Nov 2022 – Present · 3 yrs 5 mos · Seattle, Washington, United States · Remote

• Tech Aytpically is a weekly ADHD and Product Management blog and group coaching service.
• Our company helps tech workers with ADHD and other forms neurodivergence understand themselves to create strategies to thrive in their personal and professional lives.
• Successfully coached over 60+ tech professionals from top companies such as Disney, Spotify, LinkedIn, Google and Amazon.
• Published 95+ blog posts on ADHD and product management that contain stories, science, and strategies to over 3,000 followers and subscribers with a 44% open rate.

Aug 2022 – Oct 2024 · 2 yrs 2 mos · St Louis, Missouri, United States · Remote

• Drove product strategy and innovation pipeline as founding CPO, leading cross-functional teams to rapidly identify and serve emerging consumer needs in the US whiskey category
• Created brand strategy by conducting over 30 hours of consumer research with A/B testing and market data analysis to define brand positioning and go-to-market strategy
• Driving a 400% increase in sales in 2024 by creating content marketing and product release plans that increase the total addressable market of the US whiskey category by reaching BIPOC, LGBTQIA+, and ally customers
• Delivered 3 sold-out product releases in under 2 weeks on average by partnering with creative, marketing, and production teams to drive high-demand craft spirit launches

Jan 2022 – Oct 2022 · 9 mos · Seattle, Washington, United States · Remote

• Customer and trust transparency PM for a B2B SaAS web accessibility product with 75k+ customers
• Led a 20% increase in reliability and precision of a core customer-facing metric by releasing an update that included a go-to-market strategy comprised of authoring articles for marketing, risk mitigation planning with sales, and customer success
• Created a strategy to drive a 90% increase in product effectiveness, performance, and sensitivity by completing a 1.5-year roadmap to overhaul the backend product platform
• Established baseline personas and sales processes of 15+ partners by leading customer interviews with product marketing and research teams
• Created a product strategy to drive a 25% increase in annual revenue by analyzing research and market trends to create a dedicated partner experience platform that included SSO, widgets, and embedding

Oct 2021 – Jan 2023 · 1 yr 3 mos

• I focus on giving talks about mental health, ADHD, and product management.
• Product School is a global leader in Product Management training with a community of over one million product professionals. As a featured speaker, I help inspire the next generation of Product Managers to create innovative products and apply best practices in their work.

Nov 2020 – Dec 2021 · 1 yr 1 mo

• Reliability Maintenance and Engineering
• Guided the next generation of enterprise asset management (EAM) and computerized maintenance management system (CMMS) platforms for the world's largest customer. As a product manager of user experience and mobile, I oversaw all customer-facing facets including design, customer solutions, support, accessibility, and trust to 15,000+ technicians in North America.
• Oversaw the release of 172 features/changes by providing QA, feedback, production direction, and release schedule
• Led a 30% increase in customer satisfaction over 8 months by implementing design improvements driven directly by 4 new core mechanisms for customer feedback and engagement
• Functioned as a product marketing manager by writing an org-wide bi-weekly newsletter to a 15k+ user email list (avg open rate of 85%), communicating product updates, and platform issues, writing product documentation, and capturing customer sentiment
• Drove product vision and execution to host 13k+ registered attendees worldwide with activities that included talks, workshops, video posters, VizContest, and special events as the Committee Director of Analyticon, Amazon’s largest internal engineering conference in 2021

Apr 2018 – Nov 2020 · 2 yrs 7 mos

• Amazon Transportation Services
• Front-end business intelligence product manager that led the development and adoption of internal and external BI tools across Amazon operations organizations worldwide.
• Led the product vision, engineering, and growth of an analytics platform (Tableau) from 200 users to 100k+ users for 13+ worldwide delivery organizations over 3 years
• Drove and inspired 9 feature releases in Tableau as a strategic customer, impacting worldwide Tableau users
• Released and developed 4 custom Tableau features that saved $2.5M+ in licensing costs in 12 months
• Internally launched the first team-owned Quicksight accounts on Amazon and provided continuous feedback and guidance on how to replace Tableau internally
• Unblocked the wider adoption of PerfectMile for ATS by defining and influencing 2 new features (self-service reporting and commenting write-back) as a partner org PM
• Analyticon Speaker in 2017, 2018, and 2020 on various topics of BI product management
• Event founder and director for the data visualization conferences of AWS VizExpo, TabCon, and VizContest which hosted a total of 1600+ users in 12 countries

Mar 2017 – Apr 2018 · 1 yr 1 mo

• Amazon Transportation Services
• Product and managed the largest Tableau Server at Amazon. Responsible for scaling reporting for Sort Center operations.

Apr 2016 – May 2017 · 1 yr 1 mo · Greater Seattle Area

• Muay Thai Instructor for all levels focusing on modern strength and conditioning with traditional Muay Thai training.

Jul 2015 – Mar 2017 · 1 yr 8 mos · Greater Seattle Area

• Enterprise Inside Pre-Sales Engineer
• 3 years of Tableau development, adoption and deployment advisory for some of Tableau’s most strategic customers including Kaiser Permanente, UnitedHealth Group, and Comcast
• Provided customer feedback and user research to product management that lead to 1 feature release
• Pre-sales leader with a high of 11.2 million dollars touched and consultant of the quarter award.

Oct 2013 – Jun 2015 · 1 yr 8 mos · Greater Seattle Area

• I am a Tableau expert and evangelist. I work with enterprise level clients that have included some of the largest and most well known companies in the world. It is goal to make sure that our clients get the most they can from Tableau and also learn Tableau as quickly as possible.
• I bring data discovery to a crosstab driven world....

Oct 2013 – Oct 2015 · 2 yrs · Greater Seattle Area

• Bringing ice cider, cider aperitifs and sparkling cider to the West Coast.
• Cider education and events
• Evangelist to on and off premise accounts
• Distribution management of Washington, Oregon, Colorado and California.

Feb 2012 – Jan 2020 · 7 yrs 11 mos · Sacramento, California Area

• Direct a charity fundraiser that combine breweries, artists, and chefs to create a festival experience that hosts over 1200+ guests a year and promotes 50+ vendors to their target markets
• Donated $25,000+ to date to charities including granting a wish for the Make-A-Wish Foundation in 2020

Sep 2011 – Sep 2013 · 2 yrs · Greater Seattle Area

• Technical support and product evangelist of Tegrity lecture capture to entire UW campus
• Product testing, usability inspections and UX research of Tegrity and other Learning Technologies services through participatory evaluation, user feedback, and videos for user support

Jan 2010 – Jan 2021 · 11 yrs · Greater Seattle Area

• Using UX research of representative end users, market research and brand image, produce lifestyle marketing campaigns with images and videos for companies such as Firestone Walker Brewing, Anheuser Busch Inbev, Fran’s Chocolates, Seattle Beer Week, and Unlimited Fitness

Jan 2010 – Jan 2011 · 1 yr · Sacramento, California Area

• Oversaw all aspects of research, training, and operations for a cognitive psychology and neuroscience lab specializing in visual semantic memory.
• Co-authored three peer-reviewed scientific articles based on a longitudinal study with over 100 patients, serving as the head technician.
• Conducted 3 longitudinal drug studies to highlight early detection methods for FXTAS and dementia, utilizing visual semantic mismatch tasks, EEG, and MRI.
• As Lab Manager, assembled lab infrastructure, wrote technical manuals, and provided mentorship and training to a team of 8 interns, 5 research techs, and 2 postdocs.