retention. Owned end-to-end user communication across push notifications, SMS, email, and in-app. Designed user journeys that prioritised relevance, timing, and value for the user. Collaborated with Data Science to build predictive segmentation models, enabling personalised communication based on user behavior and preferences. Scaled loyalty and retention systems across multiple countries, with a focus on driving repeat usage and long-term user value.
Product ManagementUser Growth

Rategain

2 roles

Associate Vice President - Product

Apr 2018Aug 2018 · 4 mos · Noida, Uttar Pradesh, India

Senior Product Manager

Oct 2016Mar 2018 · 1 yr 5 mos · Noida, Uttar Pradesh, India

Turannt

Co-Founder and CPO

Apr 2015Sep 2016 · 1 yr 5 mos · Delhi

Snapdeal

Product Manager

Dec 2014Aug 2015 · 8 mos · Delhi

Play games24x7 private limited

Product Manager

May 2014Nov 2014 · 6 mos · Mumbai

American express

2 roles

Systems Analyst

Feb 2011Aug 2012 · 1 yr 6 mos · Gurugram, Haryana, India

  • Led and delivered end-to-end acquisition campaigns for UK with 100% accuracy and timeliness.

Business Analyst

Aug 2009Feb 2011 · 1 yr 6 mos · Gurugram, Haryana, India

  • Provided technical support and customized MIS to corporate clients for implementing AMEX expense management tools.

Purdue university

2 roles

Resident Assistant

Promoted

Aug 2008May 2009 · 9 mos

  • Mentored and motivated 45 residents from diverse backgrounds, helping them create a cooperative and amiable environment.
  • Effectively applied advanced communication skills toward unbiased troubleshooting and resolving resident conflict issues.
  • Built and established a collaborative learning community, demonstrating exceptional interpersonal relations and organizational abilities in achieving goals.

Customer Support Representative

Oct 2007Jul 2008 · 9 mos

  • Designed, developed, customized and administered Remedy-based system aligning with Incident, Problem, Change and Knowledge Management.
  • Customized and created Remedy workflows according to customer requirements. Followed up with customers to ensure resolution and closure of remedies.
  • Advanced analysis and troubleshooting.
  • Created and maintained technical documentation with respect to system design.
  • LEADERSHIP

American express

Intern

May 2007Jul 2007 · 2 mos

  • Identified and documented customer requirements.
  • Collaborated resources and acted as a central point of contact for project management.
  • Established clear deliverables and timelines and created weekly reports on status and progress.
  • Developed execution strategy and devised control document on an ongoing basis.

Education

Indian School of Business

Master of Business Administration (MBA) — Information Technology and Strategy and Leadership

Jan 2013Jan 2014

Purdue University

Bachelors of Science — Computer and Information Technology

Jan 2006Jan 2009

Birla Institute Of Technology and Science, Pilani Dubai

Computer Science

Jan 2004Jan 2006

St.Columba's School, New Delhi

Jan 1991Jan 2004

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